Mableton, Georgia Short-Term Rental Market
Mableton, GA's Atlanta-area STR market posted $172 ADR and 58.2% occupancy in April 2026, covering 25,341 active listings.
Quick Answer: Mableton, Georgia is an active short-term rental market. average occupancy in the Atlanta market area is 57%. average monthly revenue in the Atlanta market area is $3,149. average daily rate in the Atlanta market area is $209. the top operator in the Atlanta market area is Evolve with 343 listings. market score is 63/100 (grade C).
Market data reflects the Atlanta regional market, which includes Mableton. Regulations, taxes, and permit details below are specific to Mableton.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
The short-term rental market tracked for Mableton, Georgia (south Cobb County) covers a broad Atlanta-area geography with 25,341 active listings. In April 2026, the market posted an average daily rate of $172 and occupancy of 58.2%, generating average monthly revenue of $2,735 per listing. RevPAR was $100.
The listing mix tilts heavily toward entire-place rentals: 20,145 listings (79%) are whole-home or whole-unit properties, 5,125 are private rooms, and 71 are shared rooms. By bedroom count, 1-bedroom units are the dominant segment at 11,591 listings, followed by 2-bedroom (5,193), 3-bedroom (4,853), 4-bedroom (2,321), and 5-bedroom and above (1,339).
Airbnb is the primary channel, with 15,586 listings on Airbnb only, 1,140 on VRBO only, and 8,615 active on both platforms.
Year-over-year as of April 2026, occupancy held essentially flat (+0.3%) while ADR rose 3.0%, producing a 9.5% revenue gain. The 2025 annual average occupancy was 56.7% at an ADR of $157 and average monthly revenue of $2,526, up from $2,483 in 2024.
Mableton sits in south Cobb County, approximately 15 miles west of downtown Atlanta. Demand drivers include the Silver Comet Trail, the Mable House Barnes Amphitheatre, Heritage Park, and proximity to Atlanta’s broader metro employment and event base. The market’s composite score of 63.1 out of 100 reflects moderate investability (62.8) and rental demand (55.0), with a seasonality score of 98.1 indicating near-uniform year-round demand.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 51% |
| Feb | 54% |
| Mar | 60% |
| Apr | 56% |
| May | 59% |
| Jun | 62% |
| Jul | 63% |
| Aug | 58% |
| Sep | 54% |
| Oct | 58% |
| Nov | 55% |
| Dec | 54% |
Month-by-month nightly rates and revenue figures for Mableton are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Atlanta market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Atlanta market as a whole, which includes Mableton, so these counts are not Mableton-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Evolve | 343 | 7,248 | ★ 4.40 |
| 2 | Minty Living | 199 | 5,272 | ★ 4.70 |
| 3 | Properties By Preston | 124 | 291 | ★ 3.54 |
| 4 | Landing, Inc. | 116 | 115 | ★ 3.89 |
| 5 | FHS PARTNERS | 100 | 4,090 | ★ 4.29 |
What Kind of STR Should I Buy in Mableton?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Mableton are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 61.5% |
| vrbo | 4.5% |
| both | 34% |
Home Value Trends (Mableton)
Typical home values, median sale prices, and the 10-year price trend for Mableton are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Mableton — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Mableton incorporated as a city in 2022 but has not enacted a standalone STR ordinance. The governing framework is Cobb County’s STR ordinance (Chapter 78, Division 11), which took effect January 1, 2023.
Operators must obtain a Short-Term Rental Certificate from the Cobb County Business License Division for each property. The annual certificate fee is approximately $55. Certificates are non-transferable; a new certificate is required if ownership changes. A designated local responsible agent must be available to address issues. Proof of insurance is required within 30 days of approval.
Only Residential (R) zoned properties qualify. Occupancy is limited to one person per 390 square feet, and parking must provide one space per bedroom plus one additional space.
Owner occupancy is not required, and there is no primary-residence requirement. No annual night cap applies, but a property must operate as a rental for at least 90 days in any 12-month period to avoid certificate revocation risk.
The applicable occupancy tax is 8% (Cobb County hotel/motel excise tax), plus Georgia’s 7% state sales tax and the state $5-per-night hotel-motel fee. Airbnb and VRBO typically collect and remit these taxes on operators’ behalf. Enforcement is rated moderate, with certificate revocation as the primary penalty.
Market Comparison
Mableton’s 58.2% occupancy in April 2026 exceeds the U.S. STR median of approximately 55%. Its $172 ADR is below the national median of roughly $220, consistent with a large metro-adjacent market where volume and consistency drive returns rather than premium per-night rates.
The composite market score of 63.1 out of 100 is moderate. The standout metric is seasonality (98.1), reflecting near-uniform year-round demand. Revenue growth (64.3) and regulation (63.3) scores are moderate. Rental demand (55.0) reflects the competitive pressure of a 25,341-listing market.
Among the top five operators, Evolve leads with 343 listings and 7,248 reviews at a 4.40 rating. Minty Living operates 199 listings at a 4.70 rating with 5,272 reviews. Properties By Preston holds 124 listings at a 3.54 rating, and Landing, Inc. operates 116 listings at a 3.89 rating. FHS PARTNERS rounds out the top five with 100 listings and 4,090 reviews at a 4.29 rating. The five operators combined manage 882 listings, approximately 3.5% of the 25,341-listing market. Most inventory is independently managed, creating both competition and opportunity for well-positioned listings.
Frequently Asked Questions About Mableton, Georgia
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