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Kalamazoo, Michigan

Short-Term Rental Market Data & Investment Analysis

Kalamazoo, Michigan Short-Term Rental Market Analysis

Comprehensive market data and investment analysis for short-term rentals in Kalamazoo, Michigan. Explore key performance metrics, growth trends, and actionable insights for STR investors.

Data updated January 2026

Kalamazoo, Michigan Short-Term Rental Market Overview

Population: 73,598
Annual Visitors: 400,000
Total STRs: 274
ADR: $158.67

Visitor Profile

Kalamazoo, Michigan, has emerged as a vibrant destination, attracting approximately 1.5 million annual visitors. This diverse influx includes families, business travelers, and leisure tourists, with a notable demographic of visitors aged 25 to 54 representing over 60% of the total. The primary reasons for visiting include attending events, exploring local attractions, craft brewery tourism, and business-related activities. Visitor spending reached an all-time high of $585 million in 2022, and a subsequent report noted a 35% rise in spending since 2019, making Kalamazoo the best-performing tourism market in Michigan at that time, according to reporting by MLive.

The average length of stay for visitors is around 2.5 nights, with peak seasons occurring during the summer months and around major local events. The presence of Western Michigan University significantly shapes the visitor demographic, drawing students, families, alumni, and event attendees throughout the academic year. Craft brewery tourism has become a meaningful driver of leisure travel, attracting a younger adult demographic that tends to favor STR accommodations over traditional hotels. According to further MLive reporting, the upward trend in visitor spending reflects growing regional appeal. STR operators who position their properties near downtown amenities, the university, and the Brewery District are well placed to capture demand from leisure travelers and event visitors. Understanding the city’s diverse visitor base, from families attending youth sports tournaments to craft beer enthusiasts planning tasting tours, is key to optimizing occupancy across seasons.

Kalamazoo, Michigan, has emerged as a vibrant destination, attracting approximately 1.5 million annual visitors. This diverse influx includes families, business travelers, and leisure tourists, with a notable demographic of visitors aged 25 to 54 representing over 60% of the total. The primary reasons for visiting include attending events, exploring local attractions, craft brewery tourism, and business-related activities. Visitor spending reached an all-time high of $585 million in 2022, and a subsequent report noted a 35% rise in spending since 2019, making Kalamazoo the best-performing tourism market in Michigan at that time, according to reporting by MLive.

The average length of stay for visitors is around 2.5 nights, with peak seasons occurring during the summer months and around major local events. The presence of Western Michigan University significantly shapes the visitor demographic, drawing students, families, alumni, and event attendees throughout the academic year. Craft brewery tourism has become a meaningful driver of leisure travel, attracting a younger adult demographic that tends to favor STR accommodations over traditional hotels. According to further MLive reporting, the upward trend in visitor spending reflects growing regional appeal. STR operators who position their properties near downtown amenities, the university, and the Brewery District are well placed to capture demand from leisure travelers and event visitors. Understanding the city’s diverse visitor base, from families attending youth sports tournaments to craft beer enthusiasts planning tasting tours, is key to optimizing occupancy across seasons.

Top Attractions

Kalamazoo, Michigan, is a vibrant city brimming with attractions that cater to a variety of interests, making it a strong destination for families, culture enthusiasts, outdoor adventurers, and craft beer fans. Visitors can explore the Kalamazoo Valley Museum, which offers engaging exhibits on the region’s history and science, and the Kalamazoo Nature Center, a stunning 1,100-acre preserve with trails, gardens, and wildlife exhibits. Kalamazoo is also nationally recognized as a hub for craft brewing, with dozens of breweries and taprooms drawing enthusiasts from across the Midwest. Western Michigan University anchors a lively college-town atmosphere that fuels a robust dining and entertainment scene.

The Kalamazoo Valley Museum features interactive exhibits and hosts special programming throughout the year, making it an educational experience for visitors of all ages; more information is available at kalamazoomuseum.org. The Kalamazoo Nature Center offers educational programs, seasonal events, and miles of walking trails through diverse natural habitats, detailed at naturecenter.org. The Kalamazoo Institute of Arts serves as a cultural anchor, featuring a diverse collection of American art and rotating exhibitions; visit kiarts.org for current shows. The Air Zoo Aerospace and Science Experience combines aviation history with amusement rides and flight simulators, offering a compelling family outing; see airzoo.org for hours and exhibits. Downtown Kalamazoo’s Brewery District draws visitors seeking award-winning craft beers and a walkable entertainment corridor. Bell’s Brewery, one of the oldest craft breweries in Michigan, remains a flagship destination. Seasonal events, including the Kalamazoo Blues Festival and numerous university-driven programming, generate consistent visitor traffic throughout the year.

Kalamazoo, Michigan, is a vibrant city brimming with attractions that cater to a variety of interests, making it a strong destination for families, culture enthusiasts, outdoor adventurers, and craft beer fans. Visitors can explore the Kalamazoo Valley Museum, which offers engaging exhibits on the region’s history and science, and the Kalamazoo Nature Center, a stunning 1,100-acre preserve with trails, gardens, and wildlife exhibits. Kalamazoo is also nationally recognized as a hub for craft brewing, with dozens of breweries and taprooms drawing enthusiasts from across the Midwest. Western Michigan University anchors a lively college-town atmosphere that fuels a robust dining and entertainment scene.

The Kalamazoo Valley Museum features interactive exhibits and hosts special programming throughout the year, making it an educational experience for visitors of all ages; more information is available at kalamazoomuseum.org. The Kalamazoo Nature Center offers educational programs, seasonal events, and miles of walking trails through diverse natural habitats, detailed at naturecenter.org. The Kalamazoo Institute of Arts serves as a cultural anchor, featuring a diverse collection of American art and rotating exhibitions; visit kiarts.org for current shows. The Air Zoo Aerospace and Science Experience combines aviation history with amusement rides and flight simulators, offering a compelling family outing; see airzoo.org for hours and exhibits. Downtown Kalamazoo’s Brewery District draws visitors seeking award-winning craft beers and a walkable entertainment corridor. Bell’s Brewery, one of the oldest craft breweries in Michigan, remains a flagship destination. Seasonal events, including the Kalamazoo Blues Festival and numerous university-driven programming, generate consistent visitor traffic throughout the year.

Regulations

Kalamazoo, Michigan, has established specific regulations for short-term rentals that property owners must adhere to in order to operate legally. Owners must obtain a short-term rental license from the City of Kalamazoo, which requires submitting an application, designating a local registered agent, and passing a property inspection. Short-term rental operators are subject to a 5% city accommodations tax on rental income, and hosts are responsible for remitting this tax directly, as platforms such as Airbnb and Vrbo do not automatically withhold and remit it on the host’s behalf. Kalamazoo County also levies a separate accommodation tax, which STR operators must independently register for and remit.

To obtain a license, property owners must submit an application to the City of Kalamazoo’s Community Planning and Economic Development department, pay the applicable licensing fee, and arrange a property inspection to confirm the unit meets safety and zoning standards. Zoning restrictions limit short-term rentals to designated residential areas, and operating outside permitted zones can result in fines or license revocation. Safety requirements, including functioning smoke detectors, carbon monoxide alarms, and fire extinguishers, are mandatory to protect guests. The combined city and county tax obligations make accurate bookkeeping essential for profitability. Operators who fail to remit taxes on schedule face penalties from both the city and the county. For licensing details, visit the City of Kalamazoo’s official website and review the municipal code. For county accommodation tax registration, visit the Kalamazoo County accommodation tax portal.

Kalamazoo, Michigan, has established specific regulations for short-term rentals that property owners must adhere to in order to operate legally. Owners must obtain a short-term rental license from the City of Kalamazoo, which requires submitting an application, designating a local registered agent, and passing a property inspection. Short-term rental operators are subject to a 5% city accommodations tax on rental income, and hosts are responsible for remitting this tax directly, as platforms such as Airbnb and Vrbo do not automatically withhold and remit it on the host’s behalf. Kalamazoo County also levies a separate accommodation tax, which STR operators must independently register for and remit.

To obtain a license, property owners must submit an application to the City of Kalamazoo’s Community Planning and Economic Development department, pay the applicable licensing fee, and arrange a property inspection to confirm the unit meets safety and zoning standards. Zoning restrictions limit short-term rentals to designated residential areas, and operating outside permitted zones can result in fines or license revocation. Safety requirements, including functioning smoke detectors, carbon monoxide alarms, and fire extinguishers, are mandatory to protect guests. The combined city and county tax obligations make accurate bookkeeping essential for profitability. Operators who fail to remit taxes on schedule face penalties from both the city and the county. For licensing details, visit the City of Kalamazoo’s official website and review the municipal code. For county accommodation tax registration, visit the Kalamazoo County accommodation tax portal.

Frequently Asked Questions

What are the short-term rental regulations in Kalamazoo, Michigan?
Kalamazoo, Michigan, has established specific regulations for short-term rentals that property owners must adhere to in order to operate legally. Owners must obtain a short-term rental license from the City of Kalamazoo, which requires submitting an application, designating a local registered agent, and passing a property inspection. Short-term rental operators are subject to a 5% city accommodations tax on rental income, and hosts are responsible for remitting this tax directly, as platforms such as Airbnb and Vrbo do not automatically withhold and remit it on the host's behalf. Kalamazoo County also levies a separate accommodation tax, which STR operators must independently register for and remit.To obtain a license, property owners must submit an application to the City of Kalamazoo's Community Planning and Economic Development department, pay the applicable licensing fee, and arrange a property inspection to confirm the unit meets safety and zoning standards. Zoning restrictions limit short-term rentals to designated residential areas, and operating outside permitted zones can result in fines or license revocation. Safety requirements, including functioning smoke detectors, carbon monoxide alarms, and fire extinguishers, are mandatory to protect guests. The combined city and county tax obligations make accurate bookkeeping essential for profitability. Operators who fail to remit taxes on schedule face penalties from both the city and the county. For licensing details, visit the City of Kalamazoo's official website and review the municipal code. For county accommodation tax registration, visit the Kalamazoo County accommodation tax portal.
Do I need a permit to operate a short-term rental in Kalamazoo, Michigan?
Short-term rental regulations vary by location. In Kalamazoo, Michigan, operators should check local ordinances for permit requirements, zoning restrictions, and licensing obligations. Contact local authorities for the most current requirements.
Are there occupancy taxes for vacation rentals in Kalamazoo, Michigan?
Most jurisdictions require short-term rental operators to collect and remit occupancy taxes (also called hotel taxes or transient occupancy taxes). In Kalamazoo, Michigan, check with the local tax authority for current rates and collection requirements.

Vacation Rental Market Overview for Kalamazoo

Kalamazoo attracts visitors with its beaches and waterfront activities and outdoor recreation and natural beauty. The short-term rental market here serves diverse traveler demographics, from business professionals to family vacationers.

This destination’s rental market offers unique opportunities for property investors, with comprehensive data revealing seasonal patterns and demand drivers.

Market Overview

Kalamazoo, Michigan, is often recognized for its strategic location between Detroit and Chicago, its cultural scene, and its role as a regional center for business and education. The city benefits from a blend of local attractions, such as Western Michigan University, the Kalamazoo Institute of Arts, and a range of breweries, which draw both business and leisure travelers. With its evolving economic landscape and increasing visitor interest, the short-term rental market in Kalamazoo presents opportunities for investors looking to capitalize on tourism and business travel.

The current short-term rental landscape in Kalamazoo appears favorable, with a steady flow of renters driven by various events and attractions. This analysis will delve deeper into key performance metrics, growth potential, investment returns, and market dynamics to provide investors with actionable insights.

Key Performance Indicators

A range of performance metrics is essential for assessing the viability of short-term rental investments. Currently, the Average Daily Rate (ADR) stands at $158.67. This figure is significant as it provides a baseline for estimating potential earnings. Other critical performance indicators include:

  • Occupancy Rate: As of the latest data, occupancy rates in Kalamazoo average around 65-70% during peak seasons, with lower rates during off-peak months.
  • Revenue Per Available Room (RevPAR): Calculated from the ADR and occupancy rate, Kalamazoo's RevPAR stands at approximately $103.37, suggesting effective income generation potential.
  • Average Length of Stay (ALOS): The ALOS tends to hover around 2.5 days, reflecting a mix of travelers looking for both short-term leisure accommodations and extended stays.

Kalamazoo, Michigan Market Performance Trends

LTM Avg. Daily Rate$150.00
LTM Occupancy Rate55.0%
LTM Avg. Revenue$1,748
Monthly Short-Term Rental Market Performance Data for Kalamazoo
MonthAverage Daily Rate (USD)Occupancy Rate (%)Average Monthly Revenue (USD)
Jul 24$143.1074.2%$2,312
Aug 24$139.6774.2%$2,250
Sep 24$140.8653.9%$1,819
Oct 24$148.0650%$1,733
Nov 24$152.3346.7%$1,733
Dec 24$153.3340%$1,443
Jan 25$158.0632%$1,227
Feb 25$152.7047.3%$1,496
Mar 25$164.7246.2%$1,643
Apr 25$159.9150%$1,665
May 25$159.0554.8%$2,003
Jun 25$158.6766.7%$2,373

Short-Term Rental Market Performance Analysis for Kalamazoo

The short-term rental market in Kalamazoo demonstrates dynamic pricing patterns and occupancy trends that savvy property investors and managers monitor closely. This comprehensive 12-month analysis reveals seasonal variations and revenue optimization opportunities.

Market Trend Summary

Current market indicators show: emerging growth market with increasing demand

Market data updated daily. Professional-grade analytics trusted by thousands of property managers and real estate investors.

10-Year Growth Analysis

Examining the last decade, Kalamazoo's real estate market, particularly in terms of short-term rentals, has experienced notable growth driven by factors such as economic development, increased tourism, and the establishment of new local attractions.

  • Historical Trends: Over the past ten years, short-term rental listings have increased by approximately 150%, adapting to rising demand.
  • Price Appreciation: Home prices and rental rates have experienced annual increases of about 4-6%, aligning with national trends but reflecting Kalamazoo's unique economic position.
  • Future Projections: Market analysts predict a continued demand spike in short-term rentals over the next decade, supported by Kalamazoo's ongoing economic investments and increased tourism initiatives.

Kalamazoo, Michigan Rental Market Insights

10-Year Market Growth

Quarterly Short-Term Rental Listing Growth for Kalamazoo
QuarterNumber of Listings
Q3 1650
Q4 1649
Q1 1772
Q2 1789
Q3 17113
Q4 17110
Q1 18117
Q2 18129
Q3 18137
Q4 18152
Q1 19149
Q2 19156
Q3 19169
Q4 19173
Q1 20188
Q2 20171
Q3 20159
Q4 20149
Q1 21151
Q2 21143
Q3 21146
Q4 21161
Q1 22171
Q2 22185
Q3 22206
Q4 22231
Q1 23244
Q2 23244
Q3 23260
Q4 23263
Q1 24261
Q2 24265
Q3 24253
Q4 24259
Q1 25253
Q2 25274

Booking Activity

  • 1-3 Months:63.1% Booked
  • 4-6 Months:55.8% Booked
  • 7-9 Months:42.7% Booked
  • 10-12 Months:9.4% Booked

Cancellation Policies

  • Flexible:0%
  • Moderate:0%
  • Strict:0%
  • Super Strict:0%

Minimum Stay

  • 1 Day:0
  • 2 Days:0
  • 3 Days:0
  • 4-6 Days:0
  • 7-29 Days:0
  • 30+ Days:0

Short-Term Rental Regulations and Booking Patterns in Kalamazoo

Kalamazoo vacation rental operators navigate specific local regulations and booking patterns that shape market dynamics. Understanding minimum stay requirements, cancellation policies, and booking windows is essential for successful property management.

Market analysis reveals seasonal policy variations maximizing revenue. These insights help property managers optimize their listing strategies and maximize occupancy.

Local regulations and platform policies influence rental operations. StaySTRA provides comprehensive policy tracking and compliance insights.

Investment Potential & ROI

Investing in short-term rentals in Kalamazoo can yield substantial returns, particularly given the dynamic interplay between rental income and property value appreciation.

  • Initial Investment: Typical investment properties in Kalamazoo range from $150,000 to $350,000, depending on location and property type.
  • Revenue Potential: With an ADR of $158.67, owners can anticipate annual gross income potential typically ranging between $18,000 and $30,000, contingent on occupancy rates and management practices.
  • ROI Calculation: Assuming an average annual income of $24,000 against an investment of $250,000, investors could see a return on investment (ROI) of around 9.6%, factoring in property management costs and maintenance.

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Seasonal Market Patterns

Understanding seasonal fluctuations is crucial for maximizing rental income and occupancy rates. In Kalamazoo, these patterns are influenced by academic calendars, local events, and seasonal tourism trends.

  • High Season: The peak rental season occurs from late spring through early fall, coinciding with university events, outdoor festivals, and warmer weather activities. During this period, occupancy rates can exceed 75%.
  • Shoulder Season: Late fall and early spring represent transitional months with moderate occupancy, primarily around university events and holiday rentals.
  • Low Season: The winter months experience decreased occupancy, averaging around 50-60%, largely due to colder weather and reduced travel outside holiday periods.

Property Type Performance

Different property types exhibit varying performance metrics and demand levels in the Kalamazoo market.

  • Single-Family Homes: This category often yields higher ADRs, appealing to families or larger groups. They consistently maintain occupancy levels during peak seasons due to their spaciousness and amenities.
  • Condominiums and Apartments: These typically attract younger travelers, such as university students or business visitors, with average occupancy more reliant on weekday traffic.
  • Unique Rentals: Properties offering unique experiences (e.g., historic homes, cabins) can see increased interest due to their novelty, particularly during special events and tourism seasons.

Kalamazoo, Michigan Rental Market Composition

Entire Place by Beds

Short-Term Rental Property Distribution by Bedroom Count in Kalamazoo
Bedroom ConfigurationNumber of Properties
Studio9
1 Bed72
2 Beds58
3 Beds31
4 Beds19
5+ Beds7

Common Rental Amenities

Amenity data is not available for this location.

Guest Rating Highlights

    Vacation Rental Property Types in Kalamazoo

    The vacation rental market in Kalamazoo features a diverse mix of property types, from cozy studios to spacious family homes. Understanding the property composition helps investors identify market gaps and opportunities.

    Market characteristics include diverse property sizes from studios to large homes. This distribution reflects local demand patterns and traveler preferences.

    Premium amenities and guest ratings play a crucial role in rental performance, with data showing clear correlations between specific features and booking rates.

    Guest Preferences & Amenities

    In Kalamazoo, understanding guest preferences is vital for optimizing a rental’s appeal and profitability. Key amenities sought after by guests include:

    • High-Speed Internet: A must, particularly for business travelers and remote workers.
    • Transportation Proximity: Locations near public transport, the airport, or major highways have a competitive edge.
    • Pet-Friendly Options: Pets are increasingly part of family travel plans, making pet-friendly listings more attractive.
    • Parking Availability: On-site or nearby parking is a significant draw, especially in areas with restricted street parking.

    Regulatory Environment

    Kalamazoo operates under specific regulations that govern short-term rentals, impacting potential investments.

    • Short-Term Rental Registrations: Property owners must obtain a business license and register their short-term rental properties with the city. This process involves compliance with local zoning laws and safety codes.
    • Tax Requirements: Owners are subject to local taxes, typically including sales and lodging taxes, which necessitate meticulous record-keeping for compliance.
    • HOA Restrictions: Many residential neighborhoods may have Homeowner Association (HOA) rules that could restrict short-term rentals. Investors should thoroughly research and consider these regulations before proceeding.

    Kalamazoo, Michigan Housing Market Data

    Home Value Trends

    Quarterly Home Value Trends in Kalamazoo
    QuarterTypical Home Value (USD)
    Q2 17$127,449
    Q3 17$121,237
    Q4 17$126,709
    Q1 18$130,502
    Q2 18$133,821
    Q3 18$137,340
    Q4 18$139,806
    Q1 19$142,900
    Q2 19$145,849
    Q3 19$146,426
    Q4 19$148,929
    Q1 20$153,610
    Q2 20$156,771
    Q3 20$157,879
    Q4 20$165,056
    Q1 21$172,538
    Q2 21$180,550
    Q3 21$183,433
    Q4 21$185,671
    Q1 22$193,746
    Q2 22$201,350
    Q3 22$199,907
    Q4 22$199,468
    Q1 23$199,247
    Q2 23$204,712
    Q3 23$208,886
    Q4 23$210,367
    Q1 24$213,745
    Q2 24$217,594
    Q3 24$217,199
    Q4 24$219,931
    Q1 25$221,315
    Q2 25$222,300
    Q3 25$223,680
    Q4 25$226,783

    Market Overview

    • Typical Home Value:$232,128
    • Median Sale Price:$228,500
    • Median List Price:$222,666

    Current Inventory

    • Homes For Sale:306
    • New Listings:81

    Detailed Market Analysis

    The average home value in Kalamazoo, MI is $232,128, up 3.6% over the past year. Learn more about the Kalamazoo housing market and real estate trends.

    Real Estate Market Analysis for Kalamazoo, Michigan

    The residential real estate market in Kalamazoo, Michigan presents unique opportunities for investors and homebuyers alike. Current market dynamics show affordable housing options with growth potential with inventory levels and pricing trends that reflect broader economic conditions and local demand factors.

    Key Market Factors

    Important considerations for this market include: proximity to major employment centers, quality school districts, and developing infrastructure These factors contribute to the overall market performance and future growth potential.

    Real estate investments in Kalamazoo, Michigan benefit from diverse property options and stable neighborhood development. Prospective buyers and investors should consider both current market conditions and long-term growth indicators when evaluating opportunities in this market.

    Neighborhood Analysis

    Kalamazoo comprises several neighborhoods, each with distinct characteristics that appeal to different types of renters.

    1. Westnedge Hill: Known for its charming homes and proximity to downtown, this area typically attracts families and professionals, making it a prime spot for short-term rentals.
    2. Oakwood: Popular among university visitors, rentals in this area benefit from proximity to Western Michigan University and local amenities, drawing a steady stream of guests year-round.
    3. Eastwood: This neighborhood tends to attract budget-conscious travelers and students, with rental properties often priced more affordably, leading to higher tenant turnover but potentially lower ADRs.
    4. Southwest Kalamazoo: A developing area with increasing tourist interest, it offers diverse property types suitable for both short and long-term rentals.

    Market Outlook & Trends

    Looking ahead, the short-term rental market in Kalamazoo is poised for continued growth, influenced by several trends.

    • Increasing Demand for Travel: As travel rebounds post-pandemic, more visitors are seeking unique accommodations, benefiting the short-term rental market.
    • Sustainability Focus: Properties that adopt eco-friendly practices and amenities are likely to attract environmentally conscious travelers.
    • Technological Integration: Advanced technology solutions for managing rentals and enhancing guest experiences are becoming critical, helping owners optimize marketing and rental operations.

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    More Locations In Michigan

    • Alanson
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    • Bark River
    • Baroda
    • Battle Creek
    • Bay City
    • Bear Lake
    • Beaverton
    • Bellaire
    • Benton Harbor
    • Berrien Springs
    • Beulah
    • Boyne City
    • Boyne Falls

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    Explore 129 vacation rental markets within Michigan. Each location offers unique investment opportunities with distinct seasonal patterns, pricing dynamics, and traveler demographics.

    StaySTRA’s comprehensive market coverage enables side-by-side comparison of rental performance, helping investors and property managers make data-driven location decisions.

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    Table of Contents

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    Quick Facts: Kalamazoo

    Active STRs
    274
    Avg Daily Rate
    $159
    Occupancy Rate
    67%
    Population
    73,598
    Annual Visitors
    400,000

    Markets in Michigan (50)

    • Alanson
    • Alden
    • Alpena
    • Ann Arbor
    • Auburn Hills
    • Baldwin
    • Bark River
    • Baroda
    • Battle Creek
    • Bay City
    • Bear Lake
    • Beaverton
    • Bellaire
    • Benton Harbor
    • Berrien Springs
    • Beulah
    • Boyne City
    • Boyne Falls
    • Bridgman
    • Brooklyn
    • Cadillac
    • Caseville
    • Cedar
    • Central Lake
    • Chelsea
    • Clarklake
    • Coldwater
    • Coloma
    • Commerce Township
    • Delton
    • Detroit
    • Douglas
    • Dowagiac
    • East Jordan
    • Elk Rapids
    • Ellsworth
    • Fennville
    • Frankfort
    • Gaylord
    • Gladwin
    • Grand Haven
    • Grand Rapids
    • Grant
    • Grass Lake
    • Grawn
    • Greenville
    • Hale
    • Hancock
    • Harbert
    • Harbor Springs

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