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  3. Florida
  4. Fort Myers Beach

Fort Myers Beach, Florida

Short-Term Rental Market Data & Investment Analysis

Fort Myers Beach, Florida Short-Term Rental Market

Lee County Florida STR market in September 2026 posted $226 ADR, 38.2% occupancy and $2,411 monthly revenue.

Quick Answer: Fort Myers Beach, Florida is an active short-term rental market. average occupancy in the Cape Coral/Fort Myers market area is 38%. average monthly revenue in the Cape Coral/Fort Myers market area is $2,411. average daily rate in the Cape Coral/Fort Myers market area is $226. the top operator in the Cape Coral/Fort Myers market area is Roelens Realty & Property Management with 611 listings. market score is 48/100 (grade D).

Avg Monthly Revenue
$2,411
↑ 8.2% YoY
38%
Occupancy
↑ 8.4% YoY
$226
Avg Daily Rate
↑ 11.3% YoY
45.3 days avg lead time5.2 avg length of stay

Market data reflects the Cape Coral/Fort Myers regional market, which includes Fort Myers Beach. Regulations, taxes, and permit details below are specific to Fort Myers Beach.

Market Score Breakdown

Five dimensions StaySTRA evaluates per market.

Regulation57
Seasonality54
Investability69
Rental Demand60
Revenue Growth76

Market Overview

Fort Myers Beach sits on Estero Island in Lee County, Florida, with a population of 5,170. The performance figures on this page describe the Lee County, Florida STR market, a regional dataset. In September 2026 the Lee County STR market averaged an ADR of $226, occupancy of 38.2%, and revenue of $2,411 per listing for the month. Compared with September 2025, occupancy rose 8.4%, ADR rose 7.5%, and revenue rose 8.1%. September is the seasonal low point for the region, so these readings sit well below the annual picture. For the first nine months of 2026, average occupancy was 56.9%, ADR was $279, and monthly revenue was $4,276, against $3,888 for all of 2025. Entire homes averaged $234 per night in September, and average monthly revenue was $2,543 for houses, $2,472 for entire places, and $2,222 for apartments. The area draws visitors through Lee County tourism, which welcomed 3.32 million visitors in 2025 and generated over $3.3 billion in direct spending. Visitors are mostly domestic leisure travelers from the Midwest and Northeast who come for Gulf Coast beaches, with peak season running January through April. Hurricane Ian in September 2022 destroyed much of the lodging stock, and only about 50 percent of hotels were operational as of early 2025, which has tightened supply and lifted nightly rates at remaining inventory. Lee County tourism grew 6.7 percent year over year in April through June 2025. Bedroom, channel, and listing-type counts and top operators are tracked at a shared regional level rather than uniquely for Fort Myers Beach, so this profile omits them.

Seasonal Patterns

Monthly seasonal data for Fort Myers Beach, Florida
MonthOccupancy
Jan67%
Feb82%
Mar80%
Apr53%
May50%
Jun60%
Jul61%
Aug43%
Sep40%
Oct52%
Nov59%
Dec61%

Month-by-month nightly rates and revenue figures for Fort Myers Beach are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Top Short-Term Rental Operators in Cape Coral/Fort Myers market area

Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Cape Coral/Fort Myers market as a whole, which includes Fort Myers Beach, so these counts are not Fort Myers Beach-only figures.

#OperatorListingsReviewsRating
1Roelens Realty & Property Management6118,126★ 4.58
2Evolve44511,614★ 4.62
3Vacasa3124,497★ 4.45
4Sun Palace2783,965★ 4.60
5Royal Shell Vacations2511,889★ 4.64

What Kind of STR Should I Buy in Fort Myers Beach?

Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Fort Myers Beach are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb22.2%
vrbo16.9%
both60.9%

Investment Analysis

The full investment analysis for Fort Myers Beach — gross-yield math against current home values, plus 5-year monthly revenue, nightly-rate, and occupancy trend charts — is available to StaySTRA Pro members and updates monthly. The figures shown elsewhere on this page are the free market snapshot.

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Home Value Trends (Fort Myers Beach)

Typical home values, median sale prices, and the 10-year price trend for Fort Myers Beach are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Insights

Booking-window and length-of-stay analysis for Fort Myers Beach — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Short-Term Rental Regulations

Fort Myers Beach allows short-term rentals, but enforcement is strict. Every operator must register the unit with the Town through the Rentalscape portal under Ordinance 18-01 and Division 32-A of the Land Development Code. Registration costs $300 per unit and renews annually. Paper applications and checks are no longer accepted. Before approval, the property must pass a fire-life-safety inspection by the Fort Myers Beach Fire Control District, and condo units must submit an HOA opt-out letter and bylaws certification. Owners also need a Florida DBPR Vacation Rental Dwelling License, which carries a $150 state fee. Operators must collect and remit a combined 11.5 percent tax: Florida sales tax at 6 percent, Lee County discretionary sales surtax at 0.5 percent (in effect through December 2028), and Lee County Tourist Development Tax at 5 percent on stays of six months or less. Properties are assigned to weekly or monthly rental zones tied to specific streets and neighborhoods. Weekly zones allow one rental per week. Monthly zones allow one rental per month with a minimum one week stay. The Town sets the designation and the owner cannot change it, so the same address may not be eligible for nightly rentals. Owner occupancy and primary residence are not required, and there is no annual cap on rental nights. A 24-hour violations hotline at 239-944-3956 routes complaints to Town code enforcement and a special magistrate, and violations can lead to fines, suspension, or revocation of registration. Operators must also follow the Town Code of Conduct covering noise, parking, trash, and maximum occupancy.

Market Comparison

The Lee County STR market looks different depending on the period. In September 2026 occupancy was 38.2% and the ADR was $226. That reflects the seasonal low point, since September occupancy in this market is just 39.7% in the seasonal data. Over the first nine months of 2026, occupancy averaged 56.9% and ADR averaged $279. The best months are far stronger: February reaches 82.4% occupancy and March reaches a $280 ADR. Revenue per listing of $2,411 in September 2026 is up 8.1% year over year, and the market has recovered from the 2025 average of $3,888 per month to $4,276 so far in 2026. The market scores 69.1 for investability and 76.4 for revenue growth, but only 53.9 for seasonality, which fits the wide gap between winter and fall. Top operator names are tracked at a shared regional level rather than uniquely for Fort Myers Beach, so this profile omits them.

Frequently Asked Questions About Fort Myers Beach, Florida

What is the average Airbnb nightly rate in the Fort Myers Beach area?
In September 2026 the Lee County STR market averaged an ADR of $226. Entire homes averaged $234, professionally managed listings averaged $278, and luxury listings averaged $441.
What is the occupancy rate for short-term rentals in Fort Myers Beach?
Occupancy in the Lee County STR market was 38.2% in September 2026, up 8.4% from a year earlier. September is the seasonal low, and occupancy peaks at 82.4% in February.
How much can a short-term rental earn per year in Fort Myers Beach?
Across all listing types, Fort Myers Beach short-term rentals average $2,411 per month. Breakdowns by property type, bedroom count, and season are available with StaySTRA Pro, or run a free address-level estimate with the StaySTRA Analyzer.
Are short-term rentals allowed in Fort Myers Beach?
Yes. Operators must register with the Town through the Rentalscape portal for $300 per year and hold a Florida DBPR Vacation Rental Dwelling License. Properties are zoned for weekly or monthly rentals, and enforcement is strict.
What taxes apply to short-term rentals in Fort Myers Beach?
Operators collect a combined 11.5 percent tax: 6 percent Florida sales tax, 0.5 percent Lee County discretionary sales surtax, and 5 percent Lee County Tourist Development Tax on stays of six months or less.
What is the best time of year for short-term rentals in Fort Myers Beach?
Occupancy in Fort Myers Beach peaks in Feb (82%) and is softest in Sep (40%). Month-by-month rate and revenue figures are available with StaySTRA Pro.
How much does a home cost in Fort Myers Beach?
The typical home value is $483,097 and the median sale price is $503,333, based on a September 30, 2026 snapshot. The median list price is $696,000, with 429 homes for sale.
Fort Myers Beach, FloridaRev $2,411ADR $226Occ 38%Score D (48)

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Table of Contents

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Quick Facts: Cape Coral/Fort Myers market area

Avg Daily Rate
$226
Occupancy Rate
38%
Avg Revenue/Mo
$2,411
Fort Myers Beach Population
5,170

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