Fayetteville, Georgia Short-Term Rental Market
Fayetteville requires a conditional use permit; Atlanta metro STRs averaged $174 ADR, 53.8% occupancy, $2,574 monthly revenue, September 2026.
Quick Answer: Fayetteville, Georgia is an active short-term rental market. average occupancy in the Atlanta market area is 54%. average monthly revenue in the Atlanta market area is $2,574. average daily rate in the Atlanta market area is $174. the top operator in the Atlanta market area is Evolve with 343 listings. market score is 63/100 (grade C).
Market data reflects the Atlanta regional market, which includes Fayetteville. Regulations, taxes, and permit details below are specific to Fayetteville.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Fayetteville, Georgia sits in Fayette County about 22 miles south of downtown Atlanta, and short-term rentals here are a conditional use that needs Planning & Zoning Commission approval rather than a by-right use. Performance figures on this page describe the Atlanta metro STR market, because Fayetteville’s short-term rental data is tracked at a shared metro level. Bedroom, channel and listing-type counts and top operator names are tracked at a shared regional level rather than uniquely for Fayetteville, so this profile omits them.
For September 2026, the average daily rate across all listings was $173.63, rounded to $174, and average occupancy was 53.8%. Average monthly revenue per listing was $2,574. Compared with September 2025, occupancy is up 11.0%, ADR is up 11.2% and revenue is up 13.2%, a strong year over year improvement after several years of fairly flat occupancy. Annual occupancy has stayed between 55.2% and 58.9% every full year since 2017, so the recent gain comes mostly from rate growth. The 2026 year to date average ADR is $177 on 55.6% occupancy, compared with $157 and 56.7% for full year 2025.
Demand drivers are specific. Trilith Studios, the largest film and television production campus in Georgia, anchors a visitor mix of industry travelers and day trippers from metro Atlanta, and the walkable Town at Trilith adds dining, parks and a boutique hotel. The historic downtown square and the 1825 Fayette County Courthouse draw heritage visitors. The city has about 20,465 residents. A specific annual visitor count was not found.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 51% |
| Feb | 54% |
| Mar | 60% |
| Apr | 56% |
| May | 59% |
| Jun | 62% |
| Jul | 63% |
| Aug | 58% |
| Sep | 54% |
| Oct | 58% |
| Nov | 55% |
| Dec | 54% |
Month-by-month nightly rates and revenue figures for Fayetteville are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Atlanta market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Atlanta market as a whole, which includes Fayetteville, so these counts are not Fayetteville-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Evolve | 343 | 7,248 | ★ 4.40 |
| 2 | Minty Living | 199 | 5,272 | ★ 4.70 |
| 3 | Properties By Preston | 124 | 291 | ★ 3.54 |
| 4 | Landing, Inc. | 116 | 115 | ★ 3.89 |
| 5 | FHS PARTNERS | 100 | 4,090 | ★ 4.29 |
What Kind of STR Should I Buy in Fayetteville?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Fayetteville are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 61.5% |
| vrbo | 4.5% |
| both | 34% |
Home Value Trends (Fayetteville)
Typical home values, median sale prices, and the 10-year price trend for Fayetteville are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Fayetteville — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Short-term rentals are permitted in Fayetteville, but they are not allowed by right. They are handled as a conditional use under the city’s Unified Development Ordinance (UDO), which was adopted May 4, 2023 and amended through March 5, 2026. Short-term rentals are not permitted by right in residential districts, so an operator must obtain a Conditional Use Permit approved by the Planning & Zoning Commission, plus a city business license.
The process involves a public hearing and a neighborhood compatibility review, which makes approval discretionary rather than guaranteed. Recent applications have sought conditional use permits to allow STRs in the Downtown Mixed Use and Mixed Use Core district, and requests continue to come before the commission.
Operators must collect the city’s 8% hotel and motel (occupancy) tax. Georgia’s state hotel-motel fee of $5 per night and applicable state sales tax also apply. Enforcement severity is rated moderate.
Permit cost, renewal period, annual night caps and owner-occupancy or primary residence requirements were not confirmed in the sources reviewed, so no figures are given for them. Be careful with online guidance: many widely shared Fayetteville short-term rental rules, such as Type I and Type II classifications and guest-per-bedroom limits, apply to Fayetteville, Arkansas and not to this Georgia city. Confirm current requirements with the City of Fayetteville Planning & Zoning Department at 770-461-6029 or in the current UDO text before buying.
Market Comparison
September 2026 occupancy in the Atlanta metro STR market is 53.8% at a $174 ADR, with average monthly revenue of $2,574.
The trend is better than the level. Occupancy is up 11.0% year over year, ADR is up 11.2%, and revenue is up 13.2%. The 2026 year to date ADR of $177 is already well above the 2025 average of $157.
Higher tiers earn clearly more. Professionally managed listings average $210, and luxury listings average $307. Entire places average $198. Operators who can offer a higher quality product, supported by professional management, appear best positioned.
Operator rankings are tracked at a shared regional level rather than uniquely for Fayetteville, so this profile omits them. Fayetteville also has a stricter entry process than many US markets because of the conditional use requirement.
Frequently Asked Questions About Fayetteville, Georgia
Are short-term rentals legal in Fayetteville, Georgia?
What is the average Airbnb daily rate in the Fayetteville area?
What is the occupancy rate for short-term rentals here?
How much revenue does a short-term rental earn per month?
What taxes apply to short-term rentals in Fayetteville, GA?
What does a home cost in Fayetteville, Georgia?
How far ahead do guests book, and how long do they stay?
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