Oneonta, New York Short-Term Rental Market
The Oneonta area STR market averaged $246 a night at 58.7% occupancy in June 2026.
Quick Answer: Oneonta, New York is an active short-term rental market. average occupancy in the New York State Area market area is 59%. average monthly revenue in the New York State Area market area is $3,591. average daily rate in the New York State Area market area is $246. the top operator in the New York State Area market area is Evolve with 210 listings. market score is 70/100 (grade B).
Market data reflects the New York State Area regional market, which includes Oneonta. Regulations, taxes, and permit details below are specific to Oneonta.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Oneonta, a college town in Otsego County, New York anchored by SUNY Oneonta and Hartwick College, has its short-term rental performance tracked as part of a wider regional StaySTRA data series; this profile omits total listing counts, bedroom and channel mix, and property manager rankings since that dimension and property manager data is tracked at a shared regional level rather than uniquely for Oneonta.
The Oneonta area’s own STR performance averaged $246.25 a night (ADR) at 58.7% occupancy in June 2026, generating an average of $3,591 in monthly revenue per listing. Revenue is up 8.4% year over year and occupancy is up 3.4%, while ADR is down 2.4%.
Revenue varies by property type in the Oneonta area itself: apartment-style units average $2,428 a month, entire-place units average $3,771, and standalone houses average $4,099, the highest of the three.
Oneonta sits in the Cooperstown and Otsego County tourism corridor, one of upstate New York’s strongest leisure destinations, drawing baseball tourists to the nearby National Baseball Hall of Fame, youth sports and baseball-camp visitors, and summer culture visitors to the Glimmerglass Festival, alongside parents, prospective students, and alumni tied to the local colleges.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 40% |
| Feb | 48% |
| Mar | 40% |
| Apr | 44% |
| May | 47% |
| Jun | 56% |
| Jul | 64% |
| Aug | 60% |
| Sep | 44% |
| Oct | 44% |
| Nov | 40% |
| Dec | 43% |
Month-by-month nightly rates and revenue figures for Oneonta are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in New York State Area market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the New York State Area market as a whole, which includes Oneonta, so these counts are not Oneonta-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Evolve | 210 | 5,967 | ★ 4.67 |
| 2 | Cooperstown Stay | 186 | 2,246 | ★ 4.87 |
| 3 | ERA Team VP Vacation Properties | 40 | 176 | ★ 4.43 |
| 4 | Angel Rock Waterfront Cottages & Vacation Homes | 32 | 387 | ★ 4.77 |
| 5 | EVL Property Rentals | 32 | 1,703 | ★ 4.89 |
What Kind of STR Should I Buy in Oneonta?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Oneonta are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 55.2% |
| vrbo | 7.8% |
| both | 37.1% |
Booking Insights
Booking-window and length-of-stay analysis for Oneonta — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Oneonta actively regulates short-term rentals, having started in 2018 and formalized rules via Ordinance No. 2 of 2020. STRs are defined as occupancy for less than 30 days and treated as a Tourist or Transient Use. Every operator must obtain an annual short-term rental permit from the Code Enforcement Office, costing $300.00, and must first secure a Certificate of Compliance with housing, electrical, and heating inspections.
The most investor-critical rule is zoning: new short-term rentals are prohibited in every residential district except R-4. In the R-1, R-2, R-3, and U districts, an STR is permitted only if it is the owner’s actual primary residence, documented with at least two proofs of residency such as a driver’s license or voter registration. Pure investment, non-owner-occupied STRs are effectively confined to the R-4 district and commercial or mixed-use zones.
Guests are subject to Otsego County’s hotel and motel occupancy tax, currently 6.0% and collected by Airbnb for reservations of 29 nights or fewer, on top of New York state and county sales tax. The city has added noise and parking restrictions, with violation fines starting at $500.
Enforcement is rated strict. New York State’s statewide Short-Term Rental Registry law took effect in 2025, adding a state registration layer on top of the city’s own permit system. Investors should confirm a target parcel’s zoning district, ideally R-4 or commercial, and its ability to pass inspection before buying.
Market Comparison
The Oneonta area’s 58.7% occupancy runs above the national short-term rental median of roughly 55%, about 3.7 percentage points higher, while its $246.25 ADR is roughly 11.9% above a national median ADR of about $220. This modestly above-average profile on both measures reflects a solid, if not standout, upstate New York college-town and baseball-tourism market.
Property manager data for this market area is tracked at a shared regional level rather than uniquely for Oneonta, so no property manager breakdown is presented here. Buyers researching management options should verify any specific operator’s actual coverage of the area directly. Oneonta’s own housing and regulatory profile, covered elsewhere in this report, remain reliable at the city level regardless of this limitation; note that a full typical home value figure was also not available for Oneonta specifically.
Frequently Asked Questions About Oneonta, New York
What is the average Airbnb occupancy rate in Oneonta, NY?
What is the average nightly rate for a vacation rental in Oneonta, NY?
Can I buy a house in Oneonta and run it as a non-owner-occupied short-term rental?
How much does a short-term rental permit cost in Oneonta?
How much revenue does the average Oneonta area short-term rental generate per month?
When is peak season for vacation rentals in Oneonta?
What lodging tax applies to short-term rentals in Oneonta?
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