Richardson, Texas Short-Term Rental Market
Richardson paused new STR registrations while Dallas-Fort Worth area ADR hit $173, occupancy 59.5%, revenue $2,817 (September 2026).
Quick Answer: Richardson, Texas is an active short-term rental market. average occupancy in the Dallas market area is 59%. average monthly revenue in the Dallas market area is $2,817. average daily rate in the Dallas market area is $173. the top operator in the Dallas market area is Evolve with 236 listings. market score is 79/100 (grade B).
Market data reflects the Dallas regional market, which includes Richardson. Regulations, taxes, and permit details below are specific to Richardson.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Richardson has paused approval of new short-term rental registrations, so the first thing an investor should know is that this market is currently closed to new entrants. Existing registered rentals may keep operating, and the city is studying tighter rules. The performance data below describes the Dallas-Fort Worth suburban STR market, the group of North Texas suburbs that includes Richardson. Bedroom, channel and listing-type counts and top-operator names are tracked at a shared regional level rather than uniquely for Richardson, so this profile omits them.
In September 2026 the average daily rate in the Dallas-Fort Worth suburban STR market was $173 and occupancy was 59.5%. Average monthly revenue per listing was $2,817. Compared with September 2025, occupancy rose 2.1%, ADR rose 4.7% and revenue rose 6.2%, so the gain came from both rate and demand. Entire places earned $3,148 per month, houses $3,127 and apartments $2,360.
The longer trend is steady. Average ADR grew from $103 in 2017 to $179 across the first nine months of 2026. Occupancy peaked at 65.7% in 2021 and has held between 60.2% and 61.0% since 2024, with 2026 year to date at 60.7%. Monthly revenue reached $2,985 year to date in 2026, up from $2,913 for all of 2025.
Richardson itself has a population of 118,731 and is a business-oriented suburb of Dallas. Its demand base includes the Telecom Corridor, the University of Texas at Dallas, convention and meeting travel, and arts events such as the Cottonwood Art Festival. The city’s tourism bureau counts 21 hotels with more than 3,100 rooms, which means hotels compete directly for corporate stays. No annual visitor count has been published.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 55% |
| Feb | 60% |
| Mar | 65% |
| Apr | 61% |
| May | 64% |
| Jun | 70% |
| Jul | 67% |
| Aug | 61% |
| Sep | 61% |
| Oct | 62% |
| Nov | 59% |
| Dec | 58% |
Month-by-month nightly rates and revenue figures for Richardson are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Dallas market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Dallas market as a whole, which includes Richardson, so these counts are not Richardson-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Evolve | 236 | 5,915 | ★ 4.41 |
| 2 | Landing, Inc. | 196 | 238 | ★ 4.36 |
| 3 | Landing | 169 | 7 | ★ 2.68 |
| 4 | Luxora | 124 | 4,413 | ★ 4.36 |
| 5 | Properties By Preston | 109 | 267 | ★ 3.61 |
What Kind of STR Should I Buy in Richardson?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Richardson are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 59.2% |
| vrbo | 5.1% |
| both | 35.7% |
Home Value Trends (Richardson)
Typical home values, median sale prices, and the 10-year price trend for Richardson are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Richardson — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Richardson’s rules lead with a restriction. In 2026 the City Council adopted an interim prohibition on approving new short-term rental registrations while staff gather data and consider tighter rules. The 90-day prohibition was set to expire August 25, 2026, so investors should confirm with the city whether it has been extended or replaced. Existing registered rentals may continue operating, but no new registrations were being approved during the freeze, and the city is studying possible zoning or density limits.
Short-term rentals are defined as dwellings rented for fewer than 30 consecutive days. Registration is mandatory citywide. The Short-Term Rental Registration costs $75 and renews annually on a calendar-year basis each January 1. The ordinance took effect January 1, 2023. Operators must name a local responsible party who can be on site within one hour and must post safety, contact and emergency information along with Be a Good Neighbor materials.
There is no owner-occupancy requirement, no primary-residence requirement and no annual night cap. Operators must collect and remit the 7% local Hotel Occupancy Tax in addition to the 6% Texas state hotel occupancy tax, a combined 13%. Monthly remittance is due to the city by the 20th.
Enforcement is handled by code enforcement and is rated moderate. Fines can reach $2,000 per offense, and a registration can be revoked, with an appeals process available. Because rules may tighten after the review, investors should verify current zoning treatment before acquiring a property.
Market Comparison
This market fills rooms at a moderate price rather than commanding high nightly rates. Occupancy was 59.5% in September 2026 and the ADR was $173.
Luxury listings sit well above the rest on rate. At $287, the luxury tier earns far more per night than entire places at $195 and professionally managed listings at $194.
Revenue growth is healthy. Revenue rose 6.2% year over year, with ADR up 4.7% and occupancy up 2.1%. The market also shows less seasonal swing than a leisure destination, with monthly occupancy staying between 55.0% and 69.6% over the year.
The hotel supply in Richardson, with 21 hotels and more than 3,100 rooms, means short-term rentals compete for business and event demand. Operator names are not shown here because operator data is tracked at a shared regional level rather than uniquely for Richardson, so this profile omits it.
Frequently Asked Questions About Richardson, Texas
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