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  4. Brightwood

Brightwood, Oregon

Short-Term Rental Market Data & Investment Analysis

Brightwood, Oregon Short-Term Rental Market

CMarket Score 56/100
Data updated April 2026

Brightwood, OR STRs averaged $174/night at 45.7% occupancy in April 2026, serving Mount Hood recreation visitors with free county registration.

Quick Answer: Brightwood, Oregon is an active short-term rental market. average occupancy is 46%. average monthly revenue is $2,215. average daily rate is $174. the top operator is Vacasa with 356 listings. market score is 56/100 (grade C).

Avg Monthly Revenue
$2,215
↓ 3.4% YoY
46%
Occupancy
↓ 3.1% YoY
$174
Avg Daily Rate
↓ 1.5% YoY
$80
RevPAR
↓ 4.6% YoY
39.4 days avg lead time3.7 avg length of stay

Market Score Breakdown

Five dimensions Apivex evaluates per market.

Regulation64
Seasonality77
Investability69
Rental Demand68
Revenue Growth55

Market Overview

Brightwood is an unincorporated community in Clackamas County, Oregon, on the Sandy River at the western approach to Mount Hood. The area serves as a base camp for Mount Hood skiing, hiking, and Sandy River recreation, drawing year-round outdoor visitors. In April 2026, the market posted an average daily rate of $174 and occupancy of 45.7%, generating $80 in RevPAR. Year-over-year, occupancy dipped 3.1 percentage points while ADR grew 3.6% and average monthly revenue declined 3.4%.

The listing mix is primarily entire-place rentals: 5,792 entire-place listings versus 480 private rooms and 8 shared rooms. One-bedroom units lead at 2,378 listings, followed by two-bedroom (1,583), three-bedroom (1,490), four-bedroom (564), and five-bedroom-plus (257). Channel distribution shows 3,080 listings on Airbnb only, 2,713 on both platforms, and 487 on VRBO only. The total market score of 56.3 and investability score of 69.3 out of 100 are moderate.

Seasonal Patterns

Monthly seasonal data for Brightwood, Oregon
MonthOccupancyADRRevenue
Jan42%$186$2,247
Feb48%$183$2,200
Mar50%$175$2,336
Apr48%$162$2,108
May55%$170$2,339
Jun66%$193$3,236
Jul69%$202$3,800
Aug64%$199$3,514
Sep54%$183$2,665
Oct50%$167$2,321
Nov46%$163$1,971
Dec48%$192$2,496

Top Short-Term Rental Operators in Brightwood

Ranked by total active listings. Useful for understanding the competitive landscape.

#OperatorListingsReviewsRating
1Vacasa35626,654★ 4.57
2Evolve1245,401★ 4.72
3The Official Collins Lake Resort89359★ 4.78
4Mt Hood Vacation Homes643,704★ 4.50
5Arrived Vacation Rentals614,319★ 4.75

What Kind of STR Should I Buy in Brightwood?

Revenue and pricing by property type, tier, and bedroom count.

Revenue by Bedroom Count

1 bed2,378
2 bed1,583
3 bed1,490
4 bed564
5 bed257

ADR by Property Tier

Entire Home$180
Luxury$309
Professionally Managed$239

Revenue by Dwelling Type

Apartment$1,902
Entire Place$2,301
House$2,354

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb49%
vrbo7.8%
both43.2%

Investment Analysis

At a typical home value of $517,043 and average monthly STR revenue of $2,215 in April 2026, a Brightwood STR implies an annualized gross revenue of approximately $26,580, representing a gross yield of roughly 5.1% before expenses, management fees, and taxes. The higher home price relative to STR revenue reflects the premium Oregon western slope real estate market.

Professionally managed listings ($239 ADR) command a 37% premium over the market average ($174). Luxury-tier properties average $309 ADR, a 78% premium. Houses average $2,354/month versus apartments at $1,902/month, a gap of $452/month. Annual revenue has been relatively flat: 2022 averaged $2,949/month, 2023 $2,815, 2024 $2,843, and 2025 $3,004. The revenue growth score of 54.7 out of 100 is near the median.

Revenue Trend (5 yr)

ADR & Occupancy Trends (5 yr)

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Home Value Trends (Brightwood)

Typical Home Value
$517,043

Booking Insights

Brightwood guests book an average of 39.4 days in advance, with an average length of stay of 3.69 nights. The 39-day lead time is near the national STR median. The 3.69-night average stay reflects the weekend-to-extended-weekend outdoor recreation trips typical of Portland area visitors.

The dual season (skiing in winter and camping/hiking in summer) means there are two distinct demand windows. Operators should implement premium pricing for July-August and the peak ski weekends (typically December through March on Mount Hood). Minimum-stay policies of 2-3 nights work well for this market given the typical weekend recreation itinerary.

Short-Term Rental Regulations

Brightwood falls entirely under unincorporated Clackamas County jurisdiction. Operators must register with the county before advertising or accepting bookings. Registration is free and requires no in-home inspection. The county provides confirmation within 30 days of a complete application. The registration number must appear on all advertisements.

The combined tax rate is 7.5%. No annual night cap and no owner-occupancy or primary-residence requirement exists for properties outside the Portland metro urban growth boundary. Brightwood is well outside that boundary, so investor-owned non-primary-residence properties may operate freely. The Clackamas County STR pilot program, effective December 7, 2023, was extended by the Board of County Commissioners on January 13, 2026 through June 30, 2026. The county held public town halls in early 2026 to solicit feedback on whether to continue, amend, or end the program. Enforcement is rated moderate.

Market Comparison

Against national benchmarks of roughly 55% median occupancy and $220 median ADR, Brightwood’s April 2026 occupancy of 45.7% is below the national median by 9.3 percentage points, reflecting the pre-peak April timing for a recreation market. The $174 ADR is 21% below the national baseline, reflecting the affordable eastern Clackamas County corridor.

Vacasa leads with 356 listings, 26,654 reviews, and a 4.57 average rating. Evolve ranks second with 124 listings and 5,401 reviews (4.72 rating). The Official Collins Lake Resort holds third with 89 listings and 359 reviews (4.78 rating). The top three operators manage 569 listings combined in a market of approximately 6,280 total listings. Vacasa’s dominant market position with 356 listings and 26,654 reviews reflects the professional management scale typical of Pacific Northwest recreation markets.

Frequently Asked Questions About Brightwood, Oregon

What permits are required for an STR in Brightwood, OR?
Operators must register with Clackamas County (free, no inspection required). The registration number must appear on all advertisements. The combined tax rate is 7.5%. No owner-occupancy requirement or night cap exists for properties in unincorporated county areas outside the Portland metro urban growth boundary. The county STR pilot program was extended through June 30, 2026; confirm its status before operating.
What is the average nightly rate for Brightwood STRs?
In April 2026, the all-listings average daily rate was $174. Professionally managed properties averaged $239 per night (37% premium). Luxury-tier listings averaged $309 per night. Peak summer rates (July) average $202.
What occupancy can I expect for a Brightwood short-term rental?
Brightwood posted 45.7% occupancy in April 2026. Peak summer (June-July) reaches 66-70%. Winter months (January-February) hold at 42-48% due to Mount Hood skiing demand.
How much monthly revenue does a Brightwood STR generate?
The all-listings average was $2,215/month in April 2026. The 2025 full-year average was $3,004/month. Houses averaged $2,354/month and entire-place listings averaged $2,301/month in April.
Is Brightwood a good STR investment near Mount Hood?
At a typical home value of $517,043 and 2025 annual average revenue of $3,004/month, the gross yield is approximately 7.0% annualized before expenses. The dual season (skiing and summer recreation) provides two demand windows, moderating the seasonal variance somewhat.
How far in advance do Brightwood guests book?
The average booking lead time is 39.4 days, with an average stay of 3.69 nights. Peak ski weekends and summer holiday weekends often book 5-8 weeks in advance.
Who are the top property managers in Brightwood, OR?
Vacasa leads with 356 listings and a 4.57 average rating (26,654 reviews). Evolve ranks second with 124 listings (4.72 rating). The Official Collins Lake Resort holds third with 89 listings (4.78 rating).
Brightwood, OregonRev $2,215ADR $174Occ 46%Score C (56)

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Table of Contents

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Quick Facts: Brightwood

Active STRs
66
Avg Daily Rate
$274
Occupancy Rate
63%
Population
500
Annual Visitors
80,000

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