Atlanta, Georgia Short-Term Rental Market
Atlanta STRs averaged $172/night at 58.2% occupancy in April 2026 across roughly 25,300 active listings.
Quick Answer: Atlanta, Georgia is an active short-term rental market. average occupancy in the Atlanta market area is 57%. average monthly revenue in the Atlanta market area is $3,149. average daily rate in the Atlanta market area is $209. the top operator in the Atlanta market area is Evolve with 343 listings. market score is 63/100 (grade C).
Market data reflects the wider Atlanta market, which covers 29 areas. Regulations, taxes, and permit details below are specific to Atlanta.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Atlanta is one of the largest short-term rental markets in the Southeast, with approximately 25,300 active listings as of the latest snapshot. The market posted an average daily rate of $171.81 and occupancy of 58.2% in April 2026, producing a RevPAR of $100.01. Revenue per listing averaged $2,735 for the month.
Year-over-year, ADR rose 3.0%, occupancy edged up 0.3%, and monthly revenue climbed 9.5% compared to the same period in the prior year, indicating steady upward momentum across all three primary metrics.
Entire-place listings dominate the supply mix at 20,145 units (roughly 80% of total), with private rooms accounting for 5,125 listings and shared rooms just 71. On the bedroom side, studio and 1-bedroom units are the single largest cohort at 11,591, followed by 2-bedroom (5,193), 3-bedroom (4,853), 4-bedroom (2,321), and 5-plus-bedroom (1,339) properties. Airbnb is the primary distribution channel with 15,586 exclusively Airbnb-listed properties; 8,615 properties cross-list on both Airbnb and VRBO, and 1,140 are VRBO-only.
Atlanta’s overall market score is 63 out of 100, with seasonality scoring exceptionally high at 98 (indicating strong annual demand consistency), revenue growth at 64, and investability at 63. Rental demand scores 55, reflecting the competitive supply environment in this large metro.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 51% |
| Feb | 54% |
| Mar | 60% |
| Apr | 56% |
| May | 59% |
| Jun | 62% |
| Jul | 63% |
| Aug | 58% |
| Sep | 54% |
| Oct | 58% |
| Nov | 55% |
| Dec | 54% |
Month-by-month nightly rates and revenue figures for Atlanta are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Atlanta market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Atlanta market as a whole, which includes Atlanta, so these counts are not Atlanta-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Evolve | 343 | 7,248 | ★ 4.40 |
| 2 | Minty Living | 199 | 5,272 | ★ 4.70 |
| 3 | Properties By Preston | 124 | 291 | ★ 3.54 |
| 4 | Landing, Inc. | 116 | 115 | ★ 3.89 |
| 5 | FHS PARTNERS | 100 | 4,090 | ★ 4.29 |
What Kind of STR Should I Buy in Atlanta?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Atlanta are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 61.5% |
| vrbo | 4.5% |
| both | 34% |
Home Value Trends (Atlanta)
Typical home values, median sale prices, and the 10-year price trend for Atlanta are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Atlanta — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Atlanta requires all STR operators to hold a Short-Term Rental License (STRL) under City Ordinance 20-O-1656, which took effect March 2021 with enforcement beginning April 2022. The annual non-refundable license fee is $150. STRs are defined as rentals of up to 30 consecutive nights.
The primary residence requirement is a significant operational constraint: the applicant’s primary residence must be the first property licensed, and only one additional dwelling unit (including ADUs such as garage apartments or in-law suites) may be added as a second STRL. Owner-occupation of the rental unit itself is not required, meaning qualifying long-term tenants may apply with the property owner’s written permission, but the primary residence association limits scaling across multiple non-owner-occupied investment properties.
Operational requirements include displaying the STRL number on all listings, maintaining a 24-hour local contact person, notifying neighboring property owners, posting house rules covering noise, parking, and trash, and carrying liability insurance. No specific coverage amount is mandated by the city ordinance.
Tax obligations total approximately 11% of gross revenue in percentage-based charges: a 7% city hotel-motel tax plus 4% Georgia state sales tax, plus a flat $5-per-night state hotel-motel fee for stays of 30 nights or less. Hosts must register with the city and remit the 7% city tax monthly by the 20th of the following month. Airbnb collects some state-level taxes automatically.
As of August 2025, new STR permits are banned in the Home Park neighborhood near Georgia Tech, with existing permit holders grandfathered. Enforcement severity is rated moderate. Operators should monitor for potential expansion of neighborhood-specific bans.
Market Comparison
Against national STR benchmarks, Atlanta’s 58.2% occupancy exceeds the approximate US median of 55%, and its $171.81 ADR is below the national median of roughly $220, reflecting Atlanta’s competitive supply environment and the dominance of lower-priced 1-bedroom and private-room units in the mix. RevPAR of $100.01 is a useful composite benchmark.
Atlanta’s market scale of approximately 25,300 listings places it among the top 10 largest STR markets in the United States by listing count. That scale creates both opportunity (large guest demand base driven by 51 million annual visitors and a major international airport) and competition pressure that keeps ADR below smaller, more constrained markets.
Among professional operators, Evolve leads with 343 listings and 7,248 reviews at a 4.40 average rating. Minty Living manages 199 properties with 5,272 reviews and a 4.70 rating, the highest among the top operators. Properties By Preston operates 124 listings. These three operators together account for approximately 666 listings, or about 2.6% of total market supply, indicating the Atlanta market remains largely individual-operator dominated rather than institutionally concentrated.
Frequently Asked Questions About Atlanta, Georgia
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