Conroe, Texas Short-Term Rental Market
Conroe's Greater Houston area STR market shows $145 ADR, 53.5% occupancy, $2,165 monthly revenue in September 2026.
Quick Answer: Conroe, Texas is an active short-term rental market. average occupancy in the Houston market area is 53%. average monthly revenue in the Houston market area is $2,165. average daily rate in the Houston market area is $145. the top operator in the Houston market area is Phillip Houston Property Manager with 439 listings. market score is 55/100 (grade C).
Market data reflects the Houston regional market, which includes Conroe. Regulations, taxes, and permit details below are specific to Conroe.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
This profile describes the Greater Houston area STR market, a shared regional series that Conroe is reported within. Every performance figure below applies to that regional market rather than to Conroe alone. The data runs through September 2026. In September 2026 the average daily rate (ADR) across all listings was $145, occupancy was 53.5%, and average monthly revenue per listing was $2,165. Compared with September 2025, occupancy moved up 1.0%, ADR rose 8.8%, and revenue per listing slipped 1.8%. Rates are climbing, but monthly income per listing has not followed in the most recent comparison. Looking at the calendar year, 2026 through nine months shows 56.3% occupancy, a $166 ADR and $2,604 in average monthly revenue, against 57.6% occupancy, a $152 ADR and $2,473 in monthly revenue for full-year 2025. By property type, September monthly revenue averaged $2,334 for houses, $1,883 for apartments and $2,423 for entire places. Entire-place ADR was $166 in September. Conroe itself has a population of 114,581 and sits in Montgomery County north of Houston. Demand is anchored by Lake Conroe, a 22,000-acre reservoir with 147 miles of shoreline, the Texas Renaissance Festival in nearby Todd Mission (492,910 attendees in 2025), the Montgomery County Fair and Rodeo, and Sam Houston National Forest. Per AirROI 2026 data, 95% of STR guests are domestic travelers, most arriving from the Houston metro, with an average stay of 5.8 nights. Bedroom, channel, and listing-type counts are tracked at a shared regional level rather than uniquely for Conroe, so this profile omits them.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 53% |
| Feb | 60% |
| Mar | 64% |
| Apr | 57% |
| May | 60% |
| Jun | 64% |
| Jul | 64% |
| Aug | 58% |
| Sep | 57% |
| Oct | 58% |
| Nov | 56% |
| Dec | 55% |
Month-by-month nightly rates and revenue figures for Conroe are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Houston market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Houston market as a whole, which includes Conroe, so these counts are not Conroe-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Phillip Houston Property Manager | 439 | 17,180 | ★ 4.51 |
| 2 | Evolve | 358 | 8,378 | ★ 4.48 |
| 3 | Landing, Inc. | 275 | 394 | ★ 3.85 |
| 4 | Landing | 243 | 173 | ★ 3.42 |
| 5 | Lodgeur | 142 | 2,162 | ★ 4.77 |
What Kind of STR Should I Buy in Conroe?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Conroe are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 60.3% |
| vrbo | 4.4% |
| both | 35.3% |
Home Value Trends (Conroe)
Typical home values, median sale prices, and the 10-year price trend for Conroe are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Conroe — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Conroe currently has a permissive environment for short-term rentals. The profile lists short-term rentals as permitted, and enforcement severity is rated minimal. The City of Conroe has no zoning ordinance, and development is governed by adopted building codes and land use guidelines rather than a traditional zoning framework. No dedicated STR ordinance had been adopted as of May 2026. No owner-occupancy requirement or annual night cap has been identified in official sources. Unincorporated Montgomery County also has no countywide STR-specific zoning, and properties on septic must meet county environmental health standards. The clearest obligation is the Hotel Occupancy Tax, totaling 13%. The Texas state portion is 6% of gross receipts for stays under 30 consecutive days, administered by the Texas Comptroller. The City of Conroe adds a local 7% on net receipts. Hosts remit the state portion to the Comptroller and the local portion electronically through Localgov on behalf of the City. Monthly filings are due on the last day of the following month. Airbnb collects and remits the 7% city tax for bookings made through its platform. Texas law effective April 1, 2025 requires third-party booking platforms to collect and remit the state 6% on behalf of hosts. HOA covenants may restrict STRs in some lakefront communities, so buyers should review deed restrictions for any Lake Conroe subdivision. Houston adopted an STR registration ordinance effective January 1, 2026, but it does not apply to Conroe. Verify current rules with the City before buying.
Market Comparison
The Greater Houston area STR market, which includes Conroe, posted September 2026 occupancy of 53.5% and an all-listings ADR of $145. Luxury listings averaged $254 and professionally managed listings $172. The lower rate is balanced by a lower entry price. The typical home value is $312,928, so the revenue per dollar invested can still be competitive in a market with a comparatively moderate price point. Year-to-date 2026 occupancy is 56.3%, and the $166 ADR through nine months shows meaningful rate growth over 2025’s $152. Top operator names and counts are tracked at a shared regional level rather than uniquely for Conroe, so this profile omits them. The takeaway for investors is that this is a drive-to market with steady demand from the Houston metro and a 13% tax load, not a premium destination market.
Frequently Asked Questions About Conroe, Texas
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