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  4. Eastpoint

Eastpoint, Florida

Short-Term Rental Market Data & Investment Analysis

Eastpoint, Florida Short-Term Rental Market

Eastpoint FL STRs averaged $403/night at 52.1% occupancy in April 2026, with peak June demand reaching 80.9% occupancy.

Quick Answer: Eastpoint, Florida is an active short-term rental market. average occupancy in the Cape San Blas/St. George Island market area is 79%. average monthly revenue in the Cape San Blas/St. George Island market area is $10,706. average daily rate in the Cape San Blas/St. George Island market area is $525. the top operator in the Cape San Blas/St. George Island market area is Pristine Properties with 384 listings. market score is 58/100 (grade C).

Avg Monthly Revenue
$10,706
↑ 4.4% YoY
79%
Occupancy
↑ 2.9% YoY
$525
Avg Daily Rate
↑ 2% YoY
96.6 days avg lead time5.2 avg length of stay

Market data reflects the Cape San Blas/St. George Island regional market, which includes Eastpoint. Regulations, taxes, and permit details below are specific to Eastpoint.

Market Score Breakdown

Five dimensions StaySTRA evaluates per market.

Regulation51
Seasonality46
Investability93
Rental Demand72
Revenue Growth75

Market Overview

Eastpoint, Florida is an unincorporated fishing community in Franklin County on the Forgotten Coast, located across the bay from Apalachicola and connected to St. George Island via the Bryant Patton Bridge. The STR market serves visitors drawn to Apalachicola Bay seafood culture, Gulf Coast beaches on St. George Island, fishing, and nature-based recreation, rather than resort-style amenities. The market recorded a $402.53 average daily rate and 52.06% occupancy in April 2026, producing a RevPAR of $209.56.

Total active listings number approximately 4,703, with entire-place rentals at 4,649 (99%) and private rooms at 54 (1%). This is almost exclusively a whole-unit vacation rental market. Bedroom distribution skews toward mid-to-large properties: 3-bedrooms lead at 1,487 units, followed by 4-bedrooms (1,122), 2-bedrooms (986), 5-bedrooms (686), and 1-bedrooms (416).

Channel distribution shows an unusual characteristic for this dataset: VRBO-only listings (1,287) outnumber Airbnb-only listings (587) more than 2-to-1, while 2,829 listings appear on both platforms. VRBO’s outsized presence reflects the Forgotten Coast’s historically strong presence on that platform, consistent with a market dominated by beach house rentals that predate Airbnb’s growth.

Year-over-year as of April 2026, occupancy increased 3.37%, ADR grew 2.79%, and revenue increased 0.89%. The market shows positive but modest growth momentum. The investability score is 92.76 out of 100, and rental demand scores 71.74.

Seasonal Patterns

Monthly seasonal data for Eastpoint, Florida
MonthOccupancy
Jan42%
Feb64%
Mar68%
Apr53%
May64%
Jun81%
Jul78%
Aug50%
Sep50%
Oct50%
Nov38%
Dec35%

Month-by-month nightly rates and revenue figures for Eastpoint are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Top Short-Term Rental Operators in Cape San Blas/St. George Island market area

Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Cape San Blas/St. George Island market as a whole, which includes Eastpoint, so these counts are not Eastpoint-only figures.

#OperatorListingsReviewsRating
1Pristine Properties3844,847★ 4.58
2Vacasa3108,976★ 4.58
3Cape & Coast Vacation Rentals2303,225★ 4.66
4Collins Vacation Rentals186175★ 4.49
5360 Blue1191,551★ 4.69

What Kind of STR Should I Buy in Eastpoint?

Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Eastpoint are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb12.5%
vrbo27.4%
both60.2%

Investment Analysis

The full investment analysis for Eastpoint — gross-yield math against current home values, plus 5-year monthly revenue, nightly-rate, and occupancy trend charts — is available to StaySTRA Pro members and updates monthly. The figures shown elsewhere on this page are the free market snapshot.

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Home Value Trends (Eastpoint)

Typical home values, median sale prices, and the 10-year price trend for Eastpoint are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Insights

Booking-window and length-of-stay analysis for Eastpoint — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Short-Term Rental Regulations

Eastpoint is unincorporated Franklin County, so short-term rentals are governed by Florida state law rather than a city code. Florida Statute 509.032(7) preempts local governments from banning vacation rentals or restricting the frequency or duration of stays unless a qualifying ordinance predated June 1, 2011. No Franklin County ordinance specifically restricting or requiring local registration for STRs in Eastpoint has been identified.

At the state level, any whole-unit rental for periods under 30 days more than three times per year requires a Florida DBPR Vacation Rental Dwelling license, renewed annually. Operators must also register to collect Florida sales tax (6%) plus the Franklin County discretionary surtax (approximately 1%) and the Franklin County tourist development tax (3%), totaling approximately 10% in combined lodging taxes. Airbnb and VRBO typically collect some of these taxes automatically.

Florida SB 280 (2024), which would have created a statewide STR registration system and expanded oversight, was vetoed in June 2024. The existing state preemption framework continues into 2026. There is no owner-occupancy requirement, no primary-residence rule, and no published cap on nights per year. County code enforcement can still apply noise, nuisance, parking, and trash rules. Enforcement is rated minimal. Operators should confirm current DBPR license fees directly with the agency before listing, as the current fee was not published in available sources.

Market Comparison

Eastpoint’s $402.53 ADR is well above the national US STR median of approximately $220, reflecting the Gulf Coast beach destination premium for Forgotten Coast access near St. George Island. Occupancy at 52.06% in April 2026 is close to the US STR median of approximately 55%, and the 2025 annual average of 51.03% is in line with national benchmarks. The gross yield of approximately 8.7% on typical home value is meaningfully above the 5-6% range typical of many high-priced coastal markets, making the entry cost here more favorable relative to income than markets with higher home prices.

The professional management landscape is led by Pristine Properties with 384 listings and 4,847 reviews (4.58 rating). Vacasa holds 310 listings with 8,976 reviews (4.58 rating). Cape and Coast Vacation Rentals operates 230 listings (4.66 rating). Collins Vacation Rentals has 186 listings (4.49 rating), and 360 Blue rounds out the top five with 119 listings (4.69 rating). The top two operators together account for 694 listings, approximately 14.8% of total market supply (4,703 listings), indicating a moderately concentrated management market.

Frequently Asked Questions About Eastpoint, Florida

What is the average daily rate for Eastpoint short-term rentals?
Eastpoint short-term rentals average $525 per night across all listing types. Nightly-rate breakdowns by property tier are available with StaySTRA Pro.
What occupancy rate can I expect for an Eastpoint rental property?
Annual average occupancy for 2025 was 51.03%. The market has clear seasonality: June peaks at 80.92% and December troughs at 35.46%. April 2026 registered 52.06% occupancy, close to the historical April seasonal average of 52.92%, reflecting consistent spring demand on the Forgotten Coast.
What licenses or taxes are required to rent short-term in Eastpoint?
Eastpoint is in unincorporated Franklin County, governed by Florida state law. Rentals under 30 days more than three times per year require a Florida DBPR Vacation Rental Dwelling license (annual). Operators must collect approximately 10% in combined lodging taxes: 6% Florida sales tax, 1% Franklin County discretionary surtax, and 3% Franklin County tourist development tax. There is no local Franklin County STR permit or owner-occupancy requirement.
What is the gross yield potential for an Eastpoint investment property?
The typical home value in Eastpoint is approximately $743,993 (Zillow, April 2026), with a median list price of $1,049,500. At the April 2026 monthly revenue of $5,378, annualized gross revenue of approximately $64,535 implies a gross yield of about 8.7% on the typical home value before expenses. This is higher than many comparable Gulf Coast markets.
What months are most profitable for Eastpoint rentals?
June is the peak month at 80.92% occupancy, $424 ADR, and $8,134 average monthly revenue. July is close behind at $7,485. Notably, spring is also strong: March ($4,747 revenue) and May ($5,422 revenue) outperform fall and winter. December is the weakest month at 35.46% occupancy and $2,583 revenue.
Which property management companies are most active in Eastpoint?
Pristine Properties leads with 384 listings and 4,847 reviews (4.58 rating). Vacasa has 310 listings and 8,976 reviews (4.58 rating). Cape and Coast Vacation Rentals operates 230 listings (4.66 rating). Collins Vacation Rentals has 186 listings (4.49 rating), and 360 Blue holds 119 listings (4.69 rating).
How has the Eastpoint STR market trended over recent years?
Annual average monthly revenue grew from $2,840 in 2017 to $5,232 in 2025, an 84% increase over eight years. 2025 revenue of $5,232 is up 5.0% from 2024’s $4,983. ADR rose from $275 in 2017 to $381 in 2025. Occupancy peaked at 65.91% in 2021 and has since settled around 51%, with modest positive growth in 2025. As of April 2026, year-over-year revenue was up 0.89% with occupancy up 3.37%.
Eastpoint, FloridaRev $10,706ADR $525Occ 79%Score C (58)

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Table of Contents

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Quick Facts: Cape San Blas/St. George Island market area

Avg Daily Rate
$525
Occupancy Rate
79%
Avg Revenue/Mo
$10,706
Eastpoint Population
2,614

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