Forney, Texas Short-Term Rental Market
Forney, TX STRs averaged $172/night at 60.0% occupancy in April 2026, generating $2,860 in average monthly revenue.
Quick Answer: Forney, Texas is an active short-term rental market. average occupancy is 67%. average monthly revenue is $3,618. average daily rate is $215. the top operator is Evolve with 236 listings. market score is 79/100 (grade B).
Market data reflects the Dallas regional market, which includes Forney. Regulations, taxes, and permit details below are specific to Forney.
Market Score Breakdown
Five dimensions Apivex evaluates per market.
Market Overview
Forney is a fast-growing suburb approximately 20 miles east of Dallas, designated the Antique Capital of Texas by the state senate in 1987. The short-term rental market here is driven by DFW spillover demand, relocation travel, and proximity to Lake Ray Hubbard rather than traditional destination tourism. In April 2026, active listings averaged $172/night ADR and 60.0% occupancy, producing RevPAR of $103 and average monthly revenue of $2,860.
Occupancy was essentially flat year-over-year (+0.11%) while ADR softened slightly (-1.52%), resulting in a modest net revenue gain of 1.6%. The market’s 2025 full-year average ADR of $170 and occupancy of 61.0% reflect stable operating conditions.
The listing mix is dominated by entire-place properties, which account for approximately 84% of the active inventory. Private rooms represent about 16% of listings. 1-bedroom properties are the largest bedroom segment (8,978 listings), followed by 3-bedroom (3,771) and 2-bedroom (3,142). Larger properties of 4 and 5 bedrooms total roughly 3,570 listings.
The overall market score is 79.4 out of 100, driven by an exceptionally high seasonality score of 97.3 (meaning very consistent year-round demand) and solid revenue growth (71.3). Investability scores 66.2 and regulation 64.7.
Seasonal Patterns
| Month | Occupancy | ADR | Revenue |
|---|---|---|---|
| Jan | 55% | $131 | $2,030 |
| Feb | 60% | $133 | $2,028 |
| Mar | 65% | $149 | $2,660 |
| Apr | 61% | $146 | $2,381 |
| May | 64% | $151 | $2,558 |
| Jun | 70% | $156 | $2,833 |
| Jul | 67% | $141 | $2,549 |
| Aug | 61% | $138 | $2,316 |
| Sep | 61% | $142 | $2,279 |
| Oct | 62% | $147 | $2,470 |
| Nov | 59% | $144 | $2,307 |
| Dec | 58% | $143 | $2,292 |
Top Short-Term Rental Operators in Forney
Ranked by total active listings. Useful for understanding the competitive landscape.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Evolve | 236 | 5,915 | ★ 4.41 |
| 2 | Landing, Inc. | 196 | 238 | ★ 4.36 |
| 3 | Landing | 169 | 7 | ★ 2.68 |
| 4 | Luxora | 124 | 4,413 | ★ 4.36 |
| 5 | Properties By Preston | 109 | 267 | ★ 3.61 |
What Kind of STR Should I Buy in Forney?
Revenue and pricing by property type, tier, and bedroom count.
Revenue by Bedroom Count
| 1 bed | 8,978 |
| 2 bed | 3,142 |
| 3 bed | 3,771 |
| 4 bed | 2,432 |
| 5 bed | 1,138 |
ADR by Property Tier
| Entire Home | $248 |
| Luxury | $365 |
| Professionally Managed | $252 |
Revenue by Dwelling Type
| Apartment | $2,987 |
| Entire Place | $4,117 |
| House | $4,031 |
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 59.2% |
| vrbo | 5.1% |
| both | 35.7% |
Investment Analysis
Forney’s most distinctive investment characteristic is demand consistency. The seasonality score of 97.3 out of 100 means this market produces unusually level occupancy throughout the year, with the trough month (January) still achieving 55.0% occupancy and the peak month (June) reaching 70.0%. That 15-percentage-point swing is narrow compared to resort or seasonal markets.
Rate stratification in April 2026: the all-listings ADR was $172, entire-home listings averaged $195, professionally managed properties averaged $187, and the luxury tier averaged $301. The professionally managed premium over the all-listings rate is modest at approximately $15/night.
Monthly revenue by property type in April 2026: entire-place units averaged $3,211 and houses averaged $3,205, both materially above apartments at $2,325. The gap of roughly $880/month between entire-place and apartment units is a meaningful underwriting input.
Housing price data is not available in the current snapshot for Forney, so a gross yield calculation cannot be provided. Investors should note that Forney’s rapid population growth (from a small base to 38,572 residents) continues to attract new rental inventory, which may put modest downward pressure on ADR. The market’s revenue growth score of 71.3 remains a positive signal despite recent ADR softness.
Revenue Trend (5 yr)
ADR & Occupancy Trends (5 yr)
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Booking Insights
Guests in the Forney market book an average of 26.6 days in advance and stay an average of 4.7 nights per booking. The 27-day lead window is shorter than many resort markets, reflecting the demand mix of business travelers, relocation visitors, and DFW event attendees who plan trips on a near-term basis.
The 4.7-night average stay is relatively long for a suburban market, suggesting that guests are often in town for extended purposes such as home-staging visits, corporate relocations, or multi-day events at nearby venues. Operators can price longer stays with moderate mid-week discounts to maintain occupancy without sacrificing much ADR on peak weekends.
With a short booking window, dynamic pricing tools that adjust rates within the 30-day forward window matter more here than far-out price setting. Listings that stay visible and competitively priced in the 2-4 week window will capture the bulk of bookings in this market.
Short-Term Rental Regulations
Short-term rentals are permitted in Forney, TX. There is no STR-specific ordinance; Texas state law restricts municipalities from outright banning STRs. The primary local requirement is the citywide Rental Property Registration and Inspection program (Code of Ordinances Article 3.09), which requires any residential unit occupied by someone other than the owner to hold a Rental Registration Certificate.
The registration fee is $300 per year for single-family units, renewed annually by January 31. Re-inspection carries a $100 fee; late renewal adds a $150 fee plus $50 for every additional 30-day period of non-compliance. Violations are misdemeanors with fines up to $2,000 per day. The program was overhauled in February 2026, adding requirements for a property manager located within 50 miles, a 24/7 emergency contact, and a crime-prevention lease addendum. Whether this registration requirement applies to rentals under 30 days should be confirmed with Forney Community Development directly.
On taxes, operators must collect the 6% Texas state hotel occupancy tax plus the City of Forney local hotel occupancy tax of 7%, for a combined rate of approximately 13% on stays of 29 nights or fewer. No owner-occupancy or primary-residence requirement applies, and no annual night cap is in place. HOA deed restrictions in Forney’s newer subdivisions may independently restrict short-term rentals and should be reviewed before purchase.
Market Comparison
Forney’s April 2026 occupancy of 60.0% exceeds the US STR median of approximately 55%, a meaningful positive signal. The ADR of $172 sits below the US STR median of roughly $220, consistent with the suburban, non-destination character of this market.
The overall market score of 79.4 out of 100 ranks Forney in the upper tier of suburban STR markets nationally. The seasonality score of 97.3 is a particular standout, indicating demand that stays consistent throughout the year rather than spiking in summer and collapsing in winter.
Evol leads active professional management with 236 listings and 5,915 reviews (4.41 rating). Landing, Inc. follows with 196 listings (4.36 rating) and Luxora holds 124 listings with 4,413 reviews (4.36 rating). These three operators together manage approximately 556 listings in the regional market. The presence of national platforms like Evolve and Landing alongside regional operator Luxora reflects the market’s scale and suburban professionalization.
Frequently Asked Questions About Forney, Texas
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