Washington, Utah Short-Term Rental Market
Washington City, UT permits STRs only in approved RRST-overlay subdivisions; the St. George area market averaged $335/night.
Quick Answer: Washington, Utah is an active short-term rental market. average occupancy in the St. George market area is 56%. average monthly revenue in the St. George market area is $5,316. average daily rate in the St. George market area is $335. the top operator in the St. George market area is Red Rock Vacation Rentals with 543 listings. market score is 82/100 (grade B).
Market data reflects the St. George regional market, which includes Washington. Regulations, taxes, and permit details below are specific to Washington.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Washington City permits short-term rentals only within specifically approved subdivisions shown on the city’s RRST (Residential Rental Short Term) overlay map, such as Casitas at Sienna Hills, Coral Ridge, and Escondido; operators cannot legally run an STR anywhere else in the city, even where zoning otherwise looks residential.
Washington City sits immediately east of St. George in Greater Zion (Washington County), Utah’s fastest-growing tourism region, with a population of roughly 32,348. StaySTRA tracks short-term rental performance at a shared regional level covering Washington alongside neighboring Hurricane and St. George, so the figures below describe the St. George area STR market rather than Washington City alone. Listing-type mix, bedroom mix and top property managers are also tracked at that shared regional level, so this profile omits those breakdowns rather than presenting St. George-inclusive totals as Washington-specific.
In June 2026, the St. George area STR market posted an average daily rate of $335 and occupancy of 56.5%, producing average monthly revenue of $5,316 per listing. Year over year, occupancy fell 1.7 percentage points and revenue slipped 3.0%, even as ADR held roughly flat (+0.1%), a softening pattern in this cycle despite the region’s continued tourism growth.
Visitation is driven overwhelmingly by proximity to Zion National Park (roughly 4.95 million visitors in 2024, about $1 billion in regional economic output), plus a strong retiree and snowbird segment drawn to the warm desert climate. Tourism supports more than 13,700 jobs in Washington County.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 36% |
| Feb | 50% |
| Mar | 64% |
| Apr | 62% |
| May | 58% |
| Jun | 59% |
| Jul | 52% |
| Aug | 46% |
| Sep | 50% |
| Oct | 61% |
| Nov | 46% |
| Dec | 36% |
Month-by-month nightly rates and revenue figures for Washington are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in St. George market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the St. George market as a whole, which includes Washington, so these counts are not Washington-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Red Rock Vacation Rentals | 543 | 13,710 | ★ 4.86 |
| 2 | Red Sands Vacation Properties LLC | 217 | 13,232 | ★ 4.81 |
| 3 | Ledges Vacation Rentals | 159 | 11,381 | ★ 4.93 |
| 4 | St George Rentals | 129 | 8,252 | ★ 4.71 |
| 5 | Vacation Resort Solutions | 83 | 7,125 | ★ 4.93 |
What Kind of STR Should I Buy in Washington?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Washington are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 31.1% |
| vrbo | 5.6% |
| both | 63.4% |
Home Value Trends (Washington)
Typical home values, median sale prices, and the 10-year price trend for Washington are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Washington — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Washington City permits short-term rentals only within specifically approved subdivisions shown on the city’s RRST (Residential Rental Short Term) overlay map, such as Casitas at Sienna Hills, Coral Ridge, and Escondido; operating an STR anywhere else in the city is not legal, regardless of the underlying residential zoning.
Within an approved subdivision, operators must obtain a Washington City business license (application fee about $160 for an existing dwelling, including a health and safety check) and pass an annual Washington City Fire Department inspection. STRs are regulated much like congregate-living facilities: units sleeping 11 or more people must be sprinklered. Every STR must designate a local property manager or point of contact who resides in Washington County, is reachable 24 hours a day, and separately holds a Washington City Property Management Business License.
Transient Room Tax (roughly 4.25% to 4.5%, rising to 4.5% effective October 1, 2025) must be collected and remitted, with proof required annually at renewal. Enforcement is strict: under Ordinance 2025-10, violators get 30 days to cure a violation before a citation, and more than three violations in a year can trigger license suspension or revocation, with fines of no less than $750 per day for individuals.
Market Comparison
The St. George area STR market’s June 2026 occupancy of 56.5% ran close to the commonly cited US STR median of roughly 55%, while its $335 ADR ran well above the roughly $220 national median, a combination pointing to a rate-driven rather than volume-driven market, consistent with its national-park-adjacent, higher-end desert tourism profile.
Top property manager data (which operators lead the market, their listing counts and reviews) is tracked at the shared St. George area regional level rather than uniquely for Washington City, so this profile omits operator rankings rather than presenting regional totals as Washington-specific. Investors researching who manages properties in Washington City specifically should review individual listing pages directly, since StaySTRA does not publish an operator ranking at the city level here.
Frequently Asked Questions About Washington, Utah
Can I operate a short-term rental anywhere in Washington City, UT?
What was the average daily rate for STRs in the St. George area in June 2026?
How much does an STR license cost in Washington City?
When is peak season for STRs near St. George and Zion National Park?
What happens if I operate an STR without a permit in Washington City?
Is short-term rental demand growing in the St. George area?
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