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  4. Seaside

Seaside, Oregon

Short-Term Rental Market Data & Investment Analysis

Seaside, Oregon Short-Term Rental Market

Seaside STRs need a license; the North Coast area averaged $429 a night at 81.5% occupancy in August 2026.

Quick Answer: Seaside, Oregon is an active short-term rental market. average occupancy in the Seaside/Rockaway Beach market area is 65%. average monthly revenue in the Seaside/Rockaway Beach market area is $6,059. average daily rate in the Seaside/Rockaway Beach market area is $346. the top operator in the Seaside/Rockaway Beach market area is Vacasa with 706 listings. market score is 57/100 (grade C).

Avg Monthly Revenue
$6,059
↑ 10.5% YoY
65%
Occupancy
↑ 5.7% YoY
$346
Avg Daily Rate
↑ 6.8% YoY
76.4 days avg lead time3.4 avg length of stay

Market data reflects the Seaside/Rockaway Beach regional market, which includes Seaside. Regulations, taxes, and permit details below are specific to Seaside.

Market Score Breakdown

Five dimensions StaySTRA evaluates per market.

Regulation64
Seasonality46
Investability81
Rental Demand94
Revenue Growth49

Market Overview

Seaside is the most-visited beach town on the Oregon Coast. It draws an estimated 2 million visitors a year and has 7,164 residents. Short-term rental performance for Seaside is tracked as part of the Oregon North Coast area, a group of 12 coastal markets from Astoria to Pacific City that share one data series. Every performance figure on this page describes that North Coast area STR market, not Seaside alone.

In August 2026 the North Coast area averaged an average daily rate (ADR) of $429 at 81.5% occupancy. Average monthly revenue per listing was $9,545. Compared with August 2025, occupancy fell 2.6%, ADR rose 1.1%, and revenue fell 2.7%.

Annual averages sit well below the August peak because winter demand is low. In 2025 the area averaged 53.2% occupancy, a $318 ADR, and $4,837 in monthly revenue. For January through August 2026 the averages are 57.8% occupancy, a $329 ADR, and $5,405 in monthly revenue. Occupancy peaked at a yearly average of 67.3% in 2021 and has since settled near 53%. ADR rose from $258 in 2021 to $318 in 2025.

The convention center alone generated roughly $28.8M in economic impact in fiscal year 2023-24. Visitors are mostly regional drive-market travelers from the Portland area and the wider Pacific Northwest. The main draws are the 1.5-mile Promenade, the wide sandy beach, Seaside Aquarium, Funland Arcade, and the convention center. The listing type mix, bedroom mix, and channel split are tracked at a shared regional level rather than uniquely for Seaside, so this profile omits them. Seaside’s own license, location, and parking rules are covered in the regulatory section below, and they matter as much as the area averages when judging a purchase.

Seasonal Patterns

Monthly seasonal data for Seaside, Oregon
MonthOccupancy
Jan31%
Feb41%
Mar53%
Apr54%
May57%
Jun68%
Jul79%
Aug81%
Sep62%
Oct51%
Nov43%
Dec36%

Month-by-month nightly rates and revenue figures for Seaside are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Top Short-Term Rental Operators in Seaside/Rockaway Beach market area

Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Seaside/Rockaway Beach market as a whole, which includes Seaside, so these counts are not Seaside-only figures.

#OperatorListingsReviewsRating
1Vacasa70675,811★ 4.48
2Casago31012,161★ 4.42
3Meredith Lodging27315,789★ 4.53
4Seaside vacation rentals1544,410★ 4.75
5ITrip Vacations1276,881★ 4.60

What Kind of STR Should I Buy in Seaside?

Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Seaside are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb22.4%
vrbo9.4%
both68.1%

Investment Analysis

The full investment analysis for Seaside — gross-yield math against current home values, plus 5-year monthly revenue, nightly-rate, and occupancy trend charts — is available to StaySTRA Pro members and updates monthly. The figures shown elsewhere on this page are the free market snapshot.

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Home Value Trends (Seaside)

Typical home values, median sale prices, and the 10-year price trend for Seaside are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Insights

Booking-window and length-of-stay analysis for Seaside — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Short-Term Rental Regulations

Seaside allows short-term rentals but regulates them closely. Every rental of fewer than 30 days needs a Vacation Rental Dwelling (VRD) business license, renewed each year. Fees are $475 for 1 to 5 occupants, $500 for 6 to 10, and $550 for 11 or more, plus a one-time $20 filing fee. Ordinance 2024-04 raised these fees sharply from the earlier $75 to $150 range.

Rentals are generally allowed only west of US-101, an area known as the Redline, and neighborhood saturation limits apply. Only one STR license is allowed per owner. The use must be the owner’s residence, second home, or other residential use. The city does not require owner occupancy or a primary residence. There is no annual night cap.

Occupancy is capped at 3 persons per bedroom. Parking must include at least 2 off-street spaces, plus 1 for each bedroom over 2. Owners must name a Clatsop County local contact who responds to complaints within 2 hours. New licenses require annual compliance inspections. Required documents must be posted on site.

Guests pay a combined lodging tax of about 14.5%. That is 10% to the City of Seaside, 3% to Clatsop County, and 1.5% to the State of Oregon. Enforcement is rated strict. Ordinance 2025-01, approved February 25, 2025, created a 90-day grace period for properties that qualified as vacation rentals before July 11, 2024. Confirm current rules with the city before buying.

Market Comparison

The US STR median is roughly 55% occupancy and a $220 ADR. In August 2026 the North Coast area ran 81.5% occupancy, about 26 points above that benchmark. Its $429 ADR was nearly double the national figure.

Over a full year the picture is less extreme. The 2025 annual average of 53.2% occupancy sits slightly below the benchmark. The 2025 ADR of $318 is about 45% above it. The market earns its premium on rate, not on year-round occupancy.

Top property managers are tracked at a shared regional level rather than uniquely for Seaside, so this profile omits operator rankings and listing shares. Check local manager listings directly to compare management options. Seaside’s regulation makes supply harder to add than in many markets, and the west of US-101 limit and one license per owner restrict where and how buyers can operate a rental.

Frequently Asked Questions About Seaside, Oregon

How much do Seaside, Oregon short-term rentals earn?
Across all listing types, Seaside short-term rentals average $6,059 per month. Breakdowns by property type, bedroom count, and season are available with StaySTRA Pro, or run a free address-level estimate with the StaySTRA Analyzer.
What is the average occupancy for Seaside vacation rentals?
The North Coast area averaged 53.2% occupancy in 2025 and 57.8% from January through August 2026. August averages 80.9% over all history, while January averages 31.0%.
What are the best months for a Seaside Airbnb?
Occupancy in Seaside peaks in Aug (81%) and is softest in Jan (31%). Month-by-month rate and revenue figures are available with StaySTRA Pro.
Do you need a license for a short-term rental in Seaside?
Yes. Every rental of fewer than 30 days needs an annual Vacation Rental Dwelling business license. Fees are $475 for 1 to 5 occupants, $500 for 6 to 10, and $550 for 11 or more, plus a one-time $20 filing fee.
Where are short-term rentals allowed in Seaside?
Rentals are generally allowed only west of US-101, subject to saturation limits. Only one STR license is allowed per owner. The city does not require owner occupancy and sets no annual night cap.
What lodging tax do Seaside STR guests pay?
Guests pay a combined lodging tax of about 14.5%. That is 10% to the City of Seaside, 3% to Clatsop County, and 1.5% to the State of Oregon.
What does a home cost in Seaside?
Zillow shows a typical home value of $473,583 and a median list price of $531,667 as of June 30, 2026. There were 71 homes for sale.
Seaside, OregonRev $6,059ADR $346Occ 65%Score C (57)

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Table of Contents

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Quick Facts: Seaside/Rockaway Beach market area

Avg Daily Rate
$346
Occupancy Rate
65%
Avg Revenue/Mo
$6,059
Seaside Population
7,164

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