Allen, Texas Short-Term Rental Market
Allen, TX short-term rentals averaged $214 a night at 66.6% occupancy in June 2026.
Quick Answer: Allen, Texas is an active short-term rental market. average occupancy in the Dallas market area is 67%. average monthly revenue in the Dallas market area is $3,618. average daily rate in the Dallas market area is $215. the top operator in the Dallas market area is Evolve with 236 listings. market score is 79/100 (grade B).
Market data reflects the Dallas regional market, which includes Allen. Regulations, taxes, and permit details below are specific to Allen.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Allen, TX is an affluent Dallas-Fort Worth suburb of 113,746 residents where overnight demand is driven less by traditional tourism and more by retail and events, anchored by Allen Premium Outlets and the 6,275-seat Credit Union of Texas Event Center, the area’s two largest draws pulling regional day-trip and event traffic. Listing-level inventory counts, bedroom mix, channel mix, and market-score benchmarks in this data set are currently tracked at a shared regional level rather than measured uniquely for Allen, so this profile omits those figures rather than present regional numbers as if they were Allen-specific.
In the most recent month of data (June 2026), the average daily rate across all listings was $214.51 and average occupancy was 66.6%. Average monthly revenue per listing was $3,618, with entire-place listings averaging $4,117 a month and standalone houses averaging $4,031, both well above the $2,987 average for apartment-style listings.
Year over year, occupancy is down 3.3 percentage points, but average daily rate is up 2.2% and revenue per listing is up 6.4%, indicating operators are offsetting softer booking volume with higher nightly rates.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 55% |
| Feb | 60% |
| Mar | 65% |
| Apr | 61% |
| May | 64% |
| Jun | 70% |
| Jul | 67% |
| Aug | 61% |
| Sep | 61% |
| Oct | 62% |
| Nov | 59% |
| Dec | 58% |
Month-by-month nightly rates and revenue figures for Allen are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Dallas market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Dallas market as a whole, which includes Allen, so these counts are not Allen-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Evolve | 236 | 5,915 | ★ 4.41 |
| 2 | Landing, Inc. | 196 | 238 | ★ 4.36 |
| 3 | Landing | 169 | 7 | ★ 2.68 |
| 4 | Luxora | 124 | 4,413 | ★ 4.36 |
| 5 | Properties By Preston | 109 | 267 | ★ 3.61 |
What Kind of STR Should I Buy in Allen?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Allen are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 59.2% |
| vrbo | 5.1% |
| both | 35.7% |
Home Value Trends (Allen)
Typical home values, median sale prices, and the 10-year price trend for Allen are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Allen — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Allen permits short-term rentals under city ordinance No. 3908-5-22, approved by city council on May 10, 2022, with an online registration and tax portal that went live February 1, 2023. Every operator must obtain an annual Short-Term Rental Permit before advertising or renting; the permit cost is listed at $350 per property (the underlying ordinance summary notes an initial fee of $350 and a $250 annual renewal, versus a lower $50 figure sometimes cited by third-party guides).
Operators must collect and remit a 7% Hotel Occupancy Tax on gross short-term rental income, including cleaning, pet, and booking fees, due monthly by the 20th of the following month. Late payment penalties escalate from 5% at 1 to 30 days to 15% past 90 days, plus 12% annual interest.
There is no owner-occupancy requirement and no primary-residence requirement in Allen, and no cap on the number of nights a property can be rented per year. The ordinance does not carry an explicit district-by-district zoning ban, but every dwelling type, including detached houses, garage apartments, and guest houses, must carry a valid permit and provide 24/7 emergency contact information. Enforcement is rated moderate, with the city operating a complaint hotline for unregistered operators.
Market Comparison
Allen’s 66.6% average occupancy in the latest month runs well above the roughly 55% median occupancy typically seen across the broader US short-term rental market, while its $214.51 average daily rate sits slightly below the roughly $220 national median. That combination, higher occupancy at a near-market rate, points to a market where demand is strong enough that operators do not need premium pricing to keep units booked.
Property manager rankings and total listing counts for this market are tracked at a shared regional level rather than distinctly for Allen, so this profile omits a market-specific operator breakdown rather than present shared data as Allen-specific.
Frequently Asked Questions About Allen, Texas
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What is the average daily rate for a short-term rental in Allen, TX?
How much revenue can an Airbnb in Allen, TX generate per month?
Are short-term rentals legal in Allen, TX?
Is there an owner-occupancy requirement for Airbnb hosts in Allen, TX?
When is the best time to book or list a short-term rental in Allen, TX?
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