Fayetteville, Georgia Short-Term Rental Market
Fayetteville, GA STRs averaged $172/night at 58.2% occupancy in April 2026, with revenue up 9.5% year-over-year.
Quick Answer: Fayetteville, Georgia is an active short-term rental market. average occupancy in the Atlanta market area is 57%. average monthly revenue in the Atlanta market area is $3,149. average daily rate in the Atlanta market area is $209. the top operator in the Atlanta market area is Evolve with 343 listings. market score is 63/100 (grade C).
Market data reflects the Atlanta regional market, which includes Fayetteville. Regulations, taxes, and permit details below are specific to Fayetteville.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Fayetteville, GA sits approximately 22 miles south of downtown Atlanta in Fayette County and is home to Trilith Studios, the largest film and television production campus in Georgia. The STR market covering this area spans a large geographic footprint typical of Atlanta suburban data aggregation. As of April 2026, the market recorded an average daily rate of $172 and an occupancy rate of 58.2%, producing a RevPAR of $100. Year-over-year, ADR grew 3.0%, occupancy held nearly flat (+0.3%), and average monthly revenue rose 9.5%, driven by an improving revenue mix.
The active listing base is approximately 25,341 properties. Entire-place listings account for 20,145 units (79% of total), with private rooms at 5,125 and shared rooms at 71. Airbnb-exclusive listings number 15,586, dual-channel properties (both Airbnb and VRBO) total 8,615, and VRBO-only listings account for 1,140. By bedroom count, one-bedroom units are the largest segment at 11,591, followed by two-bedroom (5,193), three-bedroom (4,853), four-bedroom (2,321), and five-bedroom (1,339) properties. The market’s composite score of 63.1 out of 100 is moderate overall, though the seasonality score is exceptionally high at 98.1, indicating very stable demand throughout the year.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 51% |
| Feb | 54% |
| Mar | 60% |
| Apr | 56% |
| May | 59% |
| Jun | 62% |
| Jul | 63% |
| Aug | 58% |
| Sep | 54% |
| Oct | 58% |
| Nov | 55% |
| Dec | 54% |
Month-by-month nightly rates and revenue figures for Fayetteville are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Atlanta market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Atlanta market as a whole, which includes Fayetteville, so these counts are not Fayetteville-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Evolve | 343 | 7,248 | ★ 4.40 |
| 2 | Minty Living | 199 | 5,272 | ★ 4.70 |
| 3 | Properties By Preston | 124 | 291 | ★ 3.54 |
| 4 | Landing, Inc. | 116 | 115 | ★ 3.89 |
| 5 | FHS PARTNERS | 100 | 4,090 | ★ 4.29 |
What Kind of STR Should I Buy in Fayetteville?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Fayetteville are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 61.5% |
| vrbo | 4.5% |
| both | 34% |
Home Value Trends (Fayetteville)
Typical home values, median sale prices, and the 10-year price trend for Fayetteville are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Fayetteville — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Fayetteville, GA permits short-term rentals but classifies them as a conditional use, not a by-right use, under the city’s Unified Development Ordinance (UDO). This means operators must obtain approval from the Planning and Zoning Commission through a Conditional Use Permit process, which involves a public hearing and neighborhood-compatibility review. Approval is discretionary, not guaranteed.
In addition to the CUP, operators must hold a city business license. The applicable tax is Fayetteville’s 8% hotel/motel occupancy tax on short-term rental receipts, plus Georgia’s state lodging fee of $5 per night and applicable state sales tax.
Specific figures for permit cost, renewal cadence, owner-occupancy requirements, primary-residence requirements, and any annual night caps were not available in the source data and should be confirmed directly with the City of Fayetteville Planning and Zoning Department (770-461-6029) or the current UDO text. The UDO was originally adopted May 4, 2023 and was most recently amended March 5, 2026. Enforcement is rated moderate. Investors should budget for the CUP timeline and the possibility of permit denial, which is a meaningful distinction from most administrative-permit-only STR regimes.
Market Comparison
Fayetteville, GA’s April 2026 occupancy of 58.2% is approximately in line with the U.S. STR median of approximately 55%, performing modestly above average. The $172 ADR is below the U.S. median of approximately $220, consistent with the suburban Atlanta market dynamic where proximity to a major urban center drives occupancy but not premium nightly rates.
The 9.5% year-over-year revenue growth in April 2026 is notably strong, outpacing most comparable suburban metro markets. The seasonality score of 98.1 is among the highest in the dataset, reflecting the year-round demand advantage of a major metro suburb. The investability score of 62.8 and regulation score of 63.3 are moderate, reflecting the conditional-use permit requirement.
The top operators by listing count are Evolve (343 listings, 4.40 rating, 7,248 reviews), Minty Living (199 listings, 4.70 rating, 5,272 reviews), and Properties By Preston (124 listings, 3.54 rating). FHS Partners manages 100 listings at a 4.29 rating. The top five operators collectively hold approximately 882 listings, about 3.5% of the active market, indicating a highly fragmented supply base dominated by independent hosts.
Frequently Asked Questions About Fayetteville, Georgia
What is the average Airbnb occupancy rate in Fayetteville, GA?
How much do Airbnb hosts earn per month in Fayetteville, GA?
Do I need a permit to run a short-term rental in Fayetteville, GA?
What drives STR demand in Fayetteville, GA?
What is the average nightly rate for Airbnb listings in Fayetteville, GA?
Who are the top property managers for Airbnb in Fayetteville, GA?
How does Fayetteville, GA compare to other Atlanta suburban STR markets?
Analyze Fayetteville Rentals
Use our free calculator to estimate Airbnb revenue for any property in Fayetteville.
Free Fayetteville STR Calculator →
