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  4. Ellenwood

Ellenwood, Georgia

Short-Term Rental Market Data & Investment Analysis

Ellenwood, Georgia Short-Term Rental Market

CMarket Score 63/100
Data updated April 2026

Ellenwood, GA STRs averaged $172/night at 58.3% occupancy in April 2026, with revenue up 9.6% year over year.

Quick Answer: Ellenwood, Georgia is an active short-term rental market. average occupancy is 57%. average monthly revenue is $3,149. average daily rate is $209. the top operator is Evolve with 343 listings. market score is 63/100 (grade C).

Avg Monthly Revenue
$3,149
↑ 7.7% YoY
57%
Occupancy
↓ 9.3% YoY
$209
Avg Daily Rate
↑ 24.3% YoY
39.7 days avg lead time4.5 avg length of stay

Market data reflects the Atlanta regional market, which includes Ellenwood. Regulations, taxes, and permit details below are specific to Ellenwood.

Market Score Breakdown

Five dimensions Apivex evaluates per market.

Regulation63
Seasonality98
Investability63
Rental Demand55
Revenue Growth64

Market Overview

Ellenwood is an unincorporated residential community roughly 15 miles southeast of downtown Atlanta, straddling portions of Clayton, DeKalb, Henry, and Rockdale counties along I-675 and GA-42. It is not a leisure destination in its own right — demand is driven almost entirely by metro Atlanta spillover: business travelers, visitors to Hartsfield-Jackson Atlanta International Airport (approximately 20-25 minutes away), event and sports attendees heading downtown, and people visiting the area.

In April 2026 (the latest data month), listings in the Ellenwood market averaged 58.3% occupancy and a $171.98 average daily rate, producing $100.18 in revenue per available rental day. Average monthly revenue per listing came in at $2,738.

Year over year, revenue grew 9.6%, occupancy increased 0.4 percentage points, and ADR climbed 3.1%. The strong revenue growth is the market’s standout signal heading into 2026.

Entire-place listings dominate with 20,097 units versus 5,115 private rooms and 70 shared rooms. The bedroom distribution skews toward smaller units: 1-bedroom (11,566), 2-bedroom (5,175), 3-bedroom (4,846), 4-bedroom (2,311), and 5-bedroom (1,341). Channel distribution shows 15,554 Airbnb-only listings, 1,130 VRBO-only, and 8,598 appearing on both platforms. The market’s seasonality score of 98.1 indicates an exceptionally stable year-round demand pattern, consistent with a market driven by business and airport travel rather than leisure seasonality.

Seasonal Patterns

Monthly seasonal data for Ellenwood, Georgia
MonthOccupancyADRRevenue
Jan51%$142$2,037
Feb54%$139$1,913
Mar60%$141$2,335
Apr56%$139$2,146
May59%$145$2,271
Jun62%$151$2,446
Jul63%$141$2,445
Aug58%$135$2,180
Sep54%$137$2,014
Oct58%$137$2,206
Nov55%$135$2,025
Dec54%$141$2,110

Top Short-Term Rental Operators in Ellenwood

Ranked by total active listings. Useful for understanding the competitive landscape.

#OperatorListingsReviewsRating
1Evolve3437,207★ 4.39
2Minty Living1985,240★ 4.70
3Properties By Preston123283★ 3.54
4Landing, Inc.115114★ 3.88
5FHS PARTNERS1004,057★ 4.29

What Kind of STR Should I Buy in Ellenwood?

Revenue and pricing by property type, tier, and bedroom count.

Revenue by Bedroom Count

1 bed11,566
2 bed5,175
3 bed4,846
4 bed2,311
5 bed1,341

ADR by Property Tier

Entire Home$239
Luxury$377
Professionally Managed$244

Revenue by Dwelling Type

Apartment$2,816
Entire Place$3,572
House$3,352

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb61.5%
vrbo4.5%
both34%

Investment Analysis

Ellenwood presents one of the more compelling pure-yield profiles in the Atlanta metro. At a typical home value of $283,149 (Zillow, April 2026) and average monthly revenue of $2,738, the implied gross annualized yield is approximately 11.6% ($2,738 x 12 = $32,856 / $283,149). That is a high ceiling figure relative to most markets at this scale — operating costs, management fees, and taxes will reduce net returns, but the entry price point combined with airport-proximity demand creates a structurally favorable setup.

Housing market conditions support the case: the sale-to-list ratio of 1.011 confirms properties regularly sell above list price, and median days to pending of 47 days indicates a steady (not frenzied) market where buyers have time to do proper due diligence. Median sale price is $282,000 and the median list price is $278,833, closely aligned with the typical home value of $283,149.

Property type drives meaningful revenue differences. Entire-place listings average $3,083 per month versus $2,906 for houses and $2,455 for apartments — a 26% gap between entire-place and apartment segments. At the ADR tier level, luxury listings command $335.73 per night versus the market-wide $171.98, and professionally managed listings average $202.93 per night, an 18% premium over the overall market.

The multi-year growth trend is consistent: revenue has climbed from $1,514 per month in 2017 to $2,527 in 2025, a gain of 67% over eight years. Revenue growth score of 64.2 is moderate but stable, and the 9.6% YoY revenue surge in April 2026 suggests accelerating momentum.

Revenue Trend (5 yr)

ADR & Occupancy Trends (5 yr)

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Home Value Trends (Ellenwood)

Typical Home Value
$281,337
Median Sale Price
$275,917
Days to Pending
51

Booking Insights

Ellenwood guests book with a shorter lead time than most markets, averaging 28.1 days ahead of arrival. That reflects the market’s business-travel and airport-proximity character: many guests are booking within a month of their trip rather than planning leisure vacations months out.

Average length of stay is 4.46 nights, slightly above the national average and consistent with extended business stays or longer airport-adjacent visits. A 4.46-night average at 58.3% occupancy implies roughly 4 to 5 turnovers per listing per month.

The 28-day booking window means operators have less lead time to fill gaps with dynamic pricing adjustments compared to markets with 40+ day windows. Keeping rates competitive and listings fully optimized for last-minute visibility is important in this market. Tools that allow automated rate adjustments inside 30 days are particularly useful here.

Length-of-stay discounts for stays of 5 nights or longer may also be effective for capturing business travelers who need a week of accommodation near the airport, where nightly hotel costs can be a strong comparator.

Short-Term Rental Regulations

Ellenwood is unincorporated with no city government, so STR rules are set at the county level — and the governing county varies by parcel. This is the single most important operational fact for any Ellenwood investor: confirm which county a property falls in before purchasing or listing.

DeKalb County adopted a comprehensive STR ordinance approved July 24, 2025, with licensing and operations requirements taking effect May 20, 2026. DeKalb requires an annual license (approximately $175 plus a processing fee) from the Business License Division, a designated local contact, safety compliance, and remittance of an 8% hotel/excise tax via the county’s Rentalscape portal. STRs are limited to residential zoning districts; properties in historic districts are ineligible. DeKalb does not require owner-occupancy or primary-residence status.

Unincorporated Clayton County regulates STRs under Article XII of its business code and effectively requires the rental unit to be inside or adjacent to the owner’s occupied dwelling — a de facto owner-occupancy rule that bars pure absentee investment rentals. Clayton also requires a permit and monthly excise tax filing by the 20th.

Georgia has no statewide STR law, but a state $5-per-night hotel-motel fee and state and local sales taxes also apply. Enforcement in both counties is permit-driven with penalties, citations, and license suspension for violations.

The permit cost documented in the profile is $175, with annual renewal. Operators should verify their specific parcel’s county before listing.

Market Comparison

Against national US STR benchmarks of approximately 55% occupancy and $220 ADR, Ellenwood outperforms on occupancy (58.3%) but runs below the national average on ADR ($171.98). The market’s advantage is volume and consistency rather than rate premiums — airport-proximity demand keeps beds filled year-round.

The 9.6% year-over-year revenue growth is well above the national trend and is Ellenwood’s strongest data point for investors in 2026. The seasonality score of 98.1 is exceptional, confirming the stability thesis.

Professional management is active but fragmented. Evolve leads with 343 listings and 7,207 reviews at a 4.39 average rating. Minty Living operates 198 listings with 5,240 reviews at a 4.70 rating. Properties By Preston holds 123 listings (3.54 rating), Landing, Inc. operates 115 listings (3.88 rating), and FHS Partners rounds out the top 5 with 100 listings and 4,057 reviews (4.29 rating). The professionally managed ADR of $202.93 versus the market-wide $171.98 represents an 18% rate premium, suggesting professional management adds value in this market.

The overall market score of 62.8 reflects the trade-off: strong stability and yield, with lower scores on rental demand (55.0) and regulation complexity (63.1) due to the multi-county jurisdictional overlay.

Frequently Asked Questions About Ellenwood, Georgia

What is the average occupancy rate for Airbnb rentals in Ellenwood, GA?
In April 2026 (the latest data month), Ellenwood STRs averaged 58.3% occupancy. The market has exceptional year-round stability with a seasonality score of 98.1 out of 100 — even the trough month (February) stays above 54% occupancy.
How much do short-term rentals earn per month in Ellenwood, Georgia?
Average monthly revenue per listing was $2,738 in April 2026. Entire-place listings averaged $3,083 per month, houses averaged $2,906, and apartments averaged $2,455. Revenue grew 9.6% year over year as of April 2026.
What is the average daily rate for STRs in Ellenwood, GA?
The market-wide ADR was $171.98 in April 2026. Luxury-tier listings averaged $335.73 per night and professionally managed properties averaged $202.93 per night, an 18% premium over the overall market.
Do I need a permit to operate a short-term rental in Ellenwood, GA?
Yes, and the specific requirements depend on which county your property is in — Ellenwood spans Clayton, DeKalb, Henry, and Rockdale counties. DeKalb County requires an annual license (approximately $175) through its Rentalscape portal, effective May 20, 2026. Clayton County effectively requires the rental to be on or adjacent to the owner’s occupied property. Verify your parcel’s county before listing.
What is the lodging/hotel tax rate for STRs in Ellenwood, GA?
The documented occupancy tax rate is 8%, applicable in the counties governing Ellenwood. DeKalb County collects an 8% hotel/excise tax through its Rentalscape portal. Georgia state hotel-motel fees and sales taxes also apply. Confirm the applicable rate for your specific county.
What is the gross rental yield for an STR investment in Ellenwood, GA?
At the current $2,738 average monthly revenue and a typical home value of $283,149 (Zillow, April 2026), the implied gross annualized yield is approximately 11.6% ($32,856 annually / $283,149 home value) before operating expenses. This is a high-level figure; net returns will be lower after management fees, maintenance, and vacancy.
Why is Ellenwood, GA a short-term rental market if it has no major attractions?
Ellenwood’s STR demand is driven by Hartsfield-Jackson Atlanta International Airport (approximately 20-25 minutes away) and metro Atlanta business and event traffic. Guests are value-oriented Atlanta-area travelers seeking lower-cost lodging than intown hotels. This airport-proximity demand creates year-round stability with a seasonality score of 98.1 out of 100.
Ellenwood, GeorgiaRev $3,149ADR $209Occ 57%Score C (63)

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Table of Contents

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Quick Facts: Ellenwood

Active STRs
169
Avg Daily Rate
$213
Occupancy Rate
43%
Population
43,076
Annual Visitors
20,000

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