Alamo, Texas Short-Term Rental Market
The Rio Grande Valley STR market near Alamo averaged $109/night at 55.2% occupancy in June 2026.
Quick Answer: Alamo, Texas is an active short-term rental market. average occupancy in the McAllen market area is 55%. average monthly revenue in the McAllen market area is $1,642. average daily rate in the McAllen market area is $109.
Market data reflects the McAllen regional market, which includes Alamo. Regulations, taxes, and permit details below are specific to Alamo.
Market Overview
Alamo is a small city in Hidalgo County in Texas’s Rio Grande Valley, not to be confused with ‘the Alamo’ in San Antonio. StaySTRA’s short-term rental data for this market is tracked at a shared regional level with Weslaco, a neighboring RGV city, rather than uniquely for Alamo, so the figures below describe the Rio Grande Valley area STR market rather than Alamo in isolation.
In June 2026, the most recent month with data, this Rio Grande Valley area STR market averaged 55.2% occupancy (essentially flat year over year, down 0.4%) and a $108.51 ADR (also essentially flat, down 0.3% year over year). Average monthly revenue per listing was $1,642, up 0.3% year over year.
RevPAR (revenue per available listing-night) was $59.92 for the month.
Alamo’s own tourism is driven overwhelmingly by ecotourism and birding: it is the gateway to the Santa Ana National Wildlife Refuge, one of the top birding destinations in the US, which draws tens of thousands of visitors annually. Visitor mix skews heavily toward Winter Texans, seasonal snowbird retirees from the northern US and Canada who winter in the RGV, plus birdwatchers, nature and eco-tourists, and cross-border visitors from nearby Mexico. Alamo’s population is roughly 20,255.
Bedroom mix, channel split, listing-type counts, and property-manager data are not published for Alamo or the shared Rio Grande Valley series, so this profile omits those breakdowns rather than guessing.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 57% |
| Feb | 64% |
| Mar | 61% |
| Apr | 54% |
| May | 55% |
| Jun | 60% |
| Jul | 63% |
| Aug | 56% |
| Sep | 54% |
| Oct | 54% |
| Nov | 60% |
| Dec | 61% |
Month-by-month nightly rates and revenue figures for Alamo are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Alamo — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Short-term rentals appear to be permitted in Alamo, TX, with an active listing market (600-plus listings reported by market aggregators). No city-specific STR ordinance, permit requirement, permit fee, night cap, or owner-occupancy rule for Alamo could be confirmed from primary or government sources, which is typical for small Rio Grande Valley municipalities.
At the state level, Texas imposes a 6% state Hotel Occupancy Tax that all STR operators must collect and remit to the Texas Comptroller. Texas municipalities may also levy a local Hotel Occupancy Tax (up to 7% for most cities); whether Alamo levies a local tax and at what rate could not be confirmed, so investors should verify the combined rate directly with the City of Alamo and the Comptroller.
Neighboring Hidalgo County cities vary: McAllen, for example, requires an STR application and a roughly $100 annual permit through its Health Department, so operators should not assume Alamo has no requirements just because none were confirmed in available sources.
Enforcement of STR-specific rules appears minimal given the small-town setting, but standard safety expectations (smoke and CO detectors, fire extinguishers) and any HOA or deed restrictions still apply. Bottom line: a legally viable market with low regulatory friction, but the exact local permit and tax picture must be confirmed with City of Alamo staff before purchase.
Market Comparison
The Rio Grande Valley area STR market’s 55.2% occupancy in the latest month is close to the roughly 55% occupancy typically cited as a national STR median, while its $108.51 ADR runs well below the roughly $220 national median ADR figure often cited for the US market. That combination, average booking volume at a well-below-national rate, is consistent with a value-oriented, non-luxury nature-tourism market rather than a resort or convention destination.
Property manager and top-operator data for this market is tracked at a shared regional level rather than uniquely for Alamo, so this profile omits specific operator names and listing counts rather than presenting cluster totals as Alamo’s own.
The Santa Ana National Wildlife Refuge and the broader World Birding Center circuit give Alamo a genuine, if niche, independent tourism draw beyond the shared series’ general Rio Grande Valley demand.
Frequently Asked Questions About Alamo, Texas
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