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  1. Home
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  3. Florida
  4. Bonita Springs

Bonita Springs, Florida

Short-Term Rental Market Data & Investment Analysis

Bonita Springs, Florida Short-Term Rental Market

Bonita Springs and Lee County STR market hit $226 ADR, 38.2% occupancy, $2,411 monthly revenue in September 2026

Quick Answer: Bonita Springs, Florida is an active short-term rental market. average occupancy in the Cape Coral/Fort Myers market area is 38%. average monthly revenue in the Cape Coral/Fort Myers market area is $2,411. average daily rate in the Cape Coral/Fort Myers market area is $226. the top operator in the Cape Coral/Fort Myers market area is Roelens Realty & Property Management with 611 listings. market score is 48/100 (grade D).

Avg Monthly Revenue
$2,411
↑ 8.2% YoY
38%
Occupancy
↑ 8.4% YoY
$226
Avg Daily Rate
↑ 11.3% YoY
45.3 days avg lead time5.2 avg length of stay

Market data reflects the Cape Coral/Fort Myers regional market, which includes Bonita Springs. Regulations, taxes, and permit details below are specific to Bonita Springs.

Market Score Breakdown

Five dimensions StaySTRA evaluates per market.

Regulation57
Seasonality54
Investability69
Rental Demand60
Revenue Growth76

Market Overview

Bonita Springs is a Lee County city of 56,229 residents on Florida’s Gulf Coast between Naples and Fort Myers. The performance figures on this page describe the Lee County, Florida STR market, a regional series rather than a Bonita Springs only measurement. In September 2026 the Lee County, Florida STR market posted an average daily rate of $226, occupancy of 38.2%, and average monthly revenue of $2,411 per listing. Compared with September 2025, occupancy rose 8.4%, ADR rose 7.5%, and revenue rose 8.1%. September is the seasonal low, so those gains start from a soft base. Entire places averaged $234 ADR and $2,472 in monthly revenue. Bonita Springs draws about 288,000 visitors a year, roughly 9% of Lee County’s 3.32 million visitors in 2025. Visitors come mainly from the Midwest (34.4%), Northeast (20%), and Southeast (18.9%), with Canada (6.2%) and Germany (2.1%) the main international sources. Peak season runs November through April, driven by beach, nature preserve, and paddling trips, and by retirees and snowbirds. Annual averages show the market has cooled from its 2022 high of 67.6% occupancy to 56.1% in 2025, while ADR climbed from $251 to $260 over the same span. Through nine months of 2026, occupancy is 56.9% and ADR is $279, with revenue averaging $4,276 per month. Bedroom, channel, and listing-type counts are tracked at a shared regional level rather than uniquely for Bonita Springs, so this profile omits them.

Seasonal Patterns

Monthly seasonal data for Bonita Springs, Florida
MonthOccupancy
Jan67%
Feb82%
Mar80%
Apr53%
May50%
Jun60%
Jul61%
Aug43%
Sep40%
Oct52%
Nov59%
Dec61%

Month-by-month nightly rates and revenue figures for Bonita Springs are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Top Short-Term Rental Operators in Cape Coral/Fort Myers market area

Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Cape Coral/Fort Myers market as a whole, which includes Bonita Springs, so these counts are not Bonita Springs-only figures.

#OperatorListingsReviewsRating
1Roelens Realty & Property Management6118,126★ 4.58
2Evolve44511,614★ 4.62
3Vacasa3124,497★ 4.45
4Sun Palace2783,965★ 4.60
5Royal Shell Vacations2511,889★ 4.64

What Kind of STR Should I Buy in Bonita Springs?

Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Bonita Springs are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb22.2%
vrbo16.9%
both60.9%

Investment Analysis

The full investment analysis for Bonita Springs — gross-yield math against current home values, plus 5-year monthly revenue, nightly-rate, and occupancy trend charts — is available to StaySTRA Pro members and updates monthly. The figures shown elsewhere on this page are the free market snapshot.

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Home Value Trends (Bonita Springs)

Typical home values, median sale prices, and the 10-year price trend for Bonita Springs are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Insights

Booking-window and length-of-stay analysis for Bonita Springs — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Short-Term Rental Regulations

Short term rentals are permitted in Bonita Springs, and a permit is required. Operators of non-owner occupied residential rentals need three authorizations: a City Rental Permit, a Florida DBPR Vacation Rental License, and a Lee County Business Tax Receipt. The City Rental Permit costs $100 per unit, is valid for 3 years, and requires an inspection against the 2015 International Property Maintenance Code. The DBPR license is annual at roughly $170, plus a $50 application fee and a $10 hospitality education fee on the initial application. The Lee County Business Tax Receipt renews annually by September 30. Operators collect Florida state sales tax at 6% plus the Lee County Tourist Development Tax at 5%, a combined 11% on stays under 6 months. Airbnb and VRBO typically collect and remit the tourist tax, while operators using property management software must register and remit directly. There is no annual night cap, and neither owner occupancy nor primary residence is required. Florida state preemption under F.S. 509.032(7)(b) bars local governments from restricting rental duration or frequency, and Bonita Springs has no grandfathered pre-2011 duration ban. Zoning should be confirmed with the Community Development Department. Properties in HOA or condo associations are exempt from the city permit but are subject to association rules, which often restrict or prohibit STRs. Enforcement is rated moderate. Governor DeSantis vetoed Senate Bill 280 in June 2024, and no Bonita Springs specific ordinance changes were identified in the past 24 months.

Market Comparison

The Lee County, Florida STR market looked soft on occupancy in September 2026, with a $226 ADR and 38.2% occupancy. That reflects the September low season and not the full year. Across the first nine months of 2026, occupancy is 56.9% and ADR is $279. Full year 2025 figures were 56.1% occupancy and a $260 ADR. The tradeoff is seasonality: occupancy ranges from 39.7% in September to 82.4% in February. Investors comparing Bonita Springs with year round markets should expect stronger winter performance and a long soft period. Rates and demand are shared across the Lee County region. Operator and portfolio data is tracked at a shared regional level rather than uniquely for Bonita Springs, so this profile omits it.

Frequently Asked Questions About Bonita Springs, Florida

Are short term rentals legal in Bonita Springs?
Yes. STRs are permitted, but operators of non-owner occupied rentals need a City Rental Permit ($100, valid 3 years), a Florida DBPR Vacation Rental License, and a Lee County Business Tax Receipt. HOA and condo rules may still prohibit rentals.
What is the average daily rate for Bonita Springs Airbnbs?
Bonita Springs short-term rentals average $226 per night across all listing types. Nightly-rate breakdowns by property tier are available with StaySTRA Pro.
What is the occupancy rate in September 2026?
Occupancy was 38.2% in September 2026, up 8.4% from a year earlier. September is the seasonal trough, while February peaks at 82.4%.
When is the best time to rent out a home in Bonita Springs?
Occupancy in Bonita Springs peaks in Feb (82%) and is softest in Sep (40%). Month-by-month rate and revenue figures are available with StaySTRA Pro.
What taxes apply to STR stays in Bonita Springs?
Stays under 6 months are charged 6% Florida state sales tax plus 5% Lee County Tourist Development Tax, a combined 11%. Airbnb and VRBO typically collect and remit the tourist tax.
What does a home cost in Bonita Springs?
The typical home value is $507,317, with a median sale price of $561,000 and a median list price of $626,300. Homes sold at 89.6% of list price and took a median of 85 days to reach pending status.
How far ahead do guests book and how long do they stay?
The average lead time is about 45 days and the average stay is 5.2 nights, so calendars should open at least two months ahead.
Bonita Springs, FloridaRev $2,411ADR $226Occ 38%Score D (48)

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Table of Contents

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Quick Facts: Cape Coral/Fort Myers market area

Avg Daily Rate
$226
Occupancy Rate
38%
Avg Revenue/Mo
$2,411
Bonita Springs Population
56,229

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