Saugatuck, Michigan Short-Term Rental Market
Quick Answer: Saugatuck, Michigan is an active short-term rental market. average occupancy in the Michigan West Coastal market area is 66%. average monthly revenue in the Michigan West Coastal market area is $7,737. average daily rate in the Michigan West Coastal market area is $492. the top operator in the Michigan West Coastal market area is Jaqua Realtors with 251 listings. market score is 77/100 (grade B).
Market data reflects the Michigan West Coastal regional market, which includes Saugatuck. Regulations, taxes, and permit details below are specific to Saugatuck.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 30% |
| Feb | 36% |
| Mar | 41% |
| Apr | 40% |
| May | 49% |
| Jun | 64% |
| Jul | 77% |
| Aug | 69% |
| Sep | 42% |
| Oct | 38% |
| Nov | 30% |
| Dec | 35% |
Month-by-month nightly rates and revenue figures for Saugatuck are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Michigan West Coastal market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Michigan West Coastal market as a whole, which includes Saugatuck, so these counts are not Saugatuck-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Jaqua Realtors | 251 | 4,872 | ★ 4.74 |
| 2 | Evolve | 181 | 8,033 | ★ 4.66 |
| 3 | Vacasa | 146 | 6,781 | ★ 4.54 |
| 4 | Unsalted Vacations | 128 | 2,711 | ★ 4.75 |
| 5 | Bluefish Vacation Rentals | 112 | 2,875 | ★ 4.75 |
What Kind of STR Should I Buy in Saugatuck?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Saugatuck are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 28.4% |
| vrbo | 15.1% |
| both | 56.5% |
Home Value Trends (Saugatuck)
Typical home values, median sale prices, and the 10-year price trend for Saugatuck are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Analyze Saugatuck Rentals
Use our free calculator to estimate Airbnb revenue for any property in Saugatuck.
Free Saugatuck STR Calculator →