Mount Pleasant, Utah Short-Term Rental Market
Quick Answer: Mount Pleasant, Utah is an active short-term rental market. average occupancy is 56%. average monthly revenue is $3,975. average daily rate is $276. the top operator is Evolve with 338 listings. market score is 53/100 (grade D).
Market data reflects the Utah Area regional market, which includes Mount Pleasant. Regulations, taxes, and permit details below are specific to Mount Pleasant.
Market Score Breakdown
Five dimensions Apivex evaluates per market.
Seasonal Patterns
| Month | Occupancy | ADR | Revenue |
|---|---|---|---|
| Jan | 38% | $266 | $2,985 |
| Feb | 47% | $282 | $3,214 |
| Mar | 50% | $238 | $3,277 |
| Apr | 46% | $186 | $2,464 |
| May | 55% | $189 | $2,668 |
| Jun | 59% | $238 | $3,490 |
| Jul | 60% | $264 | $4,201 |
| Aug | 50% | $240 | $3,328 |
| Sep | 49% | $196 | $2,637 |
| Oct | 49% | $183 | $2,582 |
| Nov | 41% | $178 | $1,945 |
| Dec | 46% | $264 | $2,965 |
Top Short-Term Rental Operators in Mount Pleasant
Ranked by total active listings. Useful for understanding the competitive landscape.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Evolve | 338 | 18,623 | ★ 4.75 |
| 2 | Vacasa | 150 | 4,266 | ★ 4.51 |
| 3 | Family Time Vacation Rentals | 124 | 3,954 | ★ 4.47 |
| 4 | Stay Midway | 96 | 824 | ★ 4.13 |
| 5 | Midway Vacation Properties | 89 | 2,048 | ★ 4.52 |
What Kind of STR Should I Buy in Mount Pleasant?
Revenue and pricing by property type, tier, and bedroom count.
Revenue by Bedroom Count
| 1 bed | 2,438 |
| 2 bed | 1,565 |
| 3 bed | 1,838 |
| 4 bed | 1,017 |
| 5 bed | 1,088 |
ADR by Property Tier
| Entire Home | $284 |
| Luxury | $537 |
| Professionally Managed | $371 |
Revenue by Dwelling Type
| Apartment | $2,563 |
| Entire Place | $4,089 |
| House | $4,760 |
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 37.4% |
| vrbo | 6.9% |
| both | 55.6% |
Investment Analysis
Revenue Trend (5 yr)
ADR & Occupancy Trends (5 yr)
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