New Orleans, Louisiana Short-Term Rental Market
New Orleans STRs averaged $296/night at 63.0% occupancy in April 2026 across approximately 8,800 active listings.
Quick Answer: New Orleans, Louisiana is an active short-term rental market. average occupancy in the New Orleans market area is 52%. average monthly revenue in the New Orleans market area is $3,314. average daily rate in the New Orleans market area is $221. the top operator in the New Orleans market area is Roami with 579 listings. market score is 47/100 (grade D).
Market data reflects the wider New Orleans market, which covers 3 areas. Regulations, taxes, and permit details below are specific to New Orleans.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
New Orleans operates one of the largest short-term rental markets in the South, with approximately 8,809 active listings tracked across platforms as of the latest snapshot. In April 2026, the market posted an average daily rate of $296 and occupancy of 63.0%, generating average monthly revenue of $5,136 per listing. RevPAR stood at $187.
Year-over-year, occupancy climbed 15.7 percentage points and revenue rose 25.0%, while ADR softened 5.0% compared to the same period in 2025. The occupancy gain reflects recovering post-Mardi Gras demand and broader tourism growth: the city drew 19.08 million visitors in 2024, up 6.4% over 2023, with visitor spending surpassing the pre-pandemic record.
The listing mix skews heavily toward entire-place rentals, which account for 8,292 of 8,877 active listings (93.4%). Private rooms represent 584 listings and shared rooms just 1. By bedroom count, 1-bedroom units lead at 3,064 listings, followed by 2-bedrooms (2,543), 3-bedrooms (1,834), 5-bedrooms (785), and 4-bedrooms (583). The channel split shows significant dual-platform presence: 3,862 listings appear on both Airbnb and VRBO, while 3,825 are Airbnb-only and 1,190 VRBO-only.
The market’s composite investability score is 70.8 out of 100, though the overall market score is 47, reflecting downward pressure from strict regulations (regulation score 65.3) and moderate rental demand (49.8). Seasonality scores high at 78.8, indicating meaningful peak-trough swings that reward dynamic pricing.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 48% |
| Feb | 60% |
| Mar | 62% |
| Apr | 56% |
| May | 55% |
| Jun | 52% |
| Jul | 49% |
| Aug | 47% |
| Sep | 51% |
| Oct | 62% |
| Nov | 53% |
| Dec | 53% |
Month-by-month nightly rates and revenue figures for New Orleans are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in New Orleans market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the New Orleans market as a whole, which includes New Orleans, so these counts are not New Orleans-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Roami | 579 | 12,700 | ★ 4.39 |
| 2 | Hosteeva | 381 | 16,225 | ★ 4.44 |
| 3 | Stay Heirloom | 104 | 3,358 | ★ 4.77 |
| 4 | Marigny Management | 103 | 8,007 | ★ 4.69 |
| 5 | Book NOLA | 101 | 8,481 | ★ 4.70 |
What Kind of STR Should I Buy in New Orleans?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for New Orleans are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 43.1% |
| vrbo | 13.4% |
| both | 43.5% |
Home Value Trends (New Orleans)
Typical home values, median sale prices, and the 10-year price trend for New Orleans are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for New Orleans — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
New Orleans operates one of the most restrictive STR frameworks in the United States, governed by City Code Chapter 26, Article XI.
Permit categories: There are two license types. The Non-Commercial STR (NSTR) requires the operator to live at the property as their primary residence, documented by a Louisiana homestead exemption. Operators must be present on-site while guests are in residence. Only one NSTR permit per operator, and only one NSTR or licensed Bed and Breakfast is allowed per city square block. When multiple eligible applicants apply in the same quarterly window, the city holds a live lottery. NSTR application fee is $50.
The Commercial STR (CSTR), which applied to non-residential zoning districts, has been closed to new applicants since June 8, 2023. Only existing permit holders may renew at $1,000 per year.
Geographic restrictions: STRs are prohibited entirely in the French Quarter (Vieux Carre) except within the Vieux Carre Entertainment zone on Bourbon Street (Iberville to Orleans). STRs are also prohibited in the Historic Garden District.
Tax obligations: The combined STR occupancy tax rate is 16.75%, plus Louisiana state sales tax on accommodations (increased from 4.45% to 5% on January 1, 2025).
Enforcement is rated strict. Since mid-2025, Airbnb and VRBO must verify permits before accepting bookings or face fines of $1,000 per illegal listing per day. A federal appeals court partially modified rules in October 2025 (LLC permit eligibility), but the core ordinance was upheld by a federal court in September 2025.
March 2025 changes eliminated all exemptions that previously allowed more than one permit per city square. Investors considering New Orleans must verify permit eligibility at property.nola.gov before purchase.
Market Comparison
New Orleans STR performance relative to national benchmarks: the April 2026 occupancy of 63.0% exceeds the U.S. STR median of approximately 55%, and the $296 ADR exceeds the U.S. median of approximately $220 by 34.5%. RevPAR of $187 reflects the combined advantage of above-average rate and occupancy.
Compared to comparable Southern festival and convention markets, New Orleans’ tourism concentration (19.08 million annual visitors in a city of 362,700 residents, or roughly 53 visitors per resident) underpins sustained platform demand, though regulatory constraints suppress listing supply relative to demand.
The operator landscape is concentrated at the top. Roami leads with 579 listings (6.6% of total market) and 12,700 reviews. Hosteeva holds 381 listings (4.3% of market) and 16,225 reviews at a 4.44 average rating. Together the top 2 operators control roughly 10.9% of the market. Stay Heirloom (104 listings, 4.77 rating) and Marigny Management (103 listings, 4.69 rating) represent the premium boutique tier. Book NOLA (101 listings, 4.70 rating) rounds out the top 5. The top 5 operators collectively manage 1,268 listings, or approximately 14.4% of the total market.
The overall market composite score of 47 reflects the regulatory drag on investability; however, the investability sub-score of 70.8 indicates that for operators who can obtain and maintain a valid permit, the revenue fundamentals are solid.
Frequently Asked Questions About New Orleans, Louisiana
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Can I rent out a property in the French Quarter on Airbnb?
How far in advance do New Orleans visitors book their STR stays?
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