Seaside, Oregon Short-Term Rental Market
Seaside STRs need a license; the North Coast area averaged $429 a night at 81.5% occupancy in August 2026.
Quick Answer: Seaside, Oregon is an active short-term rental market. average occupancy in the Seaside/Rockaway Beach market area is 65%. average monthly revenue in the Seaside/Rockaway Beach market area is $6,059. average daily rate in the Seaside/Rockaway Beach market area is $346. the top operator in the Seaside/Rockaway Beach market area is Vacasa with 706 listings. market score is 57/100 (grade C).
Market data reflects the Seaside/Rockaway Beach regional market, which includes Seaside. Regulations, taxes, and permit details below are specific to Seaside.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Seaside is the most-visited beach town on the Oregon Coast. It draws an estimated 2 million visitors a year and has 7,164 residents. Short-term rental performance for Seaside is tracked as part of the Oregon North Coast area, a group of 12 coastal markets from Astoria to Pacific City that share one data series. Every performance figure on this page describes that North Coast area STR market, not Seaside alone.
In August 2026 the North Coast area averaged an average daily rate (ADR) of $429 at 81.5% occupancy. Average monthly revenue per listing was $9,545. Compared with August 2025, occupancy fell 2.6%, ADR rose 1.1%, and revenue fell 2.7%.
Annual averages sit well below the August peak because winter demand is low. In 2025 the area averaged 53.2% occupancy, a $318 ADR, and $4,837 in monthly revenue. For January through August 2026 the averages are 57.8% occupancy, a $329 ADR, and $5,405 in monthly revenue. Occupancy peaked at a yearly average of 67.3% in 2021 and has since settled near 53%. ADR rose from $258 in 2021 to $318 in 2025.
The convention center alone generated roughly $28.8M in economic impact in fiscal year 2023-24. Visitors are mostly regional drive-market travelers from the Portland area and the wider Pacific Northwest. The main draws are the 1.5-mile Promenade, the wide sandy beach, Seaside Aquarium, Funland Arcade, and the convention center. The listing type mix, bedroom mix, and channel split are tracked at a shared regional level rather than uniquely for Seaside, so this profile omits them. Seaside’s own license, location, and parking rules are covered in the regulatory section below, and they matter as much as the area averages when judging a purchase.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 31% |
| Feb | 41% |
| Mar | 53% |
| Apr | 54% |
| May | 57% |
| Jun | 68% |
| Jul | 79% |
| Aug | 81% |
| Sep | 62% |
| Oct | 51% |
| Nov | 43% |
| Dec | 36% |
Month-by-month nightly rates and revenue figures for Seaside are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Seaside/Rockaway Beach market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Seaside/Rockaway Beach market as a whole, which includes Seaside, so these counts are not Seaside-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Vacasa | 706 | 75,811 | ★ 4.48 |
| 2 | Casago | 310 | 12,161 | ★ 4.42 |
| 3 | Meredith Lodging | 273 | 15,789 | ★ 4.53 |
| 4 | Seaside vacation rentals | 154 | 4,410 | ★ 4.75 |
| 5 | ITrip Vacations | 127 | 6,881 | ★ 4.60 |
What Kind of STR Should I Buy in Seaside?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Seaside are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 22.4% |
| vrbo | 9.4% |
| both | 68.1% |
Home Value Trends (Seaside)
Typical home values, median sale prices, and the 10-year price trend for Seaside are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Seaside — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Seaside allows short-term rentals but regulates them closely. Every rental of fewer than 30 days needs a Vacation Rental Dwelling (VRD) business license, renewed each year. Fees are $475 for 1 to 5 occupants, $500 for 6 to 10, and $550 for 11 or more, plus a one-time $20 filing fee. Ordinance 2024-04 raised these fees sharply from the earlier $75 to $150 range.
Rentals are generally allowed only west of US-101, an area known as the Redline, and neighborhood saturation limits apply. Only one STR license is allowed per owner. The use must be the owner’s residence, second home, or other residential use. The city does not require owner occupancy or a primary residence. There is no annual night cap.
Occupancy is capped at 3 persons per bedroom. Parking must include at least 2 off-street spaces, plus 1 for each bedroom over 2. Owners must name a Clatsop County local contact who responds to complaints within 2 hours. New licenses require annual compliance inspections. Required documents must be posted on site.
Guests pay a combined lodging tax of about 14.5%. That is 10% to the City of Seaside, 3% to Clatsop County, and 1.5% to the State of Oregon. Enforcement is rated strict. Ordinance 2025-01, approved February 25, 2025, created a 90-day grace period for properties that qualified as vacation rentals before July 11, 2024. Confirm current rules with the city before buying.
Market Comparison
The US STR median is roughly 55% occupancy and a $220 ADR. In August 2026 the North Coast area ran 81.5% occupancy, about 26 points above that benchmark. Its $429 ADR was nearly double the national figure.
Over a full year the picture is less extreme. The 2025 annual average of 53.2% occupancy sits slightly below the benchmark. The 2025 ADR of $318 is about 45% above it. The market earns its premium on rate, not on year-round occupancy.
Top property managers are tracked at a shared regional level rather than uniquely for Seaside, so this profile omits operator rankings and listing shares. Check local manager listings directly to compare management options. Seaside’s regulation makes supply harder to add than in many markets, and the west of US-101 limit and one license per owner restrict where and how buyers can operate a rental.
Frequently Asked Questions About Seaside, Oregon
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