Cloverdale, Oregon Short-Term Rental Market
Cloverdale, OR STRs averaged $282/night at 52.0% occupancy in April 2026, with summer peaks near 81% occupancy on the north Oregon Coast.
Quick Answer: Cloverdale, Oregon is an active short-term rental market. average occupancy is 52%. average monthly revenue is $4,032. average daily rate is $282. the top operator is Vacasa with 706 listings. market score is 57/100 (grade C).
Market Score Breakdown
Five dimensions Apivex evaluates per market.
Market Overview
Cloverdale is a small unincorporated community in southern Tillamook County on the north Oregon Coast, positioned along Highway 101 near the Nestucca River and Pacific City. Its STR market draws primarily from Portland and the Willamette Valley drive market, along with out-of-state road-trippers attracted by beaches, fishing, Cape Kiwanda, and nearby Pelican Brewing.
The market has approximately 4,450 active listings, with entire-place units making up 4,385 of that total (98.5%). Private rooms account for just 63 listings. The channel mix skews heavily toward dual-platform listings: 3,032 appear on both Airbnb and VRBO, 999 are Airbnb-only, and 419 are VRBO-only.
By bedroom count, 3-bedroom units lead with 1,351 listings, followed by 2-bedroom (1,269), 4-bedroom (693), 1-bedroom (833), and 5-bedroom-plus (303), reflecting the coastal vacation rental character of the market where larger group-friendly units are prevalent.
In April 2026, the market posted an average daily rate of $282 and occupancy of 52.0%, generating $147 in RevPAR. Year-over-year, both occupancy and ADR rose 7.2%, though total revenue per listing grew only 1.6% due to calendar-mix effects. The market scored 57.0 out of 100 overall, with a high rental demand score (93.6) but a low seasonality score (45.7) reflecting the pronounced summer concentration of demand. Supply is administratively constrained by Tillamook County’s license cap system.
Seasonal Patterns
| Month | Occupancy | ADR | Revenue |
|---|---|---|---|
| Jan | 31% | $225 | $2,013 |
| Feb | 41% | $233 | $2,272 |
| Mar | 53% | $246 | $3,428 |
| Apr | 54% | $253 | $3,720 |
| May | 57% | $271 | $3,958 |
| Jun | 67% | $303 | $5,195 |
| Jul | 79% | $318 | $6,496 |
| Aug | 81% | $315 | $6,690 |
| Sep | 62% | $269 | $4,445 |
| Oct | 51% | $242 | $3,479 |
| Nov | 43% | $241 | $2,736 |
| Dec | 36% | $244 | $2,501 |
Top Short-Term Rental Operators in Cloverdale
Ranked by total active listings. Useful for understanding the competitive landscape.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Vacasa | 706 | 75,811 | ★ 4.48 |
| 2 | Casago | 310 | 12,161 | ★ 4.42 |
| 3 | Meredith Lodging | 273 | 15,789 | ★ 4.53 |
| 4 | Seaside vacation rentals | 154 | 4,410 | ★ 4.75 |
| 5 | ITrip Vacations | 127 | 6,881 | ★ 4.60 |
What Kind of STR Should I Buy in Cloverdale?
Revenue and pricing by property type, tier, and bedroom count.
Revenue by Bedroom Count
| 1 bed | 833 |
| 2 bed | 1,269 |
| 3 bed | 1,351 |
| 4 bed | 693 |
| 5 bed | 303 |
ADR by Property Tier
| Entire Home | $284 |
| Luxury | $444 |
| Professionally Managed | $281 |
Revenue by Dwelling Type
| Apartment | $3,132 |
| Entire Place | $4,058 |
| House | $4,312 |
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 22.4% |
| vrbo | 9.4% |
| both | 68.1% |
Investment Analysis
Cloverdale generates among the highest per-listing revenue in the Oregon Coast STR market. At April 2026’s average monthly revenue of $4,032, annualized gross revenue runs approximately $48,384 per listing. No housing price data was available for this area at the time of this analysis, so a purchase-price yield calculation cannot be provided. Oregon Coast property values in this corridor typically reflect a premium over inland alternatives.
Performance by listing type shows meaningful differentiation. Houses averaged $4,312 per month, entire-place listings averaged $4,058, and apartments generated $3,132. The ADR premium for luxury-tier listings is substantial: $444.31 per night versus $282.05 for all listings, a $162 spread. Professionally managed properties averaged $280.53 per night, essentially in line with the all-listings average, suggesting the PM premium is limited in this market.
The investability score of 81.1 reflects strong revenue potential relative to the category, though the revenue growth score of 49.4 signals that this market has not grown consistently in recent years. Average annual revenue per listing peaked around 2020-2021 ($3,668-$4,561/month) and has been recovering since 2023. The 2025 full-year average of $4,795 per month is the highest on record.
A significant investment constraint is Tillamook County’s STR license cap system. The county limits total STR licenses per subarea, maintains waitlists, and has paused new issuance in some areas. A license transfers to a new owner only once at sale, and is subject to a use-it-or-lose-it rule (must generate at least 30 nights of bookings per year). Acquiring a property with an existing transferable license may represent a meaningful value-add.
Revenue Trend (5 yr)
ADR & Occupancy Trends (5 yr)
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Analyze My Property →Booking Insights
Cloverdale STR guests book an average of 45.9 days in advance and stay an average of 3.23 nights. These patterns reflect the coastal vacation rental character of the market.
The 46-day booking window is moderately long, consistent with destination vacation rental markets where prime summer weeks are claimed well ahead of time. For the July-August peak, popular listings may see bookings placed 60 to 90 days in advance. Hosts should open their calendars early and set peak-season pricing before the spring booking surge in March through May.
The 3.23-night average stay is shorter than many destination vacation rental markets, pointing toward a dominant two-to-four night weekend and holiday pattern rather than week-long vacation rentals. This is consistent with Cloverdale’s proximity to Portland (roughly 2 to 2.5 hours), which puts it squarely in the extended-weekend drive market.
Shorter average stays mean more frequent turnovers and higher relative cleaning costs. Hosts should price accordingly and may find that a 2-night minimum during peak season captures the weekend demand pattern while reducing single-night gaps that are difficult to fill at coastal properties.
Short-Term Rental Regulations
Short-term rentals in Cloverdale are regulated by Tillamook County, which has one of the more restrictive STR frameworks on the Oregon Coast. A Tillamook County Short-Term Rental License is required under Ordinance #84, as amended.
The new-license application fee is $400 ($300 base plus $100 initial inspection fee). Annual renewal costs approximately $300, plus a separate operator license fee calculated at $75 per person of maximum permitted occupancy, due at issuance and each annual renewal. Licenses renew annually.
The county caps the total number of STR licenses per geographic subarea, maintains waitlists when caps are reached, and has paused or limited new license issuance in recent years, targeting roughly 1% annual growth per community. One license is permitted per licensee. A license may transfer to a new owner only once at the time of property sale and is otherwise non-transferable. Properties must generate at least 30 nights of rental activity per year or risk losing the license.
Occupancy limits apply (approximately two adults per bedroom plus two additional adults, plus two children). Properties must pass fire, life-safety, and parking inspections. There is no owner-occupancy or primary-residence requirement.
The transient lodging tax (TLT) in unincorporated Tillamook County is 10% of the listing price including cleaning fees for stays of 29 nights or fewer. A 2025 ballot measure to increase the TLT to 14% was extremely close and did not pass on initial count, leaving the rate at 10%. Enforcement is rated strict.
Market Comparison
Cloverdale’s 52.0% occupancy in April 2026 is near the U.S. STR median of approximately 55% but meaningfully below peak-season levels of 80%+. The $282 ADR is well above the U.S. median of approximately $220, placing this market among the higher-rate Oregon Coast destinations.
RevPAR of $147 reflects the combination of a premium nightly rate and mid-range occupancy. Compared to other Oregon Coast markets, Cloverdale competes primarily with Pacific City and the Tillamook corridor.
Professional management is heavily consolidated here. Vacasa dominates with 706 listings and 75,811 reviews at a 4.482 average rating, representing approximately 16% of all active listings. Casago holds 310 listings with 12,161 reviews at 4.416 stars, and Meredith Lodging manages 273 listings with 15,789 reviews at 4.532 stars. Seaside Vacation Rentals (154 listings, 4,410 reviews, 4.745 stars) and iTrip Vacations (127 listings, 6,881 reviews, 4.600 stars) round out the top five. The top five collectively manage 1,570 listings, or approximately 35% of the active market, making this one of the most professionally managed STR markets in the dataset.
Frequently Asked Questions About Cloverdale, Oregon
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