Goodlettsville, Tennessee Short-Term Rental Market
Goodlettsville STRs posted $313/night ADR at 59.6% occupancy in April 2026, with revenue up 9.1% year-over-year.
Quick Answer: Goodlettsville, Tennessee is an active short-term rental market. average occupancy is 65%. average monthly revenue is $5,908. average daily rate is $329. the top operator is AvantStay with 545 listings. market score is 81/100 (grade B).
Market data reflects the Nashville regional market, which includes Goodlettsville. Regulations, taxes, and permit details below are specific to Goodlettsville.
Market Score Breakdown
Five dimensions Apivex evaluates per market.
Market Overview
Goodlettsville, Tennessee sits approximately 13 miles north of downtown Nashville in the Nashville metro, straddling the Davidson and Sumner county line. The short-term rental market here is large in absolute terms, with roughly 15,716 active listings tracked across all channels as of the latest snapshot. Of those, 14,856 (94.5%) are entire-place listings, 855 are private rooms, and 5 are shared rooms. Bedroom distribution skews toward smaller units: 1-bedroom properties account for 5,185 listings, followed by 2-bedroom (3,408), 3-bedroom (3,043), 4-bedroom (3,067), and 5-bedroom (981). By channel, 8,139 listings appear on both Airbnb and VRBO, 6,680 are Airbnb-only, and 897 are VRBO-only.
In April 2026, the average daily rate across all listing types was $313, occupancy was 59.6%, and RevPAR was $186. Year-over-year as of that month, revenue grew 9.1% and occupancy improved 4.9 percentage points, while ADR softened 6.3%. The overall market investability score is 77.5 out of 100, with rental demand at 87.3 and a total market score of 80.9. Investors should note that Goodlettsville has a reported residential STR prohibition dating to December 2018; active listings in this dataset likely operate in commercially-zoned properties or across county jurisdictions. Confirm zoning compliance before any purchase.
Seasonal Patterns
| Month | Occupancy | ADR | Revenue |
|---|---|---|---|
| Jan | 42% | $204 | $2,548 |
| Feb | 53% | $221 | $2,923 |
| Mar | 62% | $259 | $4,386 |
| Apr | 58% | $273 | $4,410 |
| May | 60% | $285 | $4,761 |
| Jun | 63% | $288 | $4,882 |
| Jul | 60% | $257 | $4,354 |
| Aug | 57% | $264 | $4,191 |
| Sep | 59% | $271 | $4,269 |
| Oct | 63% | $280 | $4,914 |
| Nov | 54% | $251 | $3,742 |
| Dec | 50% | $222 | $3,087 |
Top Short-Term Rental Operators in Goodlettsville
Ranked by total active listings. Useful for understanding the competitive landscape.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | AvantStay | 545 | 7,105 | ★ 4.69 |
| 2 | GoodNight Stay | 302 | 6,609 | ★ 4.48 |
| 3 | Coboda Rentals | 247 | 5,118 | ★ 4.48 |
| 4 | Host Extraordinaires | 238 | 23,503 | ★ 4.78 |
| 5 | Vacasa | 221 | 10,616 | ★ 4.53 |
What Kind of STR Should I Buy in Goodlettsville?
Revenue and pricing by property type, tier, and bedroom count.
Revenue by Bedroom Count
| 1 bed | 5,185 |
| 2 bed | 3,408 |
| 3 bed | 3,043 |
| 4 bed | 3,067 |
| 5 bed | 981 |
ADR by Property Tier
| Entire Home | $341 |
| Luxury | $598 |
| Professionally Managed | $411 |
Revenue by Dwelling Type
| Apartment | $5,622 |
| Entire Place | $6,119 |
| House | $6,241 |
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 42.5% |
| vrbo | 5.7% |
| both | 51.8% |
Investment Analysis
The Goodlettsville market shows genuine revenue traction in April 2026, with average monthly gross revenue of $5,227 per listing across all types. Houses outperform the market average at $5,528 per month, entire-place listings average $5,392, and apartment-type listings come in at $4,977. Revenue grew 9.1% year-over-year as of April 2026, a positive signal for existing operators.
On the ADR tier spectrum, professionally managed listings averaged $397/night versus the all-listing average of $313, a 27% premium that reflects the performance gap between managed and self-operated properties. Luxury-tier listings averaged $567/night. However, the ADR trend is negative at -6.3% year-over-year, meaning that while occupancy has risen, nightly rates are compressing.
No housing value data was available for Goodlettsville in the current snapshot, so a gross yield calculation cannot be made here. The critical investment consideration is regulatory: the city reportedly bans residential STRs entirely. Investors considering this market must verify that any target property is either commercially zoned or situated in a jurisdiction (Sumner County parcels within the city boundary) where STR operation is confirmed legal. The investability score of 77.5 and rental demand score of 87.3 reflect the underlying demand strength, but the regulation score of 69.7 captures the legal exposure.
Revenue Trend (5 yr)
ADR & Occupancy Trends (5 yr)
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Booking Insights
Guests in the Goodlettsville market book an average of 52.8 days in advance, and the average length of stay is 3.6 nights. The roughly 53-day lead time gives operators a meaningful window to adjust pricing before arrival, but it also means late-booking discounts are less necessary here than in markets with shorter lead windows.
A 3.6-night average stay implies mid-week gaps between weekend bookings are common. Operators can reduce vacancy by setting minimum stays strategically: a 2-night minimum on weekends can capture back-to-back weekend stays without locking out weekday guests. Given the Nashville proximity, weekend leisure travel is the dominant booking pattern, and a lead time of nearly 8 weeks suggests guests are planning Nashville-area trips well ahead of arrival.
Short-Term Rental Regulations
Goodlettsville is one of the most restrictive STR jurisdictions in Middle Tennessee. The city reportedly banned short-term rentals in all residential zoning districts in December 2018 and defines a short-term rental as any rental for a period less than one month. Under that definition, typical nightly Airbnb or VRBO bookings are not a permitted use in residential neighborhoods, and no residential STR permit pathway has been identified.
Enforcement is described as active, with violations subject to fines of $50 per day plus court costs under state law. The city imposes a local hotel and motel occupancy (privilege) tax on lawful lodging establishments, though the exact current rate could not be confirmed from primary sources. That tax applies to commercially permitted lodging, not to banned residential STRs.
Goodlettsville spans both Davidson and Sumner counties, meaning parcel-level zoning and county rules may differ depending on location. Investors must confirm directly with the city Planning and Codes department (615-851-2200) whether a specific property qualifies for legal STR operation before any purchase. Commercially zoned properties may have a separate pathway. No recent changes to the residential ban were found as of the profile update date.
Market Comparison
Nationally, the median STR market runs roughly 55% occupancy and $220 ADR. Goodlettsville’s April 2026 occupancy of 59.6% sits above the national median by about 4.6 percentage points, while its ADR of $313 is approximately 42% above the national median. RevPAR of $186 substantially exceeds the implied national median RevPAR of roughly $121.
The Nashville metro’s pull is the primary performance driver. Goodlettsville’s position 13 miles north of downtown Nashville gives it access to demand that overflows from Nashville’s core, particularly for larger-group bookings where downtown pricing becomes prohibitive.
Among the top property managers active in this market, AvantStay leads with 545 listings and 7,105 reviews at a 4.69 average rating. GoodNight Stay operates 302 listings with 6,609 reviews at a 4.48 average rating. Coboda Rentals holds 247 listings with 5,118 reviews at a 4.48 rating. Host Extraordinaires manages 238 listings with 23,503 reviews at a 4.78 average rating, the highest review count in the top 5. Vacasa rounds out the top 5 with 221 listings and 10,616 reviews at a 4.53 rating. These five firms collectively represent approximately 1,553 managed listings.
Frequently Asked Questions About Goodlettsville, Tennessee
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