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  3. Texas
  4. Abilene

Abilene, Texas

Short-Term Rental Market Data & Investment Analysis

Abilene, Texas Short-Term Rental Market

Abilene, TX STRs averaged $203/night at 42.8% occupancy in April 2026, with no local STR permit requirement and a 15% combined hotel occupancy tax.

Quick Answer: Abilene, Texas is an active short-term rental market. average occupancy in the Texas East Area market area is 53%. average monthly revenue in the Texas East Area market area is $3,860. average daily rate in the Texas East Area market area is $271. the top operator in the Texas East Area market area is Evolve with 774 listings. market score is 63/100 (grade C).

Avg Monthly Revenue
$3,860
↑ 0.8% YoY
53%
Occupancy
↑ 2.7% YoY
$271
Avg Daily Rate
↓ 0.2% YoY
48.3 days avg lead time4.1 avg length of stay

Market data reflects the Texas East Area regional market, which includes Abilene. Regulations, taxes, and permit details below are specific to Abilene.

Market Score Breakdown

Five dimensions StaySTRA evaluates per market.

Regulation60
Seasonality75
Investability89
Rental Demand58
Revenue Growth61

Market Overview

Abilene, Texas is a mid-sized West Texas city of about 128,000 residents anchored by Dyess Air Force Base, three universities, and a regional commercial hub role. Its STR market is notable for a very accessible entry price relative to most Texas metros. As of April 2026, the market averaged $203/night ADR with 42.8% occupancy, yielding a RevPAR of $86.95 and average monthly revenue of $2,435.

Year-over-year trends in April 2026 show occupancy slightly up (+1.1%), ADR down 3.4%, and revenue essentially flat (-0.2%). The market is stable rather than growth-oriented at the revenue level, but the investability score of 89.01 out of 100 reflects the strong entry-cost case.

The listing base is large: 20,944 entire-place listings, 1,269 private-room listings, and 12 shared-room listings make up approximately 22,225 active listings. Channel distribution shows 10,311 Airbnb-only, 2,244 VRBO-only, and 9,670 on both platforms. By bedroom count, 1-bedroom units lead at 7,144 listings, followed by 3-bedroom (5,660) and 2-bedroom (5,376) properties.

The market’s overall score of 62.99 is supported by its standout investability (89.01) and good seasonality profile (75.07), with rental demand (58.49) as the relative drag.

Seasonal Patterns

Monthly seasonal data for Abilene, Texas
MonthOccupancy
Jan33%
Feb41%
Mar50%
Apr41%
May44%
Jun53%
Jul53%
Aug42%
Sep39%
Oct42%
Nov41%
Dec37%

Month-by-month nightly rates and revenue figures for Abilene are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Top Short-Term Rental Operators in Texas East Area market area

Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Texas East Area market as a whole, which includes Abilene, so these counts are not Abilene-only figures.

#OperatorListingsReviewsRating
1Evolve77427,617★ 4.71
2Vacasa2388,722★ 4.67
3FCR Partners, LP103172★ 4.68
4Neal’s Lodges97170★ 4.79
5979 Vacation Property Services963,231★ 4.62

What Kind of STR Should I Buy in Abilene?

Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Abilene are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb46.4%
vrbo10.1%
both43.5%

Investment Analysis

The full investment analysis for Abilene — gross-yield math against current home values, plus 5-year monthly revenue, nightly-rate, and occupancy trend charts — is available to StaySTRA Pro members and updates monthly. The figures shown elsewhere on this page are the free market snapshot.

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Home Value Trends (Abilene)

Typical home values, median sale prices, and the 10-year price trend for Abilene are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Insights

Booking-window and length-of-stay analysis for Abilene — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Short-Term Rental Regulations

Abilene is one of the more permissive STR markets in Texas. As of 2026, the city has not enacted a dedicated short-term rental ordinance. There is no city-issued STR permit, registration system, or inspection regime specific to short-term rentals. Operators must comply with standard housing safety codes, building codes, and applicable zoning for their property type, but no STR license is required.

The primary compliance obligation is tax collection. All STR stays under 30 consecutive nights are subject to a combined Hotel Occupancy Tax of approximately 15%: 6% to the State of Texas, 7% to the City of Abilene, and 2% as a county venue tax. Platforms like Airbnb collect and remit the city portion automatically; hosts may need to register separately with the Texas Comptroller for the state portion if not handled by the platform.

There are no owner-occupancy or primary-residence requirements, no cap on annual rental nights, and no specific guest-count or parking mandates in city code. Enforcement is complaint-driven rather than proactive.

No owner-occupancy requirements apply. The city’s permissive stance could change, as Texas municipalities retain the authority to regulate STRs. Verifying with Abilene Planning and Development Services at (325) 676-6237 before investing is advisable. HOA rules in specific subdivisions may impose additional restrictions.

Market Comparison

Abilene’s $203 ADR is slightly below the US median STR ADR of approximately $220, reflecting its West Texas mid-market positioning. Its 42.8% occupancy is below the national median of approximately 55%, consistent with a market where demand is spread across a large inventory base.

The investability score of 89.01 out of 100 places Abilene among the highest-investability markets in the dataset, driven primarily by the low entry cost relative to STR revenue generation potential.

Professional management is significant here. Evolve leads the market with 774 listings and 27,617 reviews (4.711 average rating), making it the dominant operator by a wide margin. Vacasa holds 238 listings with 8,722 reviews (4.665 rating). FCR Partners holds 103 listings with 172 reviews (4.684 rating). Together the top three operators hold 1,115 listings, or approximately 5.0% of the estimated 22,225 active listings. Evolve’s concentration here is higher than in most comparably sized markets.

Frequently Asked Questions About Abilene, Texas

What is the average daily rate for STRs in Abilene, TX?
Abilene short-term rentals average $271 per night across all listing types. Nightly-rate breakdowns by property tier are available with StaySTRA Pro.
Do I need a permit to operate an STR in Abilene, TX?
As of 2026, Abilene has no dedicated STR permit, registration, or licensing requirement. Operators must comply with standard housing codes and zoning for their district, but no STR-specific license is required. HOA rules in specific subdivisions may apply separately.
What is the hotel occupancy tax rate for Abilene STRs?
STR stays under 30 consecutive nights are subject to a combined Hotel Occupancy Tax of approximately 15%: 6% to the State of Texas, 7% to the City of Abilene, and 2% county venue tax. Platforms like Airbnb collect and remit the city portion automatically.
What is the occupancy rate for Abilene short-term rentals?
Abilene reported 42.8% occupancy in April 2026, up 1.1% year over year. Peak occupancy reaches 53.1% in July. The market has approximately 22,225 active listings.
When is peak season for Abilene STRs?
Occupancy in Abilene peaks in Jul (53%) and is softest in Jan (33%). Month-by-month rate and revenue figures are available with StaySTRA Pro.
What is the average monthly STR revenue in Abilene, TX?
Across all listing types, Abilene short-term rentals average $3,860 per month. Breakdowns by property type, bedroom count, and season are available with StaySTRA Pro, or run a free address-level estimate with the StaySTRA Analyzer.
What is the gross yield potential for an Abilene STR investment?
Based on April 2026 data, annualized STR revenue at $2,435/month projects to approximately $29,219 per year. Against a typical home value of $214,916, the implied gross yield is approximately 13.6% before expenses, driven by Abilene’s low entry cost relative to revenue.
Abilene, TexasRev $3,860ADR $271Occ 53%Score C (63)

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Table of Contents

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Quick Facts: Texas East Area market area

Avg Daily Rate
$271
Occupancy Rate
53%
Avg Revenue/Mo
$3,860
Abilene Population
371,160

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