Pflugerville, Texas Short-Term Rental Market
Pflugerville, TX sits in the Austin metro area, which averaged $229/night at 62.0% occupancy in June 2026.
Quick Answer: Pflugerville, Texas is an active short-term rental market. average occupancy in the Austin market area is 62%. average monthly revenue in the Austin market area is $3,874. average daily rate in the Austin market area is $229. the top operator in the Austin market area is AvantStay with 358 listings. market score is 57/100 (grade C).
Market data reflects the Austin regional market, which includes Pflugerville. Regulations, taxes, and permit details below are specific to Pflugerville.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Pflugerville is a fast-growing Austin suburb in Travis County, and its STR performance data is tracked at the level of the wider Austin metro area rather than uniquely for Pflugerville, so the figures below describe that broader metro market, which includes Pflugerville, Bastrop, Buda, Cedar Park, Georgetown, Round Rock, and several other Central Texas suburbs.
The Austin metro market posted a $229 average daily rate and 62.0% occupancy in June 2026. Occupancy is up a strong 7.1% year over year and revenue is up 5.4% year over year to $3,874 per month, even as ADR is down 4.0% year over year. Multiplying June’s ADR by occupancy gives an implied RevPAR near $142 per night.
Bedroom mix, channel mix, market-score data, and top-operator data are also tracked at this same metro-area level rather than uniquely for Pflugerville, so this profile omits them.
Multi-year data for the Austin metro shows occupancy climbed from 55.36% in 2019 to a pandemic-era high of 63.81% in 2021, before settling in the mid-to-high 50s from 2023 through 2025. ADR climbed from $170 in 2017 to $216 by 2025, keeping monthly revenue around $3,270 to $3,460 in recent full years, close to June 2026’s level. Pflugerville itself draws day-trip and event traffic to 180-acre Lake Pflugerville, Typhoon Texas Waterpark, and the October Deutschen Pfest German-heritage festival, alongside substantial spillover demand from the broader Austin metro.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 50% |
| Feb | 59% |
| Mar | 63% |
| Apr | 57% |
| May | 58% |
| Jun | 60% |
| Jul | 60% |
| Aug | 57% |
| Sep | 56% |
| Oct | 59% |
| Nov | 53% |
| Dec | 51% |
Month-by-month nightly rates and revenue figures for Pflugerville are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Austin market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Austin market as a whole, which includes Pflugerville, so these counts are not Pflugerville-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | AvantStay | 358 | 1,955 | ★ 4.79 |
| 2 | Landing, Inc. | 311 | 528 | ★ 4.29 |
| 3 | Hill Country Premier Lodging | 287 | 23,955 | ★ 4.62 |
| 4 | Landing | 272 | 53 | ★ 3.67 |
| 5 | Vacasa | 250 | 17,032 | ★ 4.70 |
What Kind of STR Should I Buy in Pflugerville?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Pflugerville are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 52.5% |
| vrbo | 6.6% |
| both | 40.9% |
Home Value Trends (Pflugerville)
Typical home values, median sale prices, and the 10-year price trend for Pflugerville are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Pflugerville — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Pflugerville has a light-touch regulatory environment for short-term rentals. The city does not require an STR-specific operating permit or license and has no dedicated municipal ordinance capping nights, mandating owner-occupancy, or restricting STRs by zoning district.
The city does maintain a Hotel Occupancy Tax program that applies to short-term rentals: Pflugerville levies a local hotel occupancy tax of 7% on the price of occupancy for rooms or units renting at $2 per day or more, which stacks on top of the Texas state hotel occupancy tax of 6% for a combined roughly 13% due on stays under 30 days. STR operators must register with and remit state tax to the Texas Comptroller and remit the city’s 7% local tax to Pflugerville’s Finance Department.
The biggest real-world constraint is not the city but private HOA covenants: most Pflugerville subdivisions are governed by homeowners associations, and many prohibit or restrict short-term rentals, so investors must verify deed and HOA rules independently of city zoning before buying.
From a municipal standpoint, Pflugerville is STR-friendly with minimal enforcement, but tax compliance is required and HOA rules frequently override the freedom the city allows. No recent Pflugerville STR ordinance changes were found, though Texas cities’ STR authority remains an evolving area statewide.
Market Comparison
The Austin metro’s 62.0% June 2026 occupancy runs above the roughly 55% median occupancy across StaySTRA-tracked US STR markets, while its $229 average daily rate sits close to the roughly $220 national median ADR, making this a fairly strong, roughly average-priced market.
Top-operator data is tracked at this same metro-area level rather than uniquely for Pflugerville, so this profile omits it. The Austin metro’s distinctive March peak (SXSW and convention season) rather than a summer peak differentiates it from most other StaySTRA-tracked markets, and Pflugerville’s own light-touch municipal regulation is a genuine differentiator, though prospective buyers should weigh that against the reality that most local subdivisions are HOA-governed and may restrict STRs regardless of what the city allows.
Frequently Asked Questions About Pflugerville, Texas
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Can HOAs restrict Airbnbs in Pflugerville, TX?
What is the best month for STR revenue near Pflugerville, TX?
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