South Jordan, Utah Short-Term Rental Market Overview
Visitor Profile
South Jordan attracts approximately 1.2 million annual visitors drawn by the Loveland Living Planet Aquarium, outdoor recreation, and proximity to Salt Lake City attractions. The primary demographics include families with children, outdoor enthusiasts, and business travelers aged 25 to 55, with many combining South Jordan stays with broader Utah vacation itineraries. Tourism contributes around 90 million dollars to the local economy, supporting hotels, restaurants, retail businesses, and recreational services. The city’s appeal combines family-friendly attractions with convenient access to mountain recreation and urban amenities.
The average length of stay is approximately three nights, with peak seasons during summer months from June through August when outdoor activities and aquarium visitation are highest. According to South Jordan tourism data, families represent about 60 percent of visitors, attracted by the aquarium, parks, and safe community environment. Winter brings additional visitors accessing nearby ski resorts while staying in more affordable valley accommodations. Visitors primarily originate from within Utah and neighboring states, with growing numbers from California and other western states. For short-term rental operators, properties near the aquarium and Jordan River Parkway perform best, accommodating families and groups seeking multiple bedrooms and full kitchens. The market favors six to ten person capacity homes. Properties offering mountain views, outdoor spaces, and proximity to major attractions command premium rates. Summer weekends and holiday periods drive highest occupancy, while ski season creates strong midweek demand from resort visitors seeking affordable lodging alternatives.
South Jordan attracts approximately 1.2 million annual visitors drawn by the Loveland Living Planet Aquarium, outdoor recreation, and proximity to Salt Lake City attractions. The primary demographics include families with children, outdoor enthusiasts, and business travelers aged 25 to 55, with many combining South Jordan stays with broader Utah vacation itineraries. Tourism contributes around 90 million dollars to the local economy, supporting hotels, restaurants, retail businesses, and recreational services. The city’s appeal combines family-friendly attractions with convenient access to mountain recreation and urban amenities.
The average length of stay is approximately three nights, with peak seasons during summer months from June through August when outdoor activities and aquarium visitation are highest. According to South Jordan tourism data, families represent about 60 percent of visitors, attracted by the aquarium, parks, and safe community environment. Winter brings additional visitors accessing nearby ski resorts while staying in more affordable valley accommodations. Visitors primarily originate from within Utah and neighboring states, with growing numbers from California and other western states. For short-term rental operators, properties near the aquarium and Jordan River Parkway perform best, accommodating families and groups seeking multiple bedrooms and full kitchens. The market favors six to ten person capacity homes. Properties offering mountain views, outdoor spaces, and proximity to major attractions command premium rates. Summer weekends and holiday periods drive highest occupancy, while ski season creates strong midweek demand from resort visitors seeking affordable lodging alternatives.
Top Attractions
South Jordan, Utah, offers visitors access to stunning mountain scenery, outdoor recreation, and family-friendly attractions in the Salt Lake Valley. The city’s location provides convenient access to both urban amenities and natural landscapes including nearby canyons and the Jordan River Parkway. The Loveland Living Planet Aquarium serves as the primary attraction, featuring diverse marine life exhibits, interactive displays, and educational programs appealing to families and nature enthusiasts. South Jordan’s welcoming community atmosphere, well-maintained parks, and proximity to Salt Lake City create an ideal base for exploring northern Utah.
The Loveland Living Planet Aquarium features immersive exhibits including a stunning underwater tunnel where visitors walk among sharks, rays, and tropical fish. The aquarium showcases diverse ecosystems from oceans to rainforests with interactive experiences and educational programming suitable for all ages. The Jordan River Parkway offers a scenic multi-use trail stretching for miles, perfect for walking, running, biking, and enjoying river views with abundant wildlife spotting opportunities. Oquirrh Lake provides a beautiful setting for community gatherings, walking paths, and seasonal events. South Jordan City Park features playgrounds, sports fields, pavilions, and picnic areas ideal for family outings. The Daybreak community includes Town Center with shops, restaurants, and entertainment creating a vibrant gathering place. South Jordan’s proximity to ski resorts including Snowbird and Alta, both within 45 minutes, provides world-class winter recreation access. For comprehensive visitor information and event calendars, visit the South Jordan City website.
South Jordan, Utah, offers visitors access to stunning mountain scenery, outdoor recreation, and family-friendly attractions in the Salt Lake Valley. The city’s location provides convenient access to both urban amenities and natural landscapes including nearby canyons and the Jordan River Parkway. The Loveland Living Planet Aquarium serves as the primary attraction, featuring diverse marine life exhibits, interactive displays, and educational programs appealing to families and nature enthusiasts. South Jordan’s welcoming community atmosphere, well-maintained parks, and proximity to Salt Lake City create an ideal base for exploring northern Utah.
The Loveland Living Planet Aquarium features immersive exhibits including a stunning underwater tunnel where visitors walk among sharks, rays, and tropical fish. The aquarium showcases diverse ecosystems from oceans to rainforests with interactive experiences and educational programming suitable for all ages. The Jordan River Parkway offers a scenic multi-use trail stretching for miles, perfect for walking, running, biking, and enjoying river views with abundant wildlife spotting opportunities. Oquirrh Lake provides a beautiful setting for community gatherings, walking paths, and seasonal events. South Jordan City Park features playgrounds, sports fields, pavilions, and picnic areas ideal for family outings. The Daybreak community includes Town Center with shops, restaurants, and entertainment creating a vibrant gathering place. South Jordan’s proximity to ski resorts including Snowbird and Alta, both within 45 minutes, provides world-class winter recreation access. For comprehensive visitor information and event calendars, visit the South Jordan City website.
Regulations
South Jordan, Utah, regulates short-term rentals through city ordinances requiring business licenses and compliance with transient room tax obligations. Utah grants municipalities authority to regulate short-term rentals through local ordinances, with minimal statewide regulation beyond taxation. Property owners must obtain a business license from South Jordan and comply with transient room tax collection requirements. The city can impose up to one percent municipal transient room tax, and Salt Lake County can impose up to 4.25 percent county tax, creating combined local rates that vary by jurisdiction. These rates apply to rentals of less than 30 consecutive days.
Compliance requirements include obtaining a business license through the South Jordan Business Licensing Division by submitting an application and paying associated fees. The business license must be renewed annually. Property owners must collect applicable transient room taxes, which include the South Jordan city rate of 1.5 percent plus county and any tourism district taxes. These taxes must be submitted quarterly to appropriate authorities. Zoning regulations dictate that short-term rentals are primarily permitted in designated residential zones, so verification with the planning department is essential before listing. Safety requirements include smoke detectors and carbon monoxide alarms to protect guests. Properties must meet local building codes and safety standards. Violations can result in fines, license revocation, and legal consequences. For specific South Jordan requirements and application procedures, visit the South Jordan City website or contact the Business Licensing Division.
South Jordan, Utah, regulates short-term rentals through city ordinances requiring business licenses and compliance with transient room tax obligations. Utah grants municipalities authority to regulate short-term rentals through local ordinances, with minimal statewide regulation beyond taxation. Property owners must obtain a business license from South Jordan and comply with transient room tax collection requirements. The city can impose up to one percent municipal transient room tax, and Salt Lake County can impose up to 4.25 percent county tax, creating combined local rates that vary by jurisdiction. These rates apply to rentals of less than 30 consecutive days.
Compliance requirements include obtaining a business license through the South Jordan Business Licensing Division by submitting an application and paying associated fees. The business license must be renewed annually. Property owners must collect applicable transient room taxes, which include the South Jordan city rate of 1.5 percent plus county and any tourism district taxes. These taxes must be submitted quarterly to appropriate authorities. Zoning regulations dictate that short-term rentals are primarily permitted in designated residential zones, so verification with the planning department is essential before listing. Safety requirements include smoke detectors and carbon monoxide alarms to protect guests. Properties must meet local building codes and safety standards. Violations can result in fines, license revocation, and legal consequences. For specific South Jordan requirements and application procedures, visit the South Jordan City website or contact the Business Licensing Division.
Vacation Rental Market Overview for South Jordan
South Jordan attracts visitors with its beaches and waterfront activities and outdoor recreation and natural beauty. The short-term rental market here serves diverse traveler demographics, from business professionals to family vacationers.
This destination’s rental market offers unique opportunities for property investors, with comprehensive data revealing seasonal patterns and demand drivers.
South Jordan, Utah Market Performance Trends
| Month | Average Daily Rate (USD) | Occupancy Rate (%) | Average Monthly Revenue (USD) |
|---|---|---|---|
| Jul 24 | $138.25 | 79% | $2,765 |
| Aug 24 | $145.86 | 65.5% | $2,098 |
| Sep 24 | $150.27 | 53.7% | $1,669 |
| Oct 24 | $144.13 | 54.8% | $2,130 |
| Nov 24 | $153.20 | 50% | $1,615 |
| Dec 24 | $151.42 | 53.3% | $2,053 |
| Jan 25 | $159.40 | 52.9% | $1,866 |
| Feb 25 | $165.79 | 78.6% | $2,453 |
| Mar 25 | $155.53 | 80% | $2,600 |
| Apr 25 | $152.05 | 58.8% | $2,182 |
| May 25 | $153.94 | 71% | $2,666 |
| Jun 25 | $148.56 | 76.6% | $2,697 |
Short-Term Rental Market Performance Analysis for South Jordan
The short-term rental market in South Jordan demonstrates dynamic pricing patterns and occupancy trends that savvy property investors and managers monitor closely. This comprehensive 12-month analysis reveals seasonal variations and revenue optimization opportunities.
Market Trend Summary
Current market indicators show: mature market with optimized pricing patterns
Market data updated daily. Professional-grade analytics trusted by thousands of property managers and real estate investors.
South Jordan, Utah Housing Market Data
Home Value Trends
| Quarter | Typical Home Value (USD) |
|---|---|
| Q2 17 | $395,427 |
| Q3 17 | $393,483 |
| Q3 17 | $401,862 |
| Q4 17 | $398,466 |
| Q4 17 | $408,232 |
| Q1 18 | $407,164 |
| Q1 18 | $417,143 |
| Q2 18 | $413,785 |
| Q2 18 | $423,926 |
| Q3 18 | $423,587 |
| Q3 18 | $433,968 |
| Q4 18 | $429,557 |
| Q4 18 | $440,085 |
| Q1 19 | $436,492 |
| Q1 19 | $447,189 |
| Q2 19 | $439,229 |
| Q2 19 | $449,993 |
| Q3 19 | $441,288 |
| Q3 19 | $452,103 |
| Q4 19 | $450,003 |
| Q4 19 | $461,031 |
| Q1 20 | $462,111 |
| Q1 20 | $473,436 |
| Q2 20 | $469,314 |
| Q2 20 | $480,816 |
| Q3 20 | $479,325 |
| Q3 20 | $491,072 |
| Q4 20 | $505,682 |
| Q4 20 | $518,074 |
| Q1 21 | $538,930 |
| Q1 21 | $552,137 |
| Q2 21 | $586,540 |
| Q2 21 | $600,915 |
| Q3 21 | $615,682 |
| Q3 21 | $630,771 |
| Q4 21 | $631,258 |
| Q4 21 | $646,728 |
| Q1 22 | $667,740 |
| Q1 22 | $684,104 |
| Q2 22 | $702,745 |
| Q2 22 | $719,968 |
| Q3 22 | $680,396 |
| Q3 22 | $697,070 |
| Q4 22 | $660,213 |
| Q4 22 | $676,393 |
| Q1 23 | $651,835 |
| Q1 23 | $667,810 |
| Q2 23 | $651,765 |
| Q2 23 | $667,738 |
| Q3 23 | $654,507 |
| Q3 23 | $670,547 |
| Q4 23 | $650,668 |
| Q4 23 | $666,614 |
| Q1 24 | $653,437 |
| Q1 24 | $669,451 |
| Q2 24 | $659,876 |
| Q2 24 | $676,048 |
| Q3 24 | $661,738 |
| Q3 24 | $677,955 |
| Q4 24 | $671,326 |
| Q4 24 | $687,778 |
| Q1 25 | $674,229 |
| Q1 25 | $690,752 |
| Q2 25 | $669,586 |
| Q2 25 | $685,996 |
| Q3 25 | $672,040 |
| Q3 25 | $688,510 |
| Q4 25 | $680,219 |
Market Overview
- Typical Home Value:$654,391
- Median Sale Price:$614,318
- Median List Price:$612,983
Current Inventory
- Homes For Sale:343
- New Listings:67
Detailed Market Analysis
Real Estate Market Analysis for South Jordan, Utah
The residential real estate market in South Jordan, Utah presents unique opportunities for investors and homebuyers alike. Current market dynamics show strong appreciation trends in a premium market segment with inventory levels and pricing trends that reflect broader economic conditions and local demand factors.
Key Market Factors
Important considerations for this market include: proximity to major employment centers, quality school districts, and developing infrastructure These factors contribute to the overall market performance and future growth potential.
Real estate investments in South Jordan, Utah benefit from growing rental market potential and investment opportunities. Prospective buyers and investors should consider both current market conditions and long-term growth indicators when evaluating opportunities in this market.
South Jordan, Utah Rental Market Insights
10-Year Market Growth
| Quarter | Number of Listings |
|---|---|
| Q2 16 | 34 |
| Q3 16 | 49 |
| Q4 16 | 68 |
| Q1 17 | 66 |
| Q2 17 | 67 |
| Q3 17 | 87 |
| Q4 17 | 105 |
| Q1 18 | 105 |
| Q2 18 | 106 |
| Q3 18 | 97 |
| Q4 18 | 88 |
| Q1 19 | 85 |
| Q2 19 | 84 |
| Q3 19 | 95 |
| Q4 19 | 87 |
| Q1 20 | 89 |
| Q2 20 | 76 |
| Q3 20 | 73 |
| Q4 20 | 136 |
| Q1 21 | 143 |
| Q2 21 | 117 |
| Q3 21 | 120 |
| Q4 21 | 134 |
| Q1 22 | 155 |
| Q2 22 | 177 |
| Q3 22 | 186 |
| Q4 22 | 177 |
| Q1 23 | 195 |
| Q2 23 | 200 |
| Q3 23 | 232 |
| Q4 23 | 229 |
| Q1 24 | 224 |
| Q2 24 | 207 |
| Q3 24 | 217 |
| Q4 24 | 205 |
| Q1 25 | 193 |
| Q2 25 | 210 |
Booking Activity
- 1-3 Months:57.8% Booked
- 4-6 Months:56.5% Booked
- 7-9 Months:58.5% Booked
- 10-12 Months:5% Booked
Cancellation Policies
- Flexible:0%
- Moderate:0%
- Strict:0%
- Super Strict:0%
Minimum Stay
- 1 Day:0
- 2 Days:0
- 3 Days:0
- 4-6 Days:0
- 7-29 Days:0
- 30+ Days:0
Short-Term Rental Regulations and Booking Patterns in South Jordan
South Jordan vacation rental operators navigate specific local regulations and booking patterns that shape market dynamics. Understanding minimum stay requirements, cancellation policies, and booking windows is essential for successful property management.
Market analysis reveals balanced approach between flexibility and stability. These insights help property managers optimize their listing strategies and maximize occupancy.
Local regulations and platform policies influence rental operations. StaySTRA provides comprehensive policy tracking and compliance insights.
South Jordan, Utah Rental Market Composition
Entire Place by Beds
| Bedroom Configuration | Number of Properties |
|---|---|
| Studio | 3 |
| 1 Bed | 24 |
| 2 Beds | 35 |
| 3 Beds | 39 |
| 4 Beds | 22 |
| 5+ Beds | 24 |
Common Rental Amenities
Amenity data is not available for this location.
Vacation Rental Property Types in South Jordan
The vacation rental market in South Jordan features a diverse mix of property types, from cozy studios to spacious family homes. Understanding the property composition helps investors identify market gaps and opportunities.
Market characteristics include concentration in 2-3 bedroom properties ideal for small groups. This distribution reflects local demand patterns and traveler preferences.
Premium amenities and guest ratings play a crucial role in rental performance, with data showing clear correlations between specific features and booking rates.
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