Hampton Bays, New York Short-Term Rental Market
Hampton Bays bars rentals under 14 days, and September 2026 ADR was $669, occupancy 42.2%, revenue $8,098 monthly.
Quick Answer: Hampton Bays, New York is an active short-term rental market. average occupancy in the Long Island market area is 42%. average monthly revenue in the Long Island market area is $8,098. average daily rate in the Long Island market area is $669. the top operator in the Long Island market area is StayMarquis with 355 listings. market score is 42/100 (grade D).
Market data reflects the Long Island regional market, which includes Hampton Bays. Regulations, taxes, and permit details below are specific to Hampton Bays.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Hampton Bays is a hamlet in the Town of Southampton on Long Island’s South Fork, with a population of 15,228. Before looking at performance, investors need to know that Town Code Chapter 270 sets a 14 day minimum rental term, and any rental shorter than that is a prohibited transient rental. Nightly Airbnb or VRBO style operation is not a permitted business plan here. The figures below describe listings tracked in the Hampton Bays area STR market and should be read as market data, not as a recommendation to operate nightly stays.
In September 2026 the average daily rate was $669 and occupancy was 42.2%. Average monthly revenue per listing was $8,098. Compared with the same month a year earlier, occupancy rose 1.3%, ADR rose 13.4%, and revenue rose 11.9%. The gain came mostly from higher prices rather than more booked nights.
The tracked inventory in the Hampton Bays area STR market totals 9,788 listings. Entire places make up 8,339 of them (85.2%), private rooms 1,445, and shared rooms 4. By bedroom count, the market has 2,945 one bedroom listings, 1,389 two bedroom, 2,095 three bedroom, 1,937 four bedroom, and 1,420 five bedroom. By channel, 4,959 listings appear on Airbnb only, 958 on VRBO only, and 3,871 on both platforms.
Annual revenue built from the twelve seasonal months comes to $70,853 per listing. Year to date 2026 shows 52.2% occupancy, a $551 ADR, and $7,744 average monthly revenue, ahead of full year 2025 at 50.1%, $488, and $6,765. The market score total is 42.1 out of 100, with regulation scoring 70.1 and revenue growth scoring 82.0. All figures run through September 2026.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 35% |
| Feb | 47% |
| Mar | 49% |
| Apr | 52% |
| May | 55% |
| Jun | 61% |
| Jul | 65% |
| Aug | 67% |
| Sep | 40% |
| Oct | 36% |
| Nov | 42% |
| Dec | 46% |
Month-by-month nightly rates and revenue figures for Hampton Bays are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Long Island market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Long Island market as a whole, which includes Hampton Bays, so these counts are not Hampton Bays-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | StayMarquis | 355 | 2,057 | ★ 4.79 |
| 2 | Evolve | 77 | 2,567 | ★ 4.47 |
| 3 | PMI GOLD COAST PROPERTIES | 51 | 270 | ★ 4.62 |
| 4 | Luxury Beach Getaway | 47 | 1,251 | ★ 4.78 |
| 5 | Vacasa | 45 | 978 | ★ 4.30 |
What Kind of STR Should I Buy in Hampton Bays?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Hampton Bays are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 50.7% |
| vrbo | 9.8% |
| both | 39.5% |
Home Value Trends (Hampton Bays)
Typical home values, median sale prices, and the 10-year price trend for Hampton Bays are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Hampton Bays — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Short term nightly rentals are not permitted in Hampton Bays. The hamlet falls under Town of Southampton Code Chapter 270, which sets a minimum legal rental term of 14 days. Anything shorter is classified as a prohibited transient rental, which effectively bans Airbnb and VRBO style stays. Enforcement severity is rated strict.
Any rental of any length needs a Town of Southampton Rental Permit. The permit costs $400 and renews every two years. Owners with STAR, veteran, or senior exemptions pay $175, a property found in violation pays $800, and an optional expedite fee is $750. Permits are not transferable, so a new owner must apply again. The application calls for floor plans, a property survey, a certificate of occupancy, and a safety inspection by a Town code enforcement officer or a privately hired architect or engineer. Processing takes roughly one to four weeks.
There is no maximum number of nights per year, and no primary residence requirement. Owner occupancy applies only to room rentals, which are limited to two bedrooms and two renters while the owner lives on the property and shares common space.
Stays under 30 days are subject to the Suffolk County Hotel and Motel occupancy tax of 5.5%. The rate rose from 3% on June 1, 2023, and the county has stepped up collection from Airbnb type rentals.
Advertising or renting without an active permit can bring violations, permit suspension or revocation, a two year ban on renting, and the in violation fee. Investors seeking nightly stays should treat Hampton Bays as not viable. The market supports permitted rentals of 14 days or longer.
Market Comparison
Hampton Bays shows a profile of high rates and moderate occupancy. September 2026 occupancy was 42.2% and the ADR was $669, while the August ADR reached $874 and winter ADRs ran from $268 to $307.
The result is a market where high rates offset moderate occupancy. Average monthly revenue of $8,098 reflects that, and the 7.4% gross yield on a typical home value of $962,134 is a gross figure that does not account for the regulatory limits.
In the Hampton Bays area STR market, the largest operator by listings is StayMarquis with 355 listings and a 4.8 rating (4.791). Evolve follows with 77 listings and a 4.5 rating (4.467), PMI Gold Coast Properties has 51 listings at 4.6 (4.621), Luxury Beach Getaway has 47 at 4.8 (4.782), and Vacasa has 45 at 4.3 (4.304). Professional management is a meaningful part of the market, and professionally managed listings average a $1,280 ADR.
The main difference from most national markets is the legal one. Many US markets allow nightly rentals with a permit. Hampton Bays sets a 14 day minimum, which changes the entire investment case.
Frequently Asked Questions About Hampton Bays, New York
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