Brightwood, Oregon Short-Term Rental Market
Brightwood, OR STRs averaged $174/night at 45.7% occupancy in April 2026, serving Mount Hood recreation visitors with free county registration.
Quick Answer: Brightwood, Oregon is an active short-term rental market. average occupancy is 46%. average monthly revenue is $2,215. average daily rate is $174. the top operator is Vacasa with 356 listings. market score is 56/100 (grade C).
Market Score Breakdown
Five dimensions Apivex evaluates per market.
Market Overview
Brightwood is an unincorporated community in Clackamas County, Oregon, on the Sandy River at the western approach to Mount Hood. The area serves as a base camp for Mount Hood skiing, hiking, and Sandy River recreation, drawing year-round outdoor visitors. In April 2026, the market posted an average daily rate of $174 and occupancy of 45.7%, generating $80 in RevPAR. Year-over-year, occupancy dipped 3.1 percentage points while ADR grew 3.6% and average monthly revenue declined 3.4%.
The listing mix is primarily entire-place rentals: 5,792 entire-place listings versus 480 private rooms and 8 shared rooms. One-bedroom units lead at 2,378 listings, followed by two-bedroom (1,583), three-bedroom (1,490), four-bedroom (564), and five-bedroom-plus (257). Channel distribution shows 3,080 listings on Airbnb only, 2,713 on both platforms, and 487 on VRBO only. The total market score of 56.3 and investability score of 69.3 out of 100 are moderate.
Seasonal Patterns
| Month | Occupancy | ADR | Revenue |
|---|---|---|---|
| Jan | 42% | $186 | $2,247 |
| Feb | 48% | $183 | $2,200 |
| Mar | 50% | $175 | $2,336 |
| Apr | 48% | $162 | $2,108 |
| May | 55% | $170 | $2,339 |
| Jun | 66% | $193 | $3,236 |
| Jul | 69% | $202 | $3,800 |
| Aug | 64% | $199 | $3,514 |
| Sep | 54% | $183 | $2,665 |
| Oct | 50% | $167 | $2,321 |
| Nov | 46% | $163 | $1,971 |
| Dec | 48% | $192 | $2,496 |
Top Short-Term Rental Operators in Brightwood
Ranked by total active listings. Useful for understanding the competitive landscape.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Vacasa | 356 | 26,654 | ★ 4.57 |
| 2 | Evolve | 124 | 5,401 | ★ 4.72 |
| 3 | The Official Collins Lake Resort | 89 | 359 | ★ 4.78 |
| 4 | Mt Hood Vacation Homes | 64 | 3,704 | ★ 4.50 |
| 5 | Arrived Vacation Rentals | 61 | 4,319 | ★ 4.75 |
What Kind of STR Should I Buy in Brightwood?
Revenue and pricing by property type, tier, and bedroom count.
Revenue by Bedroom Count
| 1 bed | 2,378 |
| 2 bed | 1,583 |
| 3 bed | 1,490 |
| 4 bed | 564 |
| 5 bed | 257 |
ADR by Property Tier
| Entire Home | $180 |
| Luxury | $309 |
| Professionally Managed | $239 |
Revenue by Dwelling Type
| Apartment | $1,902 |
| Entire Place | $2,301 |
| House | $2,354 |
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 49% |
| vrbo | 7.8% |
| both | 43.2% |
Investment Analysis
At a typical home value of $517,043 and average monthly STR revenue of $2,215 in April 2026, a Brightwood STR implies an annualized gross revenue of approximately $26,580, representing a gross yield of roughly 5.1% before expenses, management fees, and taxes. The higher home price relative to STR revenue reflects the premium Oregon western slope real estate market.
Professionally managed listings ($239 ADR) command a 37% premium over the market average ($174). Luxury-tier properties average $309 ADR, a 78% premium. Houses average $2,354/month versus apartments at $1,902/month, a gap of $452/month. Annual revenue has been relatively flat: 2022 averaged $2,949/month, 2023 $2,815, 2024 $2,843, and 2025 $3,004. The revenue growth score of 54.7 out of 100 is near the median.
Revenue Trend (5 yr)
ADR & Occupancy Trends (5 yr)
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Booking Insights
Brightwood guests book an average of 39.4 days in advance, with an average length of stay of 3.69 nights. The 39-day lead time is near the national STR median. The 3.69-night average stay reflects the weekend-to-extended-weekend outdoor recreation trips typical of Portland area visitors.
The dual season (skiing in winter and camping/hiking in summer) means there are two distinct demand windows. Operators should implement premium pricing for July-August and the peak ski weekends (typically December through March on Mount Hood). Minimum-stay policies of 2-3 nights work well for this market given the typical weekend recreation itinerary.
Short-Term Rental Regulations
Brightwood falls entirely under unincorporated Clackamas County jurisdiction. Operators must register with the county before advertising or accepting bookings. Registration is free and requires no in-home inspection. The county provides confirmation within 30 days of a complete application. The registration number must appear on all advertisements.
The combined tax rate is 7.5%. No annual night cap and no owner-occupancy or primary-residence requirement exists for properties outside the Portland metro urban growth boundary. Brightwood is well outside that boundary, so investor-owned non-primary-residence properties may operate freely. The Clackamas County STR pilot program, effective December 7, 2023, was extended by the Board of County Commissioners on January 13, 2026 through June 30, 2026. The county held public town halls in early 2026 to solicit feedback on whether to continue, amend, or end the program. Enforcement is rated moderate.
Market Comparison
Against national benchmarks of roughly 55% median occupancy and $220 median ADR, Brightwood’s April 2026 occupancy of 45.7% is below the national median by 9.3 percentage points, reflecting the pre-peak April timing for a recreation market. The $174 ADR is 21% below the national baseline, reflecting the affordable eastern Clackamas County corridor.
Vacasa leads with 356 listings, 26,654 reviews, and a 4.57 average rating. Evolve ranks second with 124 listings and 5,401 reviews (4.72 rating). The Official Collins Lake Resort holds third with 89 listings and 359 reviews (4.78 rating). The top three operators manage 569 listings combined in a market of approximately 6,280 total listings. Vacasa’s dominant market position with 356 listings and 26,654 reviews reflects the professional management scale typical of Pacific Northwest recreation markets.
Frequently Asked Questions About Brightwood, Oregon
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