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  4. Orem

Orem, Utah

Short-Term Rental Market Data & Investment Analysis

Data updated April 2026

Orem, Utah Short-Term Rental Market Overview

Population: 96,646
Annual Visitors: 250,000
Total STRs: 432
ADR: $156.07

Visitor Profile

Orem, Utah, is an emerging destination in the heart of Utah County, attracting approximately 1.2 million visitors annually. The city boasts a diverse demographic profile, with a significant portion of visitors aged between 25 and 44 years. Families and outdoor enthusiasts are primary segments, drawn by the area’s stunning natural landscapes and recreational opportunities. The economic impact of tourism in Orem is notable, contributing millions to the local economy through spending on accommodations, dining, and attractions. This influx of visitors supports local businesses and creates jobs, further enhancing the community’s economic vitality.

Key visitor statistics reveal that Orem’s tourism market is characterized by a blend of leisure and business travelers. The average length of stay for visitors is around three nights, with peak seasons occurring during the summer months, particularly from June to August. Visitors are often attracted to the area’s outdoor activities, including hiking in the nearby Wasatch Mountains and enjoying local parks. Additionally, cultural events and festivals throughout the year draw significant crowds. According to the Utah Office of Tourism, the state’s tourism sector generated over $9 billion in 2022, with Orem playing a vital role in this growth. The city’s strategic location near Provo and Salt Lake City enhances its appeal, making it a convenient stop for travelers exploring the region. For more detailed insights, the official tourism site provides comprehensive data on Orem tourism statistics and visitor demographics at https://utah.com. Understanding these dynamics is crucial for STR operators looking to capitalize on the growing tourism market in Orem.

Orem, Utah, is an emerging destination in the heart of Utah County, attracting approximately 1.2 million visitors annually. The city boasts a diverse demographic profile, with a significant portion of visitors aged between 25 and 44 years. Families and outdoor enthusiasts are primary segments, drawn by the area’s stunning natural landscapes and recreational opportunities. The economic impact of tourism in Orem is notable, contributing millions to the local economy through spending on accommodations, dining, and attractions. This influx of visitors supports local businesses and creates jobs, further enhancing the community’s economic vitality.

Key visitor statistics reveal that Orem’s tourism market is characterized by a blend of leisure and business travelers. The average length of stay for visitors is around three nights, with peak seasons occurring during the summer months, particularly from June to August. Visitors are often attracted to the area’s outdoor activities, including hiking in the nearby Wasatch Mountains and enjoying local parks. Additionally, cultural events and festivals throughout the year draw significant crowds. According to the Utah Office of Tourism, the state’s tourism sector generated over $9 billion in 2022, with Orem playing a vital role in this growth. The city’s strategic location near Provo and Salt Lake City enhances its appeal, making it a convenient stop for travelers exploring the region. For more detailed insights, the official tourism site provides comprehensive data on Orem tourism statistics and visitor demographics at https://utah.com. Understanding these dynamics is crucial for STR operators looking to capitalize on the growing tourism market in Orem.

Top Attractions

Orem, Utah, is a vibrant city nestled in the heart of Utah Valley, offering a delightful mix of outdoor adventures, cultural experiences, and family-friendly activities. Known for its stunning mountain views and proximity to the beautiful Utah Lake, Orem is a perfect destination for those seeking a variety of attractions. Visitors can explore the expansive Orem City Center Park, enjoy the interactive exhibits at the Utah Valley University Museum of Art, or take a leisurely stroll through the scenic trails at the nearby Provo Canyon. With so much to see and do, Orem is an ideal spot for both residents and travelers looking for memorable experiences.

One of the top attractions in Orem is the Orem Owlz Baseball Stadium, home to the local minor league baseball team. This family-friendly venue offers an exciting atmosphere for sports enthusiasts and casual fans alike. Enjoy a game while savoring classic ballpark snacks. For art lovers, the Utah Valley University Museum of Art showcases a diverse collection of contemporary and historical works, making it a must-visit for anyone interested in the local art scene. The museum’s official website provides information on current exhibitions and educational programs. Nature enthusiasts will appreciate the Orem City Center Park, a beautifully landscaped area featuring walking paths, playgrounds, and picnic spots. This park is perfect for a relaxing day outdoors. Lastly, the nearby Provo Canyon offers breathtaking views and hiking trails for those looking to immerse themselves in Utah’s natural beauty. For more information about attractions in Orem, visit the official Orem city website. With such a variety of Orem attractions, there is something for everyone to enjoy year-round.

Orem, Utah, is a vibrant city nestled in the heart of Utah Valley, offering a delightful mix of outdoor adventures, cultural experiences, and family-friendly activities. Known for its stunning mountain views and proximity to the beautiful Utah Lake, Orem is a perfect destination for those seeking a variety of attractions. Visitors can explore the expansive Orem City Center Park, enjoy the interactive exhibits at the Utah Valley University Museum of Art, or take a leisurely stroll through the scenic trails at the nearby Provo Canyon. With so much to see and do, Orem is an ideal spot for both residents and travelers looking for memorable experiences.

One of the top attractions in Orem is the Orem Owlz Baseball Stadium, home to the local minor league baseball team. This family-friendly venue offers an exciting atmosphere for sports enthusiasts and casual fans alike. Enjoy a game while savoring classic ballpark snacks. For art lovers, the Utah Valley University Museum of Art showcases a diverse collection of contemporary and historical works, making it a must-visit for anyone interested in the local art scene. The museum’s official website provides information on current exhibitions and educational programs. Nature enthusiasts will appreciate the Orem City Center Park, a beautifully landscaped area featuring walking paths, playgrounds, and picnic spots. This park is perfect for a relaxing day outdoors. Lastly, the nearby Provo Canyon offers breathtaking views and hiking trails for those looking to immerse themselves in Utah’s natural beauty. For more information about attractions in Orem, visit the official Orem city website. With such a variety of Orem attractions, there is something for everyone to enjoy year-round.

Regulations

Orem short-term rental regulations are currently in a state of transition as the city works to establish a formal policy. As of early 2026, short-term rentals are not allowed based on Orem city code 22-19-1, which prohibits transient lodging in the city. However, this is evolving. Following the approval of H.B. 256 in 2025, which gave cities greater authority to regulate short-term rentals, Orem is working to codify a formal policy that will give residents clearer guidance going forward. Property owners interested in operating short-term rentals should stay informed about upcoming policy decisions. For those who may be able to operate in the future, understanding potential licensing requirements, tax obligations, and zoning restrictions will be essential. The city council is expected to make a decision on a comprehensive STR policy in early 2026, which will determine the framework for compliance and operation.

Key requirements that may be established for short-term rentals in Orem include obtaining a short-term rental certificate, which would involve submitting specific documentation and paying applicable fees. Property owners would likely be responsible for collecting and remitting a transient room tax, potentially set at 1.5%, which would be due quarterly. Zoning regulations may restrict short-term rentals to certain residential zones to ensure they do not disrupt neighborhood character. Safety requirements, such as smoke detectors and fire extinguishers, would need to be met to ensure guest safety. Until the new policy is finalized, property owners should refrain from operating short-term rentals in Orem. For the most current information on the evolving regulations, visit the City of Orem’s official website at https://www.orem.org and review updates to the municipal code at https://library.municode.com/ut/orem/codes/code_of_ordinances. Property owners are encouraged to attend city council meetings and monitor official announcements regarding the forthcoming short-term rental policy.

Orem short-term rental regulations are currently in a state of transition as the city works to establish a formal policy. As of early 2026, short-term rentals are not allowed based on Orem city code 22-19-1, which prohibits transient lodging in the city. However, this is evolving. Following the approval of H.B. 256 in 2025, which gave cities greater authority to regulate short-term rentals, Orem is working to codify a formal policy that will give residents clearer guidance going forward. Property owners interested in operating short-term rentals should stay informed about upcoming policy decisions. For those who may be able to operate in the future, understanding potential licensing requirements, tax obligations, and zoning restrictions will be essential. The city council is expected to make a decision on a comprehensive STR policy in early 2026, which will determine the framework for compliance and operation.

Key requirements that may be established for short-term rentals in Orem include obtaining a short-term rental certificate, which would involve submitting specific documentation and paying applicable fees. Property owners would likely be responsible for collecting and remitting a transient room tax, potentially set at 1.5%, which would be due quarterly. Zoning regulations may restrict short-term rentals to certain residential zones to ensure they do not disrupt neighborhood character. Safety requirements, such as smoke detectors and fire extinguishers, would need to be met to ensure guest safety. Until the new policy is finalized, property owners should refrain from operating short-term rentals in Orem. For the most current information on the evolving regulations, visit the City of Orem’s official website at https://www.orem.org and review updates to the municipal code at https://library.municode.com/ut/orem/codes/code_of_ordinances. Property owners are encouraged to attend city council meetings and monitor official announcements regarding the forthcoming short-term rental policy.

Frequently Asked Questions

What are the short-term rental regulations in Orem, Utah?
Orem short-term rental regulations are currently in a state of transition as the city works to establish a formal policy. As of early 2026, short-term rentals are not allowed based on Orem city code 22-19-1, which prohibits transient lodging in the city. However, this is evolving. Following the approval of H.B. 256 in 2025, which gave cities greater authority to regulate short-term rentals, Orem is working to codify a formal policy that will give residents clearer guidance going forward. Property owners interested in operating short-term rentals should stay informed about upcoming policy decisions. For those who may be able to operate in the future, understanding potential licensing requirements, tax obligations, and zoning restrictions will be essential. The city council is expected to make a decision on a comprehensive STR policy in early 2026, which will determine the framework for compliance and operation.Key requirements that may be established for short-term rentals in Orem include obtaining a short-term rental certificate, which would involve submitting specific documentation and paying applicable fees. Property owners would likely be responsible for collecting and remitting a transient room tax, potentially set at 1.5%, which would be due quarterly. Zoning regulations may restrict short-term rentals to certain residential zones to ensure they do not disrupt neighborhood character. Safety requirements, such as smoke detectors and fire extinguishers, would need to be met to ensure guest safety. Until the new policy is finalized, property owners should refrain from operating short-term rentals in Orem. For the most current information on the evolving regulations, visit the City of Orem's official website at https://www.orem.org and review updates to the municipal code at https://library.municode.com/ut/orem/codes/code_of_ordinances. Property owners are encouraged to attend city council meetings and monitor official announcements regarding the forthcoming short-term rental policy.
Do I need a permit to operate a short-term rental in Orem, Utah?
Short-term rental regulations vary by location. In Orem, Utah, operators should check local ordinances for permit requirements, zoning restrictions, and licensing obligations. Contact local authorities for the most current requirements.
Are there occupancy taxes for vacation rentals in Orem, Utah?
Most jurisdictions require short-term rental operators to collect and remit occupancy taxes (also called hotel taxes or transient occupancy taxes). In Orem, Utah, check with the local tax authority for current rates and collection requirements.

Vacation Rental Market Overview for Orem

Orem attracts visitors with its family-friendly attractions and adventure sports and activities. The short-term rental market here serves diverse traveler demographics, from business professionals to family vacationers.

This destination’s rental market offers unique opportunities for property investors, with comprehensive data revealing seasonal patterns and demand drivers.

Orem, Utah Market Performance Trends

LTM Avg. Daily Rate$154.00
LTM Occupancy Rate65.4%
LTM Avg. Revenue$2,113
Monthly Short-Term Rental Market Performance Data for Orem
MonthAverage Daily Rate (USD)Occupancy Rate (%)Average Monthly Revenue (USD)
Jul 24$154.5081.8%$2,476
Aug 24$150.5476.2%$2,300
Sep 24$143.0062.1%$1,900
Oct 24$152.4358.1%$1,997
Nov 24$168.0854.7%$1,832
Dec 24$156.1052.2%$2,001
Jan 25$162.5051.7%$1,540
Feb 25$152.2760.7%$1,854
Mar 25$157.6563.3%$2,268
Apr 25$160.9563.6%$2,145
May 25$154.8565%$2,116
Jun 25$156.0776.7%$2,552

Short-Term Rental Market Performance Analysis for Orem

The short-term rental market in Orem demonstrates dynamic pricing patterns and occupancy trends that savvy property investors and managers monitor closely. This comprehensive 12-month analysis reveals seasonal variations and revenue optimization opportunities.

Market Trend Summary

Current market indicators show: emerging growth market with increasing demand

Market data updated daily. Professional-grade analytics trusted by thousands of property managers and real estate investors.

Orem, Utah Housing Market Data

Home Value Trends

Quarterly Home Value Trends in Orem
QuarterTypical Home Value (USD)
Q2 17$279,769
Q2 17$278,391
Q3 17$277,603
Q3 17$277,935
Q4 17$283,290
Q4 17$284,565
Q1 18$290,746
Q1 18$292,055
Q2 18$298,308
Q2 18$299,651
Q3 18$306,820
Q3 18$308,201
Q4 18$313,438
Q4 18$314,848
Q1 19$321,163
Q1 19$322,609
Q2 19$326,174
Q2 19$327,642
Q3 19$329,812
Q3 19$331,297
Q4 19$335,876
Q4 19$337,387
Q1 20$343,776
Q1 20$345,323
Q2 20$348,881
Q2 20$350,451
Q3 20$357,392
Q3 20$359,000
Q4 20$378,226
Q4 20$379,928
Q1 21$402,934
Q1 21$404,748
Q2 21$433,416
Q2 21$435,367
Q3 21$451,503
Q3 21$453,535
Q4 21$461,305
Q4 21$463,381
Q1 22$492,736
Q1 22$494,954
Q2 22$522,590
Q2 22$524,942
Q3 22$511,112
Q3 22$513,413
Q4 22$493,053
Q4 22$495,272
Q1 23$484,459
Q1 23$486,640
Q2 23$482,458
Q2 23$484,629
Q3 23$488,598
Q3 23$490,796
Q4 23$493,151
Q4 23$495,370
Q1 24$493,642
Q1 24$495,863
Q2 24$493,107
Q2 24$495,326
Q3 24$491,150
Q3 24$493,360
Q4 24$498,419
Q4 24$500,662
Q1 25$501,526
Q1 25$503,783
Q2 25$499,857
Q2 25$502,106
Q3 25$506,060
Q3 25$508,338
Q4 25$518,693

Market Overview

  • Typical Home Value:$501,561
  • Median Sale Price:$473,701
  • Median List Price:$513,098

Current Inventory

  • Homes For Sale:162
  • New Listings:44

Detailed Market Analysis

The average home value in Orem, UT is $501,561, up 3.9% over the past year. Learn more about the Orem housing market and real estate trends.

Real Estate Market Analysis for Orem, Utah

The residential real estate market in Orem, Utah presents unique opportunities for investors and homebuyers alike. Current market dynamics show steady growth patterns in an established market with inventory levels and pricing trends that reflect broader economic conditions and local demand factors.

Key Market Factors

Important considerations for this market include: market stability, reasonable property taxes, and strong rental demand These factors contribute to the overall market performance and future growth potential.

Real estate investments in Orem, Utah benefit from balanced supply-demand dynamics and reasonable price points. Prospective buyers and investors should consider both current market conditions and long-term growth indicators when evaluating opportunities in this market.

Orem, Utah Rental Market Insights

10-Year Market Growth

Quarterly Short-Term Rental Listing Growth for Orem
QuarterNumber of Listings
Q3 1672
Q4 1672
Q1 1786
Q2 17121
Q3 17151
Q4 17164
Q1 18196
Q2 18234
Q3 18252
Q4 18261
Q1 19267
Q2 19288
Q3 19301
Q4 19297
Q1 20320
Q2 20298
Q3 20282
Q4 20258
Q1 21265
Q2 21289
Q3 21321
Q4 21321
Q1 22347
Q2 22446
Q3 22467
Q4 22426
Q1 23438
Q2 23451
Q3 23451
Q4 23480
Q1 24466
Q2 24460
Q3 24464
Q4 24454
Q1 25432
Q2 25432

Booking Activity

  • 1-3 Months:59.9% Booked
  • 4-6 Months:60.3% Booked
  • 7-9 Months:46% Booked
  • 10-12 Months:11.5% Booked

Cancellation Policies

  • Flexible:0%
  • Moderate:0%
  • Strict:0%
  • Super Strict:0%

Minimum Stay

  • 1 Day:0
  • 2 Days:0
  • 3 Days:0
  • 4-6 Days:0
  • 7-29 Days:0
  • 30+ Days:0

Short-Term Rental Regulations and Booking Patterns in Orem

Orem vacation rental operators navigate specific local regulations and booking patterns that shape market dynamics. Understanding minimum stay requirements, cancellation policies, and booking windows is essential for successful property management.

Market analysis reveals seasonal policy variations maximizing revenue. These insights help property managers optimize their listing strategies and maximize occupancy.

Local regulations and platform policies influence rental operations. StaySTRA provides comprehensive policy tracking and compliance insights.

Orem, Utah Rental Market Composition

Entire Place by Beds

Short-Term Rental Property Distribution by Bedroom Count in Orem
Bedroom ConfigurationNumber of Properties
Studio3
1 Bed52
2 Beds88
3 Beds56
4 Beds50
5+ Beds73

Common Rental Amenities

Amenity data is not available for this location.

Guest Rating Highlights

    Vacation Rental Property Types in Orem

    The vacation rental market in Orem features a diverse mix of property types, from cozy studios to spacious family homes. Understanding the property composition helps investors identify market gaps and opportunities.

    Market characteristics include diverse property sizes from studios to large homes. This distribution reflects local demand patterns and traveler preferences.

    Premium amenities and guest ratings play a crucial role in rental performance, with data showing clear correlations between specific features and booking rates.

    More Locations In Utah

    • Alton
    • American Fork
    • Beaver
    • Bountiful
    • Brian Head
    • Cedar City
    • Clearfield
    • Coalville
    • Draper
    • Duchesne
    • Duck Creek Village
    • Dutch John
    • Eagle Mountain
    • Eden
    • Ephraim
    • Fairview
    • Fillmore
    • Garden City

    Related Short-Term Rental Markets

    Explore 69 vacation rental markets within Utah. Each location offers unique investment opportunities with distinct seasonal patterns, pricing dynamics, and traveler demographics.

    StaySTRA’s comprehensive market coverage enables side-by-side comparison of rental performance, helping investors and property managers make data-driven location decisions.

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    Table of Contents

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    Quick Facts: Orem

    Active STRs
    432
    Avg Daily Rate
    $156
    Occupancy Rate
    77%
    Population
    96,646
    Annual Visitors
    250,000

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    • Fillmore
    • Garden City
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