Fayetteville, Georgia Short-Term Rental Market
Fayetteville, GA STRs averaged $172/night at 58.2% occupancy in April 2026, with revenue up 9.5% year-over-year.
Quick Answer: Fayetteville, Georgia is an active short-term rental market. average occupancy is 57%. average monthly revenue is $3,149. average daily rate is $209. the top operator is Evolve with 343 listings. market score is 63/100 (grade C).
Market data reflects the Atlanta regional market, which includes Fayetteville. Regulations, taxes, and permit details below are specific to Fayetteville.
Market Score Breakdown
Five dimensions Apivex evaluates per market.
Market Overview
Fayetteville, GA sits approximately 22 miles south of downtown Atlanta in Fayette County and is home to Trilith Studios, the largest film and television production campus in Georgia. The STR market covering this area spans a large geographic footprint typical of Atlanta suburban data aggregation. As of April 2026, the market recorded an average daily rate of $172 and an occupancy rate of 58.2%, producing a RevPAR of $100. Year-over-year, ADR grew 3.0%, occupancy held nearly flat (+0.3%), and average monthly revenue rose 9.5%, driven by an improving revenue mix.
The active listing base is approximately 25,341 properties. Entire-place listings account for 20,145 units (79% of total), with private rooms at 5,125 and shared rooms at 71. Airbnb-exclusive listings number 15,586, dual-channel properties (both Airbnb and VRBO) total 8,615, and VRBO-only listings account for 1,140. By bedroom count, one-bedroom units are the largest segment at 11,591, followed by two-bedroom (5,193), three-bedroom (4,853), four-bedroom (2,321), and five-bedroom (1,339) properties. The market’s composite score of 63.1 out of 100 is moderate overall, though the seasonality score is exceptionally high at 98.1, indicating very stable demand throughout the year.
Seasonal Patterns
| Month | Occupancy | ADR | Revenue |
|---|---|---|---|
| Jan | 51% | $142 | $2,037 |
| Feb | 54% | $139 | $1,913 |
| Mar | 60% | $141 | $2,335 |
| Apr | 56% | $139 | $2,146 |
| May | 59% | $145 | $2,272 |
| Jun | 62% | $151 | $2,445 |
| Jul | 63% | $141 | $2,446 |
| Aug | 58% | $135 | $2,180 |
| Sep | 54% | $137 | $2,014 |
| Oct | 58% | $137 | $2,207 |
| Nov | 55% | $136 | $2,025 |
| Dec | 54% | $141 | $2,110 |
Top Short-Term Rental Operators in Fayetteville
Ranked by total active listings. Useful for understanding the competitive landscape.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Evolve | 343 | 7,248 | ★ 4.40 |
| 2 | Minty Living | 199 | 5,272 | ★ 4.70 |
| 3 | Properties By Preston | 124 | 291 | ★ 3.54 |
| 4 | Landing, Inc. | 116 | 115 | ★ 3.89 |
| 5 | FHS PARTNERS | 100 | 4,090 | ★ 4.29 |
What Kind of STR Should I Buy in Fayetteville?
Revenue and pricing by property type, tier, and bedroom count.
Revenue by Bedroom Count
| 1 bed | 11,591 |
| 2 bed | 5,193 |
| 3 bed | 4,853 |
| 4 bed | 2,321 |
| 5 bed | 1,339 |
ADR by Property Tier
| Entire Home | $239 |
| Luxury | $377 |
| Professionally Managed | $244 |
Revenue by Dwelling Type
| Apartment | $2,816 |
| Entire Place | $3,572 |
| House | $3,352 |
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 61.5% |
| vrbo | 4.5% |
| both | 34% |
Investment Analysis
Fayetteville, GA’s STR investment environment reflects both the advantages of proximity to Atlanta and the constraints of a conditional-use permitting process. Housing price data from the v3 database is not available for this specific area at this time, which limits gross yield calculations. Investors should obtain current home price data from a local broker or Zillow before underwriting.
Revenue data for April 2026 is clear: average monthly revenue was $2,735. Annualizing that figure yields approximately $32,816 in gross revenue. The 2025 full-year average was $2,526/month, rising from $2,483 in 2024, showing a consistent upward trend. The 9.5% year-over-year revenue gain in April 2026 is the strongest growth signal in the dataset.
Tier comparisons show significant upside at higher property grades. The all-listings ADR was $172/night. Entire-home listings averaged $196/night (14% premium). Professionally managed properties averaged $203/night (18% premium). Luxury-tier properties averaged $336/night, nearly double the market baseline. Revenue by property type: entire-place listings averaged $3,080/month, houses averaged $2,902/month, and apartments averaged $2,453/month as of April 2026.
The key permitting constraint is that STRs require a Conditional Use Permit from the Planning and Zoning Commission, making approval discretionary rather than guaranteed. Investors must factor in the cost and timeline of the CUP process before acquisition.
Revenue Trend (5 yr)
ADR & Occupancy Trends (5 yr)
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Booking Insights
Guests in Fayetteville, GA book an average of 28 days in advance, a moderate lead time consistent with a suburban metro market where travel decisions balance leisure planning with business and industry travel flexibility. Film industry visitors and production crew members may book on shorter notice depending on project schedules.
Average length of stay is 4.4 nights, longer than many weekend-leisure markets. This likely reflects the mix of business travelers (extended stays near Trilith Studios and Atlanta-area corporate destinations), drive-market visitors taking multi-day getaways, and production-related travelers on multi-day assignments.
The 4.4-night average stay reduces turnover frequency and lowers per-stay cleaning and logistics costs compared to primarily weekend markets. Combined with the 28-day booking window, operators have reasonable advance visibility into occupancy for pricing decisions. Dynamic pricing should account for potential demand spikes when major film productions are in progress at Trilith Studios, though specific production schedules are typically not publicly announced.
Short-Term Rental Regulations
Fayetteville, GA permits short-term rentals but classifies them as a conditional use, not a by-right use, under the city’s Unified Development Ordinance (UDO). This means operators must obtain approval from the Planning and Zoning Commission through a Conditional Use Permit process, which involves a public hearing and neighborhood-compatibility review. Approval is discretionary, not guaranteed.
In addition to the CUP, operators must hold a city business license. The applicable tax is Fayetteville’s 8% hotel/motel occupancy tax on short-term rental receipts, plus Georgia’s state lodging fee of $5 per night and applicable state sales tax.
Specific figures for permit cost, renewal cadence, owner-occupancy requirements, primary-residence requirements, and any annual night caps were not available in the source data and should be confirmed directly with the City of Fayetteville Planning and Zoning Department (770-461-6029) or the current UDO text. The UDO was originally adopted May 4, 2023 and was most recently amended March 5, 2026. Enforcement is rated moderate. Investors should budget for the CUP timeline and the possibility of permit denial, which is a meaningful distinction from most administrative-permit-only STR regimes.
Market Comparison
Fayetteville, GA’s April 2026 occupancy of 58.2% is approximately in line with the U.S. STR median of approximately 55%, performing modestly above average. The $172 ADR is below the U.S. median of approximately $220, consistent with the suburban Atlanta market dynamic where proximity to a major urban center drives occupancy but not premium nightly rates.
The 9.5% year-over-year revenue growth in April 2026 is notably strong, outpacing most comparable suburban metro markets. The seasonality score of 98.1 is among the highest in the dataset, reflecting the year-round demand advantage of a major metro suburb. The investability score of 62.8 and regulation score of 63.3 are moderate, reflecting the conditional-use permit requirement.
The top operators by listing count are Evolve (343 listings, 4.40 rating, 7,248 reviews), Minty Living (199 listings, 4.70 rating, 5,272 reviews), and Properties By Preston (124 listings, 3.54 rating). FHS Partners manages 100 listings at a 4.29 rating. The top five operators collectively hold approximately 882 listings, about 3.5% of the active market, indicating a highly fragmented supply base dominated by independent hosts.
Frequently Asked Questions About Fayetteville, Georgia
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