Auburn Hills, Michigan Short-Term Rental Market
Auburn Hills, MI STRs averaged $139/night at 58.3% occupancy in April 2026 with a market score of 95.8 out of 100.
Quick Answer: Auburn Hills, Michigan is an active short-term rental market. average occupancy in the Detroit market area is 65%. average monthly revenue in the Detroit market area is $2,928. average daily rate in the Detroit market area is $164. the top operator in the Detroit market area is Evolve with 113 listings. market score is 96/100 (grade A).
Market data reflects the Detroit regional market, which includes Auburn Hills. Regulations, taxes, and permit details below are specific to Auburn Hills.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Auburn Hills, Michigan is a city of approximately 25,105 residents in Oakland County, situated north of Detroit. The STR market spans approximately 6,648 active listings. Entire-place properties represent the majority at 5,346 (80.4%), with a notable private-room contingent of 1,288 listings (19.4%) and 14 shared-room listings. The bedroom mix is weighted toward smaller properties: 1-bedroom units lead at 2,647 listings, followed by 2-bedroom (1,594), 3-bedroom (1,542), 4-bedroom (558), and 5-bedroom (276).
In April 2026, the all-listings average daily rate was $139.49 and average occupancy was 58.3%, producing a RevPAR of $81.33. Year-over-year, occupancy was nearly flat (-0.72%), ADR rose 2.37%, and revenue grew 0.20%. The 2025 full-year average ADR was $143 at 58.4% occupancy, generating average monthly revenue of $2,377. Distribution is Airbnb-dominant with 4,152 Airbnb-exclusive listings, 240 VRBO-exclusive, and 2,256 on both platforms. The market’s total score is 95.8 out of 100, among the highest scores in this data set, with investability at 95.8 and revenue growth at 90.6.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 48% |
| Feb | 55% |
| Mar | 57% |
| Apr | 58% |
| May | 62% |
| Jun | 64% |
| Jul | 66% |
| Aug | 63% |
| Sep | 60% |
| Oct | 59% |
| Nov | 55% |
| Dec | 54% |
Month-by-month nightly rates and revenue figures for Auburn Hills are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Detroit market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Detroit market as a whole, which includes Auburn Hills, so these counts are not Auburn Hills-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Evolve | 113 | 1,891 | ★ 4.31 |
| 2 | Easy Stay | 67 | 2,503 | ★ 4.92 |
| 3 | Monty | 48 | 1,052 | ★ 4.13 |
| 4 | StayArbor | 46 | 1,274 | ★ 4.81 |
| 5 | Easy Stay Homes | 45 | 497 | ★ 4.93 |
What Kind of STR Should I Buy in Auburn Hills?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Auburn Hills are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 62.5% |
| vrbo | 3.6% |
| both | 33.9% |
Home Value Trends (Auburn Hills)
Typical home values, median sale prices, and the 10-year price trend for Auburn Hills are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Auburn Hills — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Auburn Hills does not have a dedicated short-term rental ordinance. STRs are neither expressly banned nor specifically regulated by a standalone STR code. Under Chapter 18, Article VII (Ordinance 18-901, adopted June 2018), any detached one-family home offered for rent must be registered with the Community Development Department and obtain a permit to occupy before tenancy. The reported fee structure is a $200 registration fee plus a $50 permit-to-occupy fee per property, with a self-certification inspection required or a city inspection at a fee of approximately $155. There is no published nightly cap, no owner-occupancy requirement, and no primary-residence requirement.
On occupancy taxes, Oakland County does not levy a local hotel or accommodation excise tax. STR operators owe Michigan’s 6% state use (lodging) tax on stays under 30 days. The effective tax burden is therefore lower than in many Michigan cities. Enforcement severity is rated minimal, though standard rental-registration, building-safety, noise, and nuisance ordinances still apply. HOA and condominium restrictions may impose additional limits in specific developments. Investors should confirm current requirements directly with the Community Development Department (248-364-6900). Michigan HB 5437 proposed allowing local STR excise taxes but had not become law as of mid-2026.
Market Comparison
Against U.S. STR benchmarks (median occupancy approximately 55%, median ADR approximately $220), Auburn Hills outperforms on occupancy (58.3%) but runs well below median ADR ($139.49). This is consistent with a suburban corporate market where high utilization is driven by consistent business and retail demand rather than premium leisure rates. The market’s outstanding total score (95.8 out of 100) and revenue growth score (90.6) are notable. The seasonality score (87.2) indicates a more even year-round demand distribution than typical leisure markets.
Among professional operators, Evolve leads with 113 listings and 1,891 reviews (4.31 rating), representing approximately 1.7% of total supply. Easy Stay manages 67 listings and holds a 4.92 average rating across 2,503 reviews. Monty operates 48 listings (4.13 rating) and StayArbor manages 46 listings (4.81 rating). Easy Stay Homes (45 listings, 4.93 rating) rounds out the top five. The most professionally managed operators (Easy Stay and Easy Stay Homes) carry the highest ratings, suggesting active management creates a meaningful quality signal in this market.
Frequently Asked Questions About Auburn Hills, Michigan
What is the average daily rate for short-term rentals in Auburn Hills, MI?
What occupancy rate can Auburn Hills, MI STR investors expect?
How much monthly revenue does a typical Auburn Hills Airbnb generate?
Do I need a permit to operate a short-term rental in Auburn Hills, MI?
What taxes apply to Auburn Hills short-term rentals?
What drives STR demand in Auburn Hills, MI?
Who are the top STR property managers in Auburn Hills, MI?
Analyze Auburn Hills Rentals
Use our free calculator to estimate Airbnb revenue for any property in Auburn Hills.
Free Auburn Hills STR Calculator →
