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  4. Pearland

Pearland, Texas

Short-Term Rental Market Data & Investment Analysis

Pearland, Texas Short-Term Rental Market

Pearland, TX (Houston metro) STR market: $198/night at 61.4% occupancy in June 2026, revenue up 14.8% YoY.

Quick Answer: Pearland, Texas is an active short-term rental market. average occupancy in the Houston market area is 61%. average monthly revenue in the Houston market area is $3,129. average daily rate in the Houston market area is $198. the top operator in the Houston market area is Phillip Houston Property Manager with 439 listings. market score is 56/100 (grade C).

Avg Monthly Revenue
$3,129
↑ 15% YoY
61%
Occupancy
↓ 1.9% YoY
$198
Avg Daily Rate
↑ 21.3% YoY
41.9 days avg lead time4.9 avg length of stay

Market data reflects the Houston regional market, which includes Pearland. Regulations, taxes, and permit details below are specific to Pearland.

Market Score Breakdown

Five dimensions StaySTRA evaluates per market.

Regulation62
Seasonality94
Investability64
Rental Demand58
Revenue Growth54

Market Overview

Pearland is a fast-growing Houston suburb in Brazoria County, certified as a Tourism Friendly Texas Community by its convention and visitors bureau. Tourism generated roughly $163 million in visitor spending in 2024 (up from $150 million in 2022), and the city’s hotel occupancy tax revenue hit a record $1.74 million in FY2023, up 14% year over year. Visitors are largely regional day-trippers drawn by dining (nationally acclaimed Killen’s Barbecue), youth and amateur sports tournaments, shopping at Pearland Town Center, the Sri Meenakshi Temple, birding, and proximity to the Johnson Space Center.

Pearland regulates short-term rentals under Ordinance No. 1611 (effective July 1, 2022): a $175 annual permit ($75 application plus $100 Fire Marshal inspection fee), a combined 13% hotel occupancy tax (7% city, 6% state), occupancy capped at two adults per bedroom plus two more (10-person maximum), and mandatory off-street parking and fire-safety inspection. There is no owner-occupancy or primary-residence requirement and no annual night cap.

StaySTRA’s Airbnb/Vrbo performance data for this area is tracked at a shared regional level across 11 Houston-area cities and towns (including Katy, Sugar Land, Spring, and Richmond) rather than uniquely for Pearland; treat the following as the Houston metro area STR market. In June 2026, that market averaged 61.4% occupancy and a $198 ADR, producing $3,129 in average monthly revenue per listing, up a strong 14.8% year over year, driven almost entirely by a 5.6% ADR increase rather than more nights booked (occupancy was actually down 1.8 points).

Using StaySTRA’s housing data, Pearland’s typical home value is $385,600.

Seasonal Patterns

Monthly seasonal data for Pearland, Texas
MonthOccupancy
Jan53%
Feb60%
Mar64%
Apr57%
May60%
Jun64%
Jul65%
Aug59%
Sep57%
Oct58%
Nov56%
Dec55%

Month-by-month nightly rates and revenue figures for Pearland are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Top Short-Term Rental Operators in Houston market area

Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Houston market as a whole, which includes Pearland, so these counts are not Pearland-only figures.

#OperatorListingsReviewsRating
1Phillip Houston Property Manager43917,345★ 4.51
2Evolve3608,415★ 4.49
3Landing, Inc.272398★ 3.84
4Landing245158★ 3.56
5Lodgeur1422,171★ 4.78

What Kind of STR Should I Buy in Pearland?

Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Pearland are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb60.3%
vrbo4.4%
both35.3%

Investment Analysis

The full investment analysis for Pearland — gross-yield math against current home values, plus 5-year monthly revenue, nightly-rate, and occupancy trend charts — is available to StaySTRA Pro members and updates monthly. The figures shown elsewhere on this page are the free market snapshot.

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Home Value Trends (Pearland)

Typical home values, median sale prices, and the 10-year price trend for Pearland are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Insights

Booking-window and length-of-stay analysis for Pearland — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Short-Term Rental Regulations

Pearland regulates short-term rentals under Ordinance No. 1611 (adopted April 11, 2022; effective July 1, 2022), which amended the Code of Ordinances to require every STR operator to obtain a city permit. The permit costs a non-refundable $75 application fee plus a $100 Fire Marshal inspection fee ($175 total), submitted through the city’s Cityworks portal. An STR is any residential dwelling unit, or a bedroom within one, rented for compensation for fewer than 30 consecutive days.

Operators must collect and remit a combined 13% hotel occupancy tax, 7% to the City of Pearland (remitted quarterly) and 6% to the State of Texas, and any back tax owed within the prior 12 months must be paid before a permit is issued. Occupancy is limited to two adults per bedroom plus two more, capped at 10 total persons, with off-street parking for at least one vehicle per bedroom. Properties must pass a Fire Marshal inspection covering egress, smoke detectors, and carbon monoxide detectors.

Permits renew annually via written certification; owners with one or fewer violations in the first 12 months can have the permit automatically extended, while two or more violations force a one-year renewal review. There is no owner-occupancy or primary-residence requirement and no cap on nights per year. Violations bring a notice and chance to cure; continued non-compliance can escalate to a Class C misdemeanor in municipal court, and permits can be revoked for false applications or non-compliance.

Market Comparison

National benchmarks put the median U.S. short-term rental market at roughly 55% occupancy and a $220 ADR. The Houston metro area STR market that includes Pearland runs above the occupancy benchmark and below the ADR benchmark, at 61.4% occupancy and a $198 ADR in June 2026, consistent with a large, diversified metro rather than a high-ADR resort market.

Pearland’s own regulatory environment (a $175 permit, moderate enforcement, no night cap) is notably more permissive than Sugar Land’s, which restricts STRs to a discretionary permit in just three zoning districts, making Pearland one of the more straightforward Houston-area entry points for an investor.

Top property managers in the shared regional market include Phillip Houston Property Manager (439 listings, a 4.51 rating), Evolve (360 listings), and Landing, Inc. (272 listings), though StaySTRA does not have this data broken out uniquely for Pearland; treat these as regional context rather than Pearland-specific figures.

Frequently Asked Questions About Pearland, Texas

Are short-term rentals legal in Pearland, TX?
Yes, with a city permit. Ordinance No. 1611 requires a $175 annual permit, Fire Marshal inspection, and compliance with occupancy and parking rules.
What taxes apply to short-term rentals in Pearland?
A combined 13% hotel occupancy tax (7% city plus 6% Texas state).
Does Pearland require owner-occupancy for short-term rentals?
No. There is no owner-occupancy or primary-residence requirement, and no cap on nights per year.
What is the average occupancy for the Pearland area STR market?
61.4% in June 2026, above the roughly 55% U.S. median, pooled with 10 other Houston-area cities in StaySTRA’s regional dataset.
When is peak season for short-term rentals near Pearland?
Occupancy in Pearland peaks in Jul (65%) and is softest in Jan (53%). Month-by-month rate and revenue figures are available with StaySTRA Pro.
How does Pearland compare to Sugar Land for short-term rental investment?
More permissive. Pearland issues permits city-wide with a straightforward process, while Sugar Land restricts STRs to a discretionary Conditional Use Permit in only three zoning districts.
What is the typical home value in Pearland, TX?
About $385,600, based on StaySTRA’s housing data as of June 2026.
Pearland, TexasRev $3,129ADR $198Occ 61%Score C (56)

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Table of Contents

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Quick Facts: Houston market area

Avg Daily Rate
$198
Occupancy Rate
61%
Avg Revenue/Mo
$3,129
Pearland Population
129,620

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