Maryland, New York Short-Term Rental Market
Maryland, NY (Otsego County, New York State) STRs averaged $161 per night at 43.2% occupancy in April 2026, with 9,645 active listings anchored by Cooperstown baseball tourism.
Quick Answer: Maryland, New York is an active short-term rental market. average occupancy is 59%. average monthly revenue is $3,591. average daily rate is $246. the top operator is Evolve with 209 listings. market score is 70/100 (grade C).
Market data reflects the New York State Area regional market, which includes Maryland. Regulations, taxes, and permit details below are specific to Maryland.
Market Score Breakdown
Five dimensions Apivex evaluates per market.
Market Overview
Maryland is a small rural town in Otsego County, New York State (not to be confused with the state of Maryland), located approximately 20 miles from Cooperstown and the National Baseball Hall of Fame. The short-term rental market tracked for this area covers 9,645 active listings spanning Maryland and the surrounding Otsego County region. April 2026 is the spring off-season: average daily rate was $161, occupancy was 43.2%, and average monthly revenue was $1,771 per listing. RevPAR was $69.
The listing mix is predominantly entire-place rentals: 8,784 listings (91%) are whole-home or whole-unit properties, 855 are private rooms, and 6 are shared rooms. By bedroom count, 1-bedroom units lead at 3,095 listings, followed by 2-bedroom (2,435), 3-bedroom (2,327), 4-bedroom (1,034), and 5-bedroom and above (743).
Airbnb is the primary channel with 5,326 exclusive listings, 748 on VRBO only, and 3,571 active on both platforms.
Year-over-year as of April 2026, occupancy declined 3.4% and revenue fell 2.9%, while ADR rose 4.3%. The 2025 annual average provides a more representative picture: 48.0% occupancy, $202 ADR, and $2,660 average monthly revenue, up from $2,601 in 2024.
Cooperstown and the National Baseball Hall of Fame, approximately 20 miles from Maryland, drive the region’s summer tourism economy. The market has a composite score of 69.7 out of 100, with a strong investability sub-score of 93.8. Rental demand (58.8) and seasonality (64.2) reflect the moderate seasonal variance typical of an Upstate New York leisure destination.
Seasonal Patterns
| Month | Occupancy | ADR | Revenue |
|---|---|---|---|
| Jan | 40% | $208 | $2,369 |
| Feb | 48% | $216 | $2,527 |
| Mar | 40% | $171 | $1,960 |
| Apr | 44% | $156 | $1,770 |
| May | 47% | $178 | $1,851 |
| Jun | 56% | $218 | $2,929 |
| Jul | 64% | $226 | $3,778 |
| Aug | 60% | $220 | $3,586 |
| Sep | 44% | $189 | $2,285 |
| Oct | 44% | $186 | $2,276 |
| Nov | 40% | $166 | $1,886 |
| Dec | 43% | $190 | $2,123 |
Top Short-Term Rental Operators in Maryland
Ranked by total active listings. Useful for understanding the competitive landscape.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Evolve | 209 | 5,947 | ★ 4.68 |
| 2 | Cooperstown Stay | 186 | 2,249 | ★ 4.87 |
| 3 | ERA Team VP Vacation Properties | 40 | 175 | ★ 4.43 |
| 4 | Angel Rock Waterfront Cottages & Vacation Homes | 32 | 386 | ★ 4.77 |
| 5 | Cooperstown Baseball Rentals | 31 | 378 | ★ 4.92 |
What Kind of STR Should I Buy in Maryland?
Revenue and pricing by property type, tier, and bedroom count.
Revenue by Bedroom Count
| 1 bed | 3,095 |
| 2 bed | 2,435 |
| 3 bed | 2,327 |
| 4 bed | 1,034 |
| 5 bed | 743 |
ADR by Property Tier
| Entire Home | $257 |
| Luxury | $427 |
| Professionally Managed | $328 |
Revenue by Dwelling Type
| Apartment | $2,428 |
| Entire Place | $3,771 |
| House | $4,099 |
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 55.2% |
| vrbo | 7.8% |
| both | 37% |
Investment Analysis
No housing value data is available for the Maryland, NY area in the current snapshot. Revenue data provides the investment context: the 2025 annual average monthly revenue was $2,660, projecting to approximately $31,920 annualized. The market’s investability score of 93.8 reflects favorable return-to-risk characteristics for this rural Upstate New York recreation corridor.
ADR spreads across tiers are wide. Luxury-tier listings averaged $390 per night in April 2026 (off-season), a 143% premium over the $161 market-wide average. This large luxury premium indicates that premium Catskill-area farmhouses, lakefront cottages, and design-forward properties command rates well above the broad market. Professionally managed listings averaged $260, a 62% premium over the market average. Entire-home listings averaged $173, a 7% premium.
Revenue by property type in April 2026: houses averaged $1,938 per month, entire-place listings $1,885, and apartments $1,380. The house-to-apartment gap is $558 per month in the off-season. In peak summer months (July, August) all-listing revenues more than double the April figure.
The revenue trend is positive: annual average monthly revenue grew from $2,601 in 2024 to $2,660 in 2025, while ADR rose from $201 to $202. The revenue growth score of 65.1 indicates moderate upward momentum. Investors should underwrite against the seasonal occupancy variance, which creates meaningful cash flow variation across the calendar.
Revenue Trend (5 yr)
ADR & Occupancy Trends (5 yr)
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Maryland, NY area guests book an average of 37 days in advance, approximately a 5-week planning window. For peak Cooperstown baseball tourism weeks in late June through early August, high-demand periods fill well in advance. Operators with properties near the Cooperstown corridor should open summer availability and set peak-week rates early, ideally by April.
Average length of stay is 4.1 nights. At 43.2% occupancy in April and 4.1 nights per stay, a property fills approximately 3 bookings per month. In July at 64.4% occupancy, this rises to approximately 5 bookings per month (about 20 occupied nights at 4.1 nights per booking).
The Cooperstown demand pattern includes multi-night Hall of Fame induction weekend stays (typically late July), baseball camp attendees who book for the week, and Otsego Lake leisure visitors who book for long weekends. Minimum stays of 2 to 3 nights work well year-round, with 4-to-5-night minimums during peak induction week and summer holidays capturing the guest behavior without sacrificing occupancy.
Short-Term Rental Regulations
The Town of Maryland, Otsego County, NY has no published short-term-rental-specific local ordinance. The town has basic zoning (Planning Board, Zoning Board of Appeals, zoning permits) and an STR may require a town zoning permit or variance depending on property classification. No town STR registration scheme, owner-occupancy rule, or annual night cap was found in the town’s published code. Investors should confirm current requirements directly with the Town Clerk or Zoning Enforcement Officer (607-638-1924).
Otsego County levies a 6% hotel, motel, and short-term lodging occupancy tax on stays of 29 nights or fewer. This rate was authorized to rise from 4% to 6% by the state in 2019. The tax is remitted to the Otsego County Treasurer.
At the state level, New York enacted a statewide STR framework in 2025. Operators are now required to register with the New York State Department of Taxation and Finance and collect state and local sales tax on STR income. Real Property Law Article 12-D established a statewide STR registration and reporting framework, with county-level registries and booking-platform verification requirements beginning September 22, 2025.
Note: Otsego County has published a model STR local law (requiring a permit and a county Codes fire-safety inspection and certificate of compliance) that individual towns may adopt. Whether Maryland has adopted this model law is unconfirmed. Enforcement at the local level is minimal, but state tax and registration compliance are actively enforced.
Market Comparison
Maryland, NY’s 2025 annual average occupancy of 48.0% is below the U.S. STR median of approximately 55%, reflecting the spring and fall shoulder seasons. Its 2025 annual average ADR of $202 is near the national median of roughly $220. The summer peak (July 64.4% occupancy, $226 ADR) substantially exceeds both benchmarks.
The composite market score of 69.7 out of 100 is above average. Investability (93.8) is the standout sub-score, reflecting the low regulatory burden and consistent demand. Regulation (70.8) and revenue growth (65.1) are above average. Rental demand (58.8) and seasonality (64.2) are moderate.
Among the top operators, Evolve leads with 209 listings and 5,947 reviews at a 4.68 rating. Cooperstown Stay operates 186 listings with 2,249 reviews at a 4.87 rating, a strong regional specialist. ERA Team VP Vacation Properties holds 40 listings at a 4.43 rating. Angel Rock Waterfront Cottages manages 32 listings with 386 reviews at a 4.77 rating. Cooperstown Baseball Rentals rounds out the top five with 31 listings and a 4.92 rating. The two Cooperstown-branded operators together manage 217 listings, confirming the market’s baseball-tourism orientation. The five operators combined hold 498 listings, approximately 5% of the 9,645-listing market.
Frequently Asked Questions About Maryland, New York
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