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Abilene, Texas

Short-Term Rental Market Data & Investment Analysis

Abilene, Texas Short-Term Rental Market

CMarket Score 63/100
Data updated April 2026

Abilene, TX STRs averaged $203/night at 42.8% occupancy in April 2026, with no local STR permit requirement and a 15% combined hotel occupancy tax.

Quick Answer: Abilene, Texas is an active short-term rental market. average occupancy is 43%. average monthly revenue is $2,435. average daily rate is $203. the top operator is Evolve with 774 listings. market score is 63/100 (grade C).

Avg Monthly Revenue
$2,435
↓ 0.2% YoY
43%
Occupancy
↑ 1.1% YoY
$203
Avg Daily Rate
↓ 0.5% YoY
$87
RevPAR
↑ 0.5% YoY
38.7 days avg lead time3.8 avg length of stay

Market Score Breakdown

Five dimensions Apivex evaluates per market.

Regulation60
Seasonality75
Investability89
Rental Demand58
Revenue Growth61

Market Overview

Abilene, Texas is a mid-sized West Texas city of about 128,000 residents anchored by Dyess Air Force Base, three universities, and a regional commercial hub role. Its STR market is notable for a very accessible entry price relative to most Texas metros. As of April 2026, the market averaged $203/night ADR with 42.8% occupancy, yielding a RevPAR of $86.95 and average monthly revenue of $2,435.

Year-over-year trends in April 2026 show occupancy slightly up (+1.1%), ADR down 3.4%, and revenue essentially flat (-0.2%). The market is stable rather than growth-oriented at the revenue level, but the investability score of 89.01 out of 100 reflects the strong entry-cost case.

The listing base is large: 20,944 entire-place listings, 1,269 private-room listings, and 12 shared-room listings make up approximately 22,225 active listings. Channel distribution shows 10,311 Airbnb-only, 2,244 VRBO-only, and 9,670 on both platforms. By bedroom count, 1-bedroom units lead at 7,144 listings, followed by 3-bedroom (5,660) and 2-bedroom (5,376) properties.

The market’s overall score of 62.99 is supported by its standout investability (89.01) and good seasonality profile (75.07), with rental demand (58.49) as the relative drag.

Seasonal Patterns

Monthly seasonal data for Abilene, Texas
MonthOccupancyADRRevenue
Jan33%$161$1,617
Feb41%$161$1,627
Mar50%$211$2,695
Apr41%$206$2,331
May44%$231$2,675
Jun53%$271$3,768
Jul53%$275$4,009
Aug42%$236$2,766
Sep39%$215$2,247
Oct42%$205$2,398
Nov41%$201$2,222
Dec37%$190$2,096

Top Short-Term Rental Operators in Abilene

Ranked by total active listings. Useful for understanding the competitive landscape.

#OperatorListingsReviewsRating
1Evolve77427,617★ 4.71
2Vacasa2388,722★ 4.67
3FCR Partners, LP103172★ 4.68
4Neal’s Lodges97170★ 4.79
5979 Vacation Property Services963,231★ 4.62

What Kind of STR Should I Buy in Abilene?

Revenue and pricing by property type, tier, and bedroom count.

Revenue by Bedroom Count

1 bed7,144
2 bed5,376
3 bed5,660
4 bed2,451
5 bed1,530

ADR by Property Tier

Entire Home$211
Luxury$443
Professionally Managed$315

Revenue by Dwelling Type

Apartment$1,679
Entire Place$2,513
House$2,608

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb46.4%
vrbo10.1%
both43.5%

Investment Analysis

Abilene is among the most accessible STR entry markets in Texas. Typical home value as of April 2026 was $214,916, with a median sale price of $250,167 and a median list price of $301,617. Inventory was substantial at 354 homes for sale, and the sale-to-list ratio of 0.829 suggests buyers have negotiating room.

At $2,435 average monthly revenue in April 2026, annualized revenue projects to approximately $29,219. Against a typical home value of $214,916, the implied gross yield is approximately 13.6%. This is a notably high gross yield figure, driven by the low entry price relative to the revenue floor, and reflects why the investability score reaches 89 out of 100.

Tier performance shows meaningful upside for quality listings. Luxury-tier listings averaged $443/night ADR versus $203 for the all-market rate. Professionally managed listings averaged $315/night, a 55% premium over the market ADR. Entire-home listings averaged $211/night.

Revenue by property type shows house listings at $2,608/month and apartment listings at $1,679/month, a $929/month gap. The low purchase price relative to that gap makes the rent-to-cost case stronger here than in higher-priced Texas markets.

Revenue Trend (5 yr)

ADR & Occupancy Trends (5 yr)

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Home Value Trends (Abilene)

Typical Home Value
$214,916
Median Sale Price
$250,167
Days to Pending
7

Booking Insights

Abilene bookings average a 38.74-day lead time as of April 2026, consistent with a mid-size city market where demand comes from a mix of leisure, military, and event-driven travel. Guests typically plan roughly 5 to 6 weeks in advance.

Average length of stay is 3.81 nights, slightly below 4 nights and consistent with a market that serves a mix of weekend leisure visitors and short-term contractor or military visitors. This shorter average stay means more frequent turnovers than destination outdoor markets, with associated cleaning logistics.

For event-driven weeks (Western Heritage Classic, West Texas Fair and Rodeo, Dyess Air Force Base change-of-command periods), booking windows likely compress, with last-minute demand absorbing remaining inventory. Operators who identify these event-period demand spikes and price dynamically can capture meaningful premiums above the ADR baseline.

Short-Term Rental Regulations

Abilene is one of the more permissive STR markets in Texas. As of 2026, the city has not enacted a dedicated short-term rental ordinance. There is no city-issued STR permit, registration system, or inspection regime specific to short-term rentals. Operators must comply with standard housing safety codes, building codes, and applicable zoning for their property type, but no STR license is required.

The primary compliance obligation is tax collection. All STR stays under 30 consecutive nights are subject to a combined Hotel Occupancy Tax of approximately 15%: 6% to the State of Texas, 7% to the City of Abilene, and 2% as a county venue tax. Platforms like Airbnb collect and remit the city portion automatically; hosts may need to register separately with the Texas Comptroller for the state portion if not handled by the platform.

There are no owner-occupancy or primary-residence requirements, no cap on annual rental nights, and no specific guest-count or parking mandates in city code. Enforcement is complaint-driven rather than proactive.

No owner-occupancy requirements apply. The city’s permissive stance could change, as Texas municipalities retain the authority to regulate STRs. Verifying with Abilene Planning and Development Services at (325) 676-6237 before investing is advisable. HOA rules in specific subdivisions may impose additional restrictions.

Market Comparison

Abilene’s $203 ADR is slightly below the US median STR ADR of approximately $220, reflecting its West Texas mid-market positioning. Its 42.8% occupancy is below the national median of approximately 55%, consistent with a market where demand is spread across a large inventory base.

The investability score of 89.01 out of 100 places Abilene among the highest-investability markets in the dataset, driven primarily by the low entry cost relative to STR revenue generation potential.

Professional management is significant here. Evolve leads the market with 774 listings and 27,617 reviews (4.711 average rating), making it the dominant operator by a wide margin. Vacasa holds 238 listings with 8,722 reviews (4.665 rating). FCR Partners holds 103 listings with 172 reviews (4.684 rating). Together the top three operators hold 1,115 listings, or approximately 5.0% of the estimated 22,225 active listings. Evolve’s concentration here is higher than in most comparably sized markets.

Frequently Asked Questions About Abilene, Texas

What is the average daily rate for STRs in Abilene, TX?
As of April 2026, the average daily rate for short-term rentals in Abilene was $203. Luxury-tier listings averaged $443/night, and professionally managed listings averaged $315/night.
Do I need a permit to operate an STR in Abilene, TX?
As of 2026, Abilene has no dedicated STR permit, registration, or licensing requirement. Operators must comply with standard housing codes and zoning for their district, but no STR-specific license is required. HOA rules in specific subdivisions may apply separately.
What is the hotel occupancy tax rate for Abilene STRs?
STR stays under 30 consecutive nights are subject to a combined Hotel Occupancy Tax of approximately 15%: 6% to the State of Texas, 7% to the City of Abilene, and 2% county venue tax. Platforms like Airbnb collect and remit the city portion automatically.
What is the occupancy rate for Abilene short-term rentals?
Abilene reported 42.8% occupancy in April 2026, up 1.1% year over year. Peak occupancy reaches 53.1% in July. The market has approximately 22,225 active listings.
When is peak season for Abilene STRs?
June and July are peak months, driven by the Western Heritage Classic, West Texas Fair and Rodeo, and summer family travel. July averages $275 ADR and $4,009 monthly revenue per listing.
What is the average monthly STR revenue in Abilene, TX?
Average monthly STR revenue was $2,435 in April 2026. Revenue ranges from $1,617 in January to $4,009 in July. House listings averaged $2,608/month versus $1,679 for apartments.
What is the gross yield potential for an Abilene STR investment?
Based on April 2026 data, annualized STR revenue at $2,435/month projects to approximately $29,219 per year. Against a typical home value of $214,916, the implied gross yield is approximately 13.6% before expenses, driven by Abilene’s low entry cost relative to revenue.
Abilene, TexasRev $2,435ADR $203Occ 43%Score C (63)

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Table of Contents

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Quick Facts: Abilene

Active STRs
495
Avg Daily Rate
$159
Occupancy Rate
92%
Population
125,182
Annual Visitors
400,000

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