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  4. Waco

Waco, Texas

Short-Term Rental Market Data & Investment Analysis

Waco, Texas Short-Term Rental Market

AMarket Score 90/100

Quick Answer: Waco, Texas is an active short-term rental market. average occupancy is 53%. average monthly revenue is $2,953. average daily rate is $200. the top operator is D&L Vacation Rentals with 72 listings. market score is 90/100 (grade A).

Avg Monthly Revenue
$2,953
↑ 0.1% YoY
53%
Occupancy
↓ 0.8% YoY
$200
Avg Daily Rate
↑ 3.4% YoY
$106
RevPAR
↑ 2.5% YoY
40.3 days avg lead time3.3 avg length of stay

Market Score Breakdown

Five dimensions Apivex evaluates per market.

Regulation69
Seasonality91
Investability96
Rental Demand79
Revenue Growth50

Seasonal Patterns

Monthly seasonal data for Waco, Texas
MonthOccupancyADRRevenue
Jan43%$162$2,079
Feb53%$173$2,286
Mar61%$185$3,122
Apr56%$187$2,834
May55%$192$2,792
Jun59%$186$2,935
Jul58%$179$2,834
Aug56%$173$2,625
Sep51%$188$2,511
Oct57%$209$3,233
Nov50%$196$2,726
Dec48%$181$2,475

Top Short-Term Rental Operators in Waco

Ranked by total active listings. Useful for understanding the competitive landscape.

#OperatorListingsReviewsRating
1D&L Vacation Rentals726,551★ 4.94
2VillaStay Vacation Rentals5017,060★ 4.84
3Moon River Ranch 22104★ 4.85
4Waco2Stay20495★ 4.94
5Waco Creekside Resort201,952★ 4.97

What Kind of STR Should I Buy in Waco?

Revenue and pricing by property type, tier, and bedroom count.

Revenue by Bedroom Count

1 bed420
2 bed336
3 bed336
4 bed133
5 bed56

ADR by Property Tier

Entire Home$206
Luxury$411
Professionally Managed$207

Revenue by Dwelling Type

Apartment$2,400
Entire Place$3,043
House$3,163

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb40.8%
vrbo4.4%
both54.8%

Investment Analysis

Revenue Trend (5 yr)

ADR & Occupancy Trends (5 yr)

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Home Value Trends (Waco)

Typical Home Value
$196,465
Median Sale Price
$231,550
Days to Pending
41
Waco, TexasRev $2,953ADR $200Occ 53%Score A (90)

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Table of Contents

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Quick Facts: Waco

Active STRs
924
Avg Daily Rate
$180
Occupancy Rate
50%
Population
146,608
Annual Visitors
64,000

Related Articles

  • The “Magnolia Effect” and the Law: Navigating Waco’s Short-Term Rental Ordinances in 2026
    The “Magnolia Effect” and the Law: Navigating Waco’s Short-Term Rental Ordinances in 2026 January 7, 2026
  • Aerial view of Texas landscape from Gulf Coast to Hill Country vineyards
    Best Texas Cities for STR Investment in 2026 — A Data-Backed Ranking February 22, 2026

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