Rockport, Texas Short-Term Rental Market
The Rockport, TX area STR market earned $444 ADR at 67% occupancy in June 2026.
Quick Answer: Rockport, Texas is an active short-term rental market. average occupancy in the Corpus Christi market area is 67%. average monthly revenue in the Corpus Christi market area is $8,251. average daily rate in the Corpus Christi market area is $444. the top operator in the Corpus Christi market area is Life In Paradise Vacation Rentals with 820 listings. market score is 68/100 (grade C).
Market data reflects the Corpus Christi regional market, which includes Rockport. Regulations, taxes, and permit details below are specific to Rockport.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Rockport is a small Texas Gulf Coast town, population 10,929, on Aransas Bay in Aransas County, marketed locally as “The Texas Riviera.” Tourism is a primary economic driver alongside commercial fishing, retail, and healthcare. The area draws visitors for boating, bay and offshore fishing, birdwatching (notably the endangered whooping crane at the nearby Aransas National Wildlife Refuge), and beachgoing at Rockport Beach, the first Blue Wave certified beach in Texas. A strong seasonal “Winter Texan” population roughly doubles the local head count in winter months: a 2021-2023 study cited more than 8,000 out-of-state travelers staying an average of 3.1 months, supported by more than 70 RV parks. Rockport hosts numerous festivals, including the Rockport Art Festival, Seafair, the HummerBird Celebration, and Market Days, and was voted among USA Today readers’ 10 Best Coastal Small Towns. A precise annual visitor count was not published by the local CVB or Chamber in available sources.
Short-term rental performance data in this data set is tracked at a shared level with a small Texas Gulf Coast cluster, Aransas Pass, Corpus Christi, Port Aransas, and Rockport, rather than uniquely for Rockport, so the figures below describe the wider Rockport area STR market. In June 2026, the most recent month with complete data, the area’s average daily rate across all listings was $443.98 at 67.45% occupancy, generating average monthly revenue of $8,250.67 per listing. Occupancy is roughly flat year over year (down 0.44%), ADR is down sharply (down 7.73%), yet average monthly revenue is up 5.34% year over year.
Bedroom mix, listing-type mix, channel mix, and market-score data in this data set are tracked at a shared regional level with Corpus Christi and Port Aransas rather than measured uniquely for Rockport, so this profile omits those figures rather than present regional numbers as if they were city-specific. Booking data for the area shows an average lead time of 52.65 days and an average length of stay of 3.49 nights.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 35% |
| Feb | 51% |
| Mar | 54% |
| Apr | 42% |
| May | 50% |
| Jun | 68% |
| Jul | 70% |
| Aug | 48% |
| Sep | 38% |
| Oct | 38% |
| Nov | 35% |
| Dec | 32% |
Month-by-month nightly rates and revenue figures for Rockport are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Corpus Christi market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Corpus Christi market as a whole, which includes Rockport, so these counts are not Rockport-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Life In Paradise Vacation Rentals | 820 | 17,831 | ★ 4.63 |
| 2 | Vacasa | 616 | 29,795 | ★ 4.60 |
| 3 | Cinnamon Shore | 358 | 7,582 | ★ 4.71 |
| 4 | Padre Escapes | 337 | 16,532 | ★ 4.62 |
| 5 | Port A Escapes | 307 | 12,686 | ★ 4.60 |
What Kind of STR Should I Buy in Rockport?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Rockport are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 21.1% |
| vrbo | 13.1% |
| both | 65.8% |
Home Value Trends (Rockport)
Typical home values, median sale prices, and the 10-year price trend for Rockport are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Rockport — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Rockport permits short-term rentals citywide, but operators must register under Ordinance 1928, adopted by the City in 2024. All existing STRs were required to register by December 1, 2024, and any new STR must register before operating. Registration is handled through an online portal operated by Deckard Technologies, a third-party short-term rental compliance-monitoring vendor, whose involvement signals active identification and enforcement against unregistered listings. Prior to 2024, Rockport had no STR-specific ordinance at all.
Public sources did not disclose the registration fee amount, renewal cadence, occupancy limits, parking requirements, or any owner-occupancy or primary-residence requirement. Investors should contact the Rockport Building Department directly (361-790-1125, [email protected]) to confirm these specifics before purchasing, since the city’s own ordinance text is the authoritative source on district-by-district limitations.
On taxes, Rockport levies a 7% local Hotel Occupancy Tax on STR stays, in addition to the Texas state 6% hotel occupancy tax, for a combined rate of about 13% that guests typically pay. STR operators are responsible for collecting and remitting the local portion themselves. Enforcement is rated moderate, consistent with the city’s active use of a third-party compliance vendor to identify unregistered listings.
Market Comparison
The Rockport area’s 67.45% occupancy in June 2026 runs well above the roughly 55% median occupancy typically seen across the broader U.S. short-term rental market, and its $443.98 average daily rate is more than double the roughly $220 national median ADR, reflecting Rockport’s position as a premium Texas Gulf Coast destination.
Top property manager data in this data set is tracked at a shared regional level with Corpus Christi and Port Aransas rather than uniquely for Rockport, so this profile does not present specific operator names, listing counts, or ratings as Rockport-specific. Rockport’s own typical home value of $308,877.43 is moderate relative to its strong revenue figures, supporting a solid rental-yield profile despite a notably slow for-sale market, with a median 73 days to pending, well above the pace seen in faster-moving markets in this project. Rockport’s active STR registration enforcement, using a third-party compliance vendor since 2024, is a more consequential differentiator than anything visible in the shared regional performance data alone.
Frequently Asked Questions About Rockport, Texas
What is the average Airbnb occupancy rate in the Rockport, TX area?
What is the average nightly rate for a short-term rental in the Rockport area?
Do I need a permit to operate a short-term rental in Rockport, TX?
What taxes apply to short-term rentals in Rockport?
What is the best time of year to own a short-term rental in the Rockport area?
What does it cost to buy into the Rockport short-term rental market?
What is a Winter Texan and how does it affect Rockport's rental market?
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