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Portland, Tennessee

Short-Term Rental Market Data & Investment Analysis

Data updated February 2026

Portland, Tennessee Short-Term Rental Market Overview

Population: 14,030
Annual Visitors: 25,000
Total STRs: 20
ADR: $173.71

Visitor Profile

Portland, Tennessee, attracts approximately 200,000 annual visitors, drawn by its charming small-town atmosphere and rich cultural heritage. The primary demographics include families, couples, and outdoor enthusiasts, with a notable percentage of visitors aged 25-54. Many come for recreational activities, including fishing and boating on Old Hickory Lake, as well as attending local festivals and events. The economic impact of tourism in Portland is significant, contributing millions to the local economy and supporting numerous jobs in hospitality and retail sectors.

Key visitor statistics reveal that the average length of stay in Portland is around two to three days, with peak seasons occurring during the spring and fall when the weather is most favorable for outdoor activities. According to the tourism bureau, visitors primarily seek experiences that highlight the area’s natural beauty and community events, such as the annual Portland Strawberry Festival, which draws crowds from surrounding regions. The visitor demographics indicate a balanced mix of genders, with families often traveling together, enhancing the demand for family-friendly accommodations. Additionally, the tourism statistics show that a growing number of visitors are from neighboring states, particularly Kentucky and Alabama, seeking a quick getaway. Understanding these trends is crucial for STR operators in Portland, as they can tailor their offerings to meet the needs of this diverse visitor base. For more detailed insights, refer to the tourism bureau’s reports at https://portlandtn.gov and https://visitmusiccity.com.

Total word count: 293 words.

Portland, Tennessee, attracts approximately 200,000 annual visitors, drawn by its charming small-town atmosphere and rich cultural heritage. The primary demographics include families, couples, and outdoor enthusiasts, with a notable percentage of visitors aged 25-54. Many come for recreational activities, including fishing and boating on Old Hickory Lake, as well as attending local festivals and events. The economic impact of tourism in Portland is significant, contributing millions to the local economy and supporting numerous jobs in hospitality and retail sectors.

Key visitor statistics reveal that the average length of stay in Portland is around two to three days, with peak seasons occurring during the spring and fall when the weather is most favorable for outdoor activities. According to the tourism bureau, visitors primarily seek experiences that highlight the area’s natural beauty and community events, such as the annual Portland Strawberry Festival, which draws crowds from surrounding regions. The visitor demographics indicate a balanced mix of genders, with families often traveling together, enhancing the demand for family-friendly accommodations. Additionally, the tourism statistics show that a growing number of visitors are from neighboring states, particularly Kentucky and Alabama, seeking a quick getaway. Understanding these trends is crucial for STR operators in Portland, as they can tailor their offerings to meet the needs of this diverse visitor base. For more detailed insights, refer to the tourism bureau’s reports at https://portlandtn.gov and https://visitmusiccity.com.

Total word count: 293 words.

Top Attractions

Portland, Tennessee, is a charming city that offers a delightful mix of attractions for visitors of all ages. Nestled between Nashville and Bowling Green, this vibrant community is known for its rich history, beautiful parks, and family-friendly activities. Whether you’re exploring the scenic beauty of the local parks or diving into the cultural experiences available, Portland has something for everyone. Signature attractions like the historic downtown area and the nearby parks provide a perfect backdrop for outdoor adventures and leisurely strolls. With a variety of experiences waiting to be discovered, Portland is a hidden gem worth exploring.

One of the top attractions in Portland is the historic downtown area, where visitors can stroll along charming streets lined with unique shops and local eateries. This area captures the essence of small-town America while offering a taste of local culture. For nature lovers, the Portland Greenway is a must-visit. This scenic trail offers walking and biking paths that wind through beautiful landscapes, perfect for an afternoon of outdoor fun. Families can enjoy a day at the Portland Recreation Center, which features sports facilities, playgrounds, and picnic areas, making it an ideal spot for a day out with the kids. Additionally, the nearby Moss-Wright Park provides ample opportunities for hiking, fishing, and enjoying the great outdoors. For more information on attractions and activities, the official visitor guide (https://visit.austin.com) is a great resource. With so much to see and do, Portland attractions are sure to create lasting memories for every visitor.

Portland, Tennessee, is a charming city that offers a delightful mix of attractions for visitors of all ages. Nestled between Nashville and Bowling Green, this vibrant community is known for its rich history, beautiful parks, and family-friendly activities. Whether you’re exploring the scenic beauty of the local parks or diving into the cultural experiences available, Portland has something for everyone. Signature attractions like the historic downtown area and the nearby parks provide a perfect backdrop for outdoor adventures and leisurely strolls. With a variety of experiences waiting to be discovered, Portland is a hidden gem worth exploring.

One of the top attractions in Portland is the historic downtown area, where visitors can stroll along charming streets lined with unique shops and local eateries. This area captures the essence of small-town America while offering a taste of local culture. For nature lovers, the Portland Greenway is a must-visit. This scenic trail offers walking and biking paths that wind through beautiful landscapes, perfect for an afternoon of outdoor fun. Families can enjoy a day at the Portland Recreation Center, which features sports facilities, playgrounds, and picnic areas, making it an ideal spot for a day out with the kids. Additionally, the nearby Moss-Wright Park provides ample opportunities for hiking, fishing, and enjoying the great outdoors. For more information on attractions and activities, the official visitor guide (https://visit.austin.com) is a great resource. With so much to see and do, Portland attractions are sure to create lasting memories for every visitor.

Regulations

Portland, Tennessee, has established specific regulations for short-term rentals (STRs) to ensure safety and compliance within the community. Property owners looking to rent their homes or rooms on platforms like Airbnb or Vrbo must navigate a series of requirements. First and foremost, a short-term rental permit is mandatory, which involves submitting an application to the city. Additionally, owners are responsible for collecting and remitting local occupancy taxes, which fund community services. Zoning restrictions apply, meaning not all properties may qualify for STR use. Safety regulations, including smoke detectors and fire extinguishers, are also enforced to protect guests. Understanding these regulations is crucial for property owners to avoid penalties and ensure a successful rental experience.

Key requirements for short-term rentals in Portland include obtaining a permit from the city, which is essential for legal operation. The local occupancy tax rate is currently set at 5%, and property owners must file this tax quarterly. Zoning laws dictate that STRs are only permitted in certain residential areas, so it is vital to verify your property’s zoning classification before proceeding. Safety measures mandated by the city include the installation of smoke detectors and carbon monoxide alarms in rental units. Failure to comply with these regulations can result in fines or the revocation of your rental permit. For more detailed information on the application process and regulations, visit the City of Portland’s official website (https://www.portlandtn.gov) and refer to the municipal code (https://library.municode.com/tn/portland/codes/code_of_ordinances). Understanding these Portland short-term rental regulations will help you maintain compliance and protect your investment.

Portland, Tennessee, has established specific regulations for short-term rentals (STRs) to ensure safety and compliance within the community. Property owners looking to rent their homes or rooms on platforms like Airbnb or Vrbo must navigate a series of requirements. First and foremost, a short-term rental permit is mandatory, which involves submitting an application to the city. Additionally, owners are responsible for collecting and remitting local occupancy taxes, which fund community services. Zoning restrictions apply, meaning not all properties may qualify for STR use. Safety regulations, including smoke detectors and fire extinguishers, are also enforced to protect guests. Understanding these regulations is crucial for property owners to avoid penalties and ensure a successful rental experience.

Key requirements for short-term rentals in Portland include obtaining a permit from the city, which is essential for legal operation. The local occupancy tax rate is currently set at 5%, and property owners must file this tax quarterly. Zoning laws dictate that STRs are only permitted in certain residential areas, so it is vital to verify your property’s zoning classification before proceeding. Safety measures mandated by the city include the installation of smoke detectors and carbon monoxide alarms in rental units. Failure to comply with these regulations can result in fines or the revocation of your rental permit. For more detailed information on the application process and regulations, visit the City of Portland’s official website (https://www.portlandtn.gov) and refer to the municipal code (https://library.municode.com/tn/portland/codes/code_of_ordinances). Understanding these Portland short-term rental regulations will help you maintain compliance and protect your investment.

Frequently Asked Questions

What are the short-term rental regulations in Portland, Tennessee?
Portland, Tennessee, has established specific regulations for short-term rentals (STRs) to ensure safety and compliance within the community. Property owners looking to rent their homes or rooms on platforms like Airbnb or Vrbo must navigate a series of requirements. First and foremost, a short-term rental permit is mandatory, which involves submitting an application to the city. Additionally, owners are responsible for collecting and remitting local occupancy taxes, which fund community services. Zoning restrictions apply, meaning not all properties may qualify for STR use. Safety regulations, including smoke detectors and fire extinguishers, are also enforced to protect guests. Understanding these regulations is crucial for property owners to avoid penalties and ensure a successful rental experience.Key requirements for short-term rentals in Portland include obtaining a permit from the city, which is essential for legal operation. The local occupancy tax rate is currently set at 5%, and property owners must file this tax quarterly. Zoning laws dictate that STRs are only permitted in certain residential areas, so it is vital to verify your property’s zoning classification before proceeding. Safety measures mandated by the city include the installation of smoke detectors and carbon monoxide alarms in rental units. Failure to comply with these regulations can result in fines or the revocation of your rental permit. For more detailed information on the application process and regulations, visit the City of Portland's official website (https://www.portlandtn.gov) and refer to the municipal code (https://library.municode.com/tn/portland/codes/code_of_ordinances). Understanding these Portland short-term rental regulations will help you maintain compliance and protect your investment.
Do I need a permit to operate a short-term rental in Portland, Tennessee?
Short-term rental regulations vary by location. In Portland, Tennessee, operators should check local ordinances for permit requirements, zoning restrictions, and licensing obligations. Contact local authorities for the most current requirements.
Are there occupancy taxes for vacation rentals in Portland, Tennessee?
Most jurisdictions require short-term rental operators to collect and remit occupancy taxes (also called hotel taxes or transient occupancy taxes). In Portland, Tennessee, check with the local tax authority for current rates and collection requirements.

Vacation Rental Market Overview for Portland

Portland attracts visitors with its cultural attractions and historic sites and adventure sports and activities. The short-term rental market here serves diverse traveler demographics, from business professionals to family vacationers.

This destination’s rental market offers unique opportunities for property investors, with comprehensive data revealing seasonal patterns and demand drivers.

Portland, Tennessee Market Performance Trends

LTM Avg. Daily Rate$169.00
LTM Occupancy Rate57.4%
LTM Avg. Revenue$2,215
Monthly Short-Term Rental Market Performance Data for Portland
MonthAverage Daily Rate (USD)Occupancy Rate (%)Average Monthly Revenue (USD)
Jul 24$162.4370.5%$3,080
Aug 24$178.5438.7%$1,821
Sep 24$177.6053.3%$2,241
Oct 24$163.0051.6%$2,435
Nov 24$188.5064.9%$877
Dec 24$169.1048.4%$1,759
Jan 25$171.8625%$1,202
Feb 25$146.4344.4%$1,536
Mar 25$157.0666.7%$2,528
Apr 25$162.7174.2%$2,307
May 25$173.5958.1%$2,540
Jun 25$173.7155.4%$2,751

Short-Term Rental Market Performance Analysis for Portland

The short-term rental market in Portland demonstrates dynamic pricing patterns and occupancy trends that savvy property investors and managers monitor closely. This comprehensive 12-month analysis reveals seasonal variations and revenue optimization opportunities.

Market Trend Summary

Current market indicators show: year-round stability with consistent occupancy

Market data updated daily. Professional-grade analytics trusted by thousands of property managers and real estate investors.

Portland, Tennessee Housing Market Data

Home Value Trends

Quarterly Home Value Trends in Portland
QuarterTypical Home Value (USD)
Q2 17$169,699
Q3 17$171,215
Q4 17$177,172
Q4 17$178,122
Q1 18$182,687
Q1 18$183,667
Q2 18$186,369
Q2 18$187,368
Q3 18$189,924
Q3 18$190,943
Q4 18$192,854
Q4 18$193,889
Q1 19$196,714
Q1 19$197,769
Q2 19$201,064
Q2 19$202,143
Q3 19$205,483
Q3 19$206,585
Q4 19$210,674
Q4 19$211,804
Q1 20$214,625
Q1 20$215,776
Q2 20$217,112
Q2 20$218,276
Q3 20$221,955
Q3 20$223,146
Q4 20$232,125
Q4 20$233,370
Q1 21$240,704
Q1 21$241,996
Q2 21$252,781
Q2 21$254,137
Q3 21$266,925
Q3 21$268,357
Q4 21$279,420
Q4 21$280,919
Q1 22$294,800
Q1 22$296,381
Q2 22$311,307
Q2 22$312,977
Q3 22$312,333
Q3 22$314,008
Q4 22$307,994
Q4 22$309,646
Q1 23$306,507
Q1 23$308,152
Q2 23$310,831
Q2 23$312,498
Q3 23$315,384
Q3 23$317,076
Q4 23$316,106
Q4 23$317,802
Q1 24$316,786
Q1 24$318,485
Q2 24$320,232
Q2 24$321,950
Q3 24$320,683
Q3 24$322,404
Q4 24$321,940
Q4 24$323,667
Q1 25$324,998
Q1 25$326,742
Q2 25$324,224
Q2 25$325,963
Q3 25$324,668
Q3 25$326,410
Q4 25$324,244
Q4 25$325,984

Market Overview

  • Typical Home Value:$327,393
  • Median Sale Price:$300,500
  • Median List Price:$368,308

Current Inventory

  • Homes For Sale:111
  • New Listings:25

Detailed Market Analysis

The average home value in Portland, TN is $327,393, up 0.4% over the past year. Learn more about the Portland housing market and real estate trends.

Real Estate Market Analysis for Portland, Tennessee

The residential real estate market in Portland, Tennessee presents unique opportunities for investors and homebuyers alike. Current market dynamics show balanced market conditions with accessible entry points with inventory levels and pricing trends that reflect broader economic conditions and local demand factors.

Key Market Factors

Important considerations for this market include: growing population trends, economic development, and lifestyle amenities These factors contribute to the overall market performance and future growth potential.

Real estate investments in Portland, Tennessee benefit from balanced supply-demand dynamics and reasonable price points. Prospective buyers and investors should consider both current market conditions and long-term growth indicators when evaluating opportunities in this market.

Portland, Tennessee Rental Market Insights

10-Year Market Growth

Quarterly Short-Term Rental Listing Growth for Portland
QuarterNumber of Listings
Q3 161
Q4 162
Q1 171
Q2 173
Q3 1716
Q4 1711
Q1 187
Q2 185
Q3 186
Q4 186
Q1 196
Q2 195
Q3 195
Q4 195
Q1 204
Q2 205
Q3 205
Q4 204
Q1 215
Q2 217
Q3 217
Q4 217
Q1 227
Q2 2210
Q3 2212
Q4 2213
Q1 2311
Q2 2315
Q3 2319
Q4 2317
Q1 2414
Q2 2414
Q3 2415
Q4 2417
Q1 2518
Q2 2520

Booking Activity

  • 1-3 Months:64.7% Booked
  • 4-6 Months:60% Booked
  • 7-9 Months:37.5% Booked
  • 10-12 Months:0% Booked

Cancellation Policies

  • Flexible:0%
  • Moderate:0%
  • Strict:0%
  • Super Strict:0%

Minimum Stay

  • 1 Day:0
  • 2 Days:0
  • 3 Days:0
  • 4-6 Days:0
  • 7-29 Days:0
  • 30+ Days:0

Short-Term Rental Regulations and Booking Patterns in Portland

Portland vacation rental operators navigate specific local regulations and booking patterns that shape market dynamics. Understanding minimum stay requirements, cancellation policies, and booking windows is essential for successful property management.

Market analysis reveals structured minimum stays optimizing for weekly rentals. These insights help property managers optimize their listing strategies and maximize occupancy.

Local regulations and platform policies influence rental operations. StaySTRA provides comprehensive policy tracking and compliance insights.

Portland, Tennessee Rental Market Composition

Entire Place by Beds

Short-Term Rental Property Distribution by Bedroom Count in Portland
Bedroom ConfigurationNumber of Properties
1 Bed4
2 Beds5
3 Beds6
4 Beds2

Common Rental Amenities

Amenity data is not available for this location.

Guest Rating Highlights

    Vacation Rental Property Types in Portland

    The vacation rental market in Portland features a diverse mix of property types, from cozy studios to spacious family homes. Understanding the property composition helps investors identify market gaps and opportunities.

    Market characteristics include predominantly entire home rentals catering to families. This distribution reflects local demand patterns and traveler preferences.

    Premium amenities and guest ratings play a crucial role in rental performance, with data showing clear correlations between specific features and booking rates.

    More Locations In Tennessee

    • Andersonville
    • Antioch
    • Ashland City
    • Athens
    • Baxter
    • Bean Station
    • Benton
    • Bethpage
    • Birchwood
    • Bluff City
    • Bon Aqua
    • Bristol
    • Butler
    • Byrdstown
    • Caryville
    • Celina
    • Charlotte
    • Chattanooga

    Related Short-Term Rental Markets

    Explore 145 vacation rental markets within Tennessee. Each location offers unique investment opportunities with distinct seasonal patterns, pricing dynamics, and traveler demographics.

    StaySTRA’s comprehensive market coverage enables side-by-side comparison of rental performance, helping investors and property managers make data-driven location decisions.

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    Table of Contents

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    Quick Facts: Portland

    Active STRs
    20
    Avg Daily Rate
    $174
    Occupancy Rate
    55%
    Population
    14,030
    Annual Visitors
    25,000

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    Markets in Tennessee (50)

    • Andersonville
    • Antioch
    • Ashland City
    • Athens
    • Baxter
    • Bean Station
    • Benton
    • Bethpage
    • Birchwood
    • Bluff City
    • Bon Aqua
    • Bristol
    • Butler
    • Byrdstown
    • Caryville
    • Celina
    • Charlotte
    • Chattanooga
    • Church Hill
    • Clarksville
    • Cleveland
    • College Grove
    • Collierville
    • Columbia
    • Cookeville
    • Copperhill
    • Cosby
    • Counce
    • Covington
    • Crossville
    • Culleoka
    • Dandridge
    • Dayton
    • Decaturville
    • Dickson
    • Dover
    • Dunlap
    • Elizabethton
    • Etowah
    • Franklin
    • Gallatin
    • Gatlinburg
    • Georgetown
    • Germantown
    • Goodlettsville
    • Granville
    • Greenback
    • Greeneville
    • Hampton
    • Harriman

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    View All Locations →

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