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  4. Montauk

Montauk, New York

Short-Term Rental Market Data & Investment Analysis

Montauk, New York Short-Term Rental Market

Montauk caps short rentals at two per six months, with $669 ADR, 42.2% occupancy and $8,098 revenue in September 2026.

Quick Answer: Montauk, New York is an active short-term rental market. average occupancy in the Long Island market area is 42%. average monthly revenue in the Long Island market area is $8,098. average daily rate in the Long Island market area is $669. the top operator in the Long Island market area is StayMarquis with 354 listings. market score is 42/100 (grade D).

Avg Monthly Revenue
$8,098
↑ 11.9% YoY
42%
Occupancy
↑ 1.3% YoY
$669
Avg Daily Rate
↑ 11.5% YoY
72 days avg lead time4.2 avg length of stay

Market data reflects the Long Island regional market, which includes Montauk. Regulations, taxes, and permit details below are specific to Montauk.

Market Score Breakdown

Five dimensions StaySTRA evaluates per market.

Regulation70
Seasonality42
Investability54
Rental Demand45
Revenue Growth82

Market Overview

This profile covers Montauk, New York, using September 2026 data. The performance figures below describe the Long Island, New York STR market, which Montauk belongs to, so the numbers are regional rather than unique to Montauk. In September 2026 the Long Island STR market averaged an ADR of $669 and occupancy of 42.2%, producing average monthly revenue of $8,098 per listing. Compared with September 2025, occupancy rose 1.3%, ADR rose 13.4% and revenue rose 11.9%, so most of the growth came from price rather than bookings. Across the seasonal cycle, monthly revenue sums to $70,862 a year. Year to date 2026 shows 52.2% occupancy, a $551 ADR and $7,744 average monthly revenue over nine months, ahead of full year 2025 at 50.1%, $488 and $6,763. Entire-home listings average an ADR of $783, well above the all-listings average, which shows how much of the revenue sits in whole-property stays. Bedroom counts, channel split, listing-type mix and top operators are tracked at a shared regional level rather than uniquely for Montauk, so this profile omits them. Montauk itself has a population of 4,318 and a visitor base that skews toward affluent weekenders from New York City and the broader Northeast, concentrated in the warm months. Beachgoers, surfers, anglers and second-home owners make up much of that demand. Regulation matters as much as the metrics here. East Hampton Town limits true short-term rentals to two stays of under two weeks in any six-month period, and enforcement is strict. Anyone modeling returns should read the regulatory section before the revenue figures, because the town rule affects how much of the regional revenue a Montauk property can legally capture.

Seasonal Patterns

Monthly seasonal data for Montauk, New York
MonthOccupancy
Jan35%
Feb47%
Mar49%
Apr52%
May55%
Jun61%
Jul65%
Aug67%
Sep40%
Oct36%
Nov42%
Dec46%

Month-by-month nightly rates and revenue figures for Montauk are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Top Short-Term Rental Operators in Long Island market area

Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Long Island market as a whole, which includes Montauk, so these counts are not Montauk-only figures.

#OperatorListingsReviewsRating
1StayMarquis3542,052★ 4.79
2Evolve772,570★ 4.47
3PMI GOLD COAST PROPERTIES51268★ 4.62
4Luxury Beach Getaway471,251★ 4.78
5Vacasa45980★ 4.30

What Kind of STR Should I Buy in Montauk?

Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Montauk are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb50.7%
vrbo9.8%
both39.5%

Investment Analysis

The full investment analysis for Montauk — gross-yield math against current home values, plus 5-year monthly revenue, nightly-rate, and occupancy trend charts — is available to StaySTRA Pro members and updates monthly. The figures shown elsewhere on this page are the free market snapshot.

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Home Value Trends (Montauk)

Typical home values, median sale prices, and the 10-year price trend for Montauk are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Insights

Booking-window and length-of-stay analysis for Montauk — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Short-Term Rental Regulations

Montauk is a hamlet within the Town of East Hampton, so short-term rental rules come from the Town, not a separate village. Short-term rentals are permitted, but the rules are among the strictest anywhere, and enforcement is rated strict. A property may be rented for less than two weeks no more than twice in any six-month period, which effectively rules out high-frequency Airbnb or VRBO turnover. Rentals of two weeks or more are not subject to that frequency cap. All rentals must register with the East Hampton Town Rental Registry under Chapter 199 and receive a Rental Registry Number, which must appear in every advertisement. Registration costs $100 and is valid for two years. It requires a notarized registration form, a notarized self-inspection safety checklist and a copy of the property’s Certificate of Occupancy. There is no owner-occupancy or primary-residence requirement, but the two-in-six-months cap applies regardless. Suffolk County charges a 5.5% hotel and motel occupancy tax on stays of 30 consecutive days or less, effective June 1, 2023, and operators must register with the County and obtain a Certificate of Authority. Penalties are severe. Failure to register or to include the registry number in ads carries fines from $150 up to $15,000, and a first-offense Rental Registry violation can range from $3,000 to $15,000 and/or up to six months imprisonment, with violations chargeable per day. New York State also launched a statewide short-term rental registry in 2025 that operates alongside local rules. Confirm current rules with the Town before buying or listing.

Market Comparison

Occupancy is the weak point in the Long Island STR market. At 42.2% in September 2026, it sits well below the seasonal August peak of 67.4%. The year-to-date 2026 occupancy is 52.2%. Only May through August clear 55% on a seasonal basis, with August at 67.4% and May at 55.1%. In effect, this is a high-rate, short-season market rather than a steady year-round one. Year over year, ADR is up 13.4% and revenue is up 11.9%, which shows pricing power at the top of the market. Operator names and counts are tracked at a shared regional level rather than uniquely for Montauk, so this profile omits them. The larger difference for Montauk is regulatory: the two-rentals-per-six-months town cap limits how closely a local property can follow these regional figures.

Frequently Asked Questions About Montauk, New York

How many short-term rentals are allowed in Montauk?
East Hampton Town allows a property to be rented for less than two weeks no more than twice in any six-month period. Rentals of two weeks or more are not subject to that cap. Enforcement is rated strict.
What is the average Airbnb ADR in the Montauk area?
Montauk short-term rentals average $669 per night across all listing types. Nightly-rate breakdowns by property tier are available with StaySTRA Pro.
What is the occupancy rate for Montauk short-term rentals?
Occupancy in the Long Island STR market was 42.2% in September 2026, up 1.3% year over year. Seasonal occupancy peaks at 67.4% in August and drops to 35.1% in January.
Do I need a permit to rent a home in Montauk?
Yes. Rentals must register with the East Hampton Town Rental Registry. Registration costs $100, is valid for two years, and the Rental Registry Number must appear in every advertisement.
What are the penalties for violating Montauk rental rules?
Failure to register or to display the registry number carries fines from $150 up to $15,000. A first-offense Rental Registry violation can range from $3,000 to $15,000 and/or up to six months imprisonment, charged per day.
What does a home cost in Montauk?
The typical home value in Montauk is $2,172,340 and the median list price is $2,032,500, with 95 homes for sale as of August 31, 2026.
Which months earn the most for Montauk area rentals?
Across all listing types, Montauk short-term rentals average $8,098 per month. Breakdowns by property type, bedroom count, and season are available with StaySTRA Pro, or run a free address-level estimate with the StaySTRA Analyzer.
Montauk, New YorkRev $8,098ADR $669Occ 42%Score D (42)

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Table of Contents

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Quick Facts: Long Island market area

Avg Daily Rate
$669
Occupancy Rate
42%
Avg Revenue/Mo
$8,098
Montauk Population
4,318

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