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  4. Alba

Alba, Texas

Short-Term Rental Market Data & Investment Analysis

Alba, Texas Short-Term Rental Market

Alba, TX short-term rentals averaged $147/night at 38.8% occupancy in June 2026, tied to Lake Fork bass fishing.

Quick Answer: Alba, Texas is an active short-term rental market. average occupancy is 39%. average monthly revenue is $1,565. average daily rate is $147.

Avg Monthly Revenue
$1,565
↓ 1.2% YoY
39%
Occupancy
↑ 9.4% YoY
$147
Avg Daily Rate
↓ 2.5% YoY
$57
RevPAR
↑ 6.7% YoY

Market Overview

Alba is a tiny East Texas town of about 519 residents in Wood County, roughly 60 miles northeast of Dallas, just south of Lake Fork Reservoir. Because StaySTRA’s series for Alba shows no other town sharing its exact data, these figures are Alba’s own, not a regional blend.

In June 2026, the most recent month with data, Alba’s STR market averaged 38.8% occupancy (up 9.4% year over year) and a $147.29 average daily rate (down 2.5% year over year). Average monthly revenue per listing was $1,565, down 1.2% year over year. RevPAR (revenue per available listing-night) was $57.21 for the month.

Alba’s visitor economy is almost entirely driven by Lake Fork Reservoir, one of the premier trophy largemouth bass fisheries in the United States, which draws an estimated 300,000-plus visitors a year across the broader Alba/Emory/Quitman/Yantis area, not Alba alone. Typical visitors are anglers and outdoor-recreation tourists: professional and amateur bass tournament participants, weekend fishermen, boaters, and lake-house or cabin renters, plus regional day-trippers from the Dallas-Fort Worth metroplex. Lodging in the area is dominated by fishing guides, lakeside cabins, marinas with rentals, RV parks, and short-term vacation rentals catering to fishing parties.

StaySTRA does not currently have bedroom mix, channel split, listing-type counts, or property-manager data for Alba.

Seasonal Patterns

Monthly seasonal data for Alba, Texas
MonthOccupancy
Jan37%
Feb40%
Mar40%
Apr49%
May42%
Jun43%
Jul47%
Aug51%
Sep52%
Oct56%
Nov42%
Dec36%

Month-by-month nightly rates and revenue figures for Alba are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Investment Analysis

The full investment analysis for Alba — gross-yield math against current home values, plus 5-year monthly revenue, nightly-rate, and occupancy trend charts — is available to StaySTRA Pro members and updates monthly. The figures shown elsewhere on this page are the free market snapshot.

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Booking Insights

Booking-window and length-of-stay analysis for Alba — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Short-Term Rental Regulations

Alba is a very small town (about 519 people) in Wood County, TX, and no municipal short-term rental ordinance, STR permit program, license requirement, night cap, or owner-occupancy rule could be found for the City of Alba. Texas has no statewide STR licensing scheme; all STR regulation is delegated to local governments, and small towns like Alba typically have none.

In practice, STRs (Airbnb/VRBO) operate freely here, driven by demand from Lake Fork bass-fishing tourism, and enforcement is effectively minimal. The one tax obligation that clearly applies is the Texas state Hotel Occupancy Tax of 6% on the room cost, collected by the Texas Comptroller; Airbnb and VRBO often collect and remit this automatically.

Wood County and the City of Alba may or may not levy an additional local Hotel Occupancy Tax (Texas cities can add up to 7%, counties can add their own), but no confirmed local rate for Alba was located during research. Investors should confirm directly with the City of Alba and Wood County.

Bottom line for an STR investor: this is a low-regulation, high-tourism-demand fishing market with no confirmed permit or zoning barriers, but current local tax and any county unincorporated-area rules should be verified before purchase.

Market Comparison

Alba’s 38.8% occupancy in the latest month runs well below the roughly 55% occupancy typically cited as a national STR median, while its $147.29 ADR is also below the roughly $220 national median ADR figure often cited for the US market. Both figures running below national norms is consistent with a small, single-driver fishing-tourism market rather than a high-demand vacation destination.

Property manager and top-operator data is not currently available for Alba, so this profile does not name specific operators or listing counts here.

For broader context, the wider Lake Fork destination area (Alba, Emory, Quitman, and Yantis combined) draws an estimated 300,000-plus visitors a year, a substantial regional tourism economy even though Alba’s own STR performance, tracked independently here since Alba has no sibling towns in this data series, runs below national averages.

Frequently Asked Questions About Alba, Texas

What is the STR occupancy rate in Alba, TX?
38.8% in June 2026, up 9.4% year over year.
What is the average daily rate for short-term rentals in Alba?
Alba short-term rentals average $147 per night across all listing types. Nightly-rate breakdowns by property tier are available with StaySTRA Pro.
When is the strongest season for STRs in Alba?
Occupancy in Alba peaks in Oct (56%) and is softest in Dec (36%). Month-by-month rate and revenue figures are available with StaySTRA Pro.
Does Alba require a short-term rental permit?
No municipal STR ordinance, permit program, or license requirement was found for Alba; Texas has no statewide STR licensing scheme.
What is the occupancy tax in Alba?
The Texas state Hotel Occupancy Tax of 6%; whether Wood County or Alba adds a local tax could not be confirmed.
What drives visitor demand in Alba?
Lake Fork Reservoir, a premier trophy largemouth bass fishery drawing an estimated 300,000+ visitors a year to the broader Alba/Emory/Quitman/Yantis area.
How does Alba's STR market compare to national averages?
Both occupancy (38.8%) and ADR ($147.29) run below the roughly 55% occupancy and $220 ADR often cited as US national medians.
Alba, TexasRev $1,565ADR $147Occ 39%

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Table of Contents

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Quick Facts: Alba

Avg Daily Rate
$147
Occupancy Rate
39%
RevPAR
$57
Avg Revenue/Mo
$1,565
Population
519

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