Peoria, Arizona Short-Term Rental Market
Phoenix metro STRs averaged $170 ADR, 56.2% occupancy and $2,647 monthly revenue in August 2026.
Quick Answer: Peoria, Arizona is an active short-term rental market. average occupancy in the Phoenix/Scottsdale market area is 58%. average monthly revenue in the Phoenix/Scottsdale market area is $2,841. average daily rate in the Phoenix/Scottsdale market area is $189. the top operator in the Phoenix/Scottsdale market area is Evolve with 981 listings. market score is 50/100 (grade D).
Market data reflects the Phoenix/Scottsdale regional market, which includes Peoria. Regulations, taxes, and permit details below are specific to Peoria.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Peoria is a fast-growing suburb of 196,906 residents in the northwest Phoenix metro, in Maricopa County. Apivex, the data provider behind these figures, tracks short-term rental performance for Peoria together with 14 other Phoenix metro communities, including Chandler, Gilbert, Glendale, Goodyear, Mesa, Surprise and Tempe, as one shared series. Every performance number on this page therefore describes the Phoenix metro area STR market, not Peoria alone.
In August 2026 the Phoenix metro area averaged an ADR of $169.55 and occupancy of 56.20%. Average monthly revenue per listing was $2,647. Compared with August 2025, ADR rose 5.86%, occupancy rose 1.93%, and revenue fell 4.80%.
The longer history shows steady price gains. Calendar-year average ADR rose from $156 in 2019 to $226 in 2025, and average monthly revenue rose from $2,430 to $3,924. Occupancy peaked at a 68.73% annual average in 2021 and was 62.39% in 2025. For January through August 2026, occupancy averaged 63.98%, ADR averaged $237, and monthly revenue averaged $4,250.
Peoria is a recreation and sports-tourism destination more than a classic hotel market. The Peoria Sports Complex hosts MLB Spring Training for the San Diego Padres and Seattle Mariners each February and March. Lake Pleasant Regional Park, Old Town Peoria and five golf courses add to demand. Visitors include snowbirds, baseball fans and drive-market travelers from greater Phoenix. No verified annual visitor count is available. Listing counts, bedroom mix, booking channel mix and top operators are tracked at a shared regional level rather than uniquely for Peoria, so this profile omits them.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 65% |
| Feb | 74% |
| Mar | 76% |
| Apr | 57% |
| May | 56% |
| Jun | 58% |
| Jul | 60% |
| Aug | 59% |
| Sep | 59% |
| Oct | 63% |
| Nov | 63% |
| Dec | 58% |
Month-by-month nightly rates and revenue figures for Peoria are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Phoenix/Scottsdale market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Phoenix/Scottsdale market as a whole, which includes Peoria, so these counts are not Peoria-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Evolve | 981 | 34,553 | ★ 4.74 |
| 2 | Vacasa | 505 | 9,989 | ★ 4.56 |
| 3 | CozySuites | 332 | 4,498 | ★ 4.00 |
| 4 | Zona Multifamily | 297 | 1,788 | ★ 2.67 |
| 5 | Park Royal | 229 | 17 | ★ 4.65 |
What Kind of STR Should I Buy in Peoria?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Peoria are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 42.9% |
| vrbo | 9.2% |
| both | 47.9% |
Home Value Trends (Peoria)
Typical home values, median sale prices, and the 10-year price trend for Peoria are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Peoria — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Short-term rentals are legal in Peoria. Arizona state law (A.R.S. 9-500.39) bars cities from banning STRs or restricting them by zoning district, so they are allowed in residential zones citywide. Peoria may still regulate health, safety, noise, nuisance and neighbor notification.
On October 11, 2022, Peoria adopted Ordinance 2022-20, which requires a Vacation/Short Term Rental Permit for each property before it is advertised or rented. The permit is free and applied for online at peoriaaz.gov/rentals. Owners must designate a 24-hour emergency contact and notify neighbors within about 300 feet. They must carry at least $500,000 in liability insurance unless the booking marketplace provides it. They must also run sex-offender background checks on guests if the marketplace does not, and display the permit number in all advertisements.
There is no cap on nights per year and no owner-occupancy or primary-residence requirement. The exception is state law since September 14, 2024, which requires the owner to live on-site where the STR is an accessory dwelling unit with a certificate of occupancy issued on or after that date. Enforcement is moderate. Failure to apply within 30 days of a written violation notice can bring civil penalties of up to $1,000 per month. A permit can be suspended for up to 12 months after three verified violations in 12 months.
Operators must hold an Arizona TPT license. The combined transient lodging tax is approximately 12.87%.
Market Comparison
Compared with US norms of roughly 55% occupancy and a $220 ADR, the Phoenix metro area runs above on occupancy and near the national figure on price. The 2025 annual average was 62.39% occupancy at a $226 ADR. August 2026 occupancy was 56.20% at a $169.55 ADR.
The 2025 occupancy lead is about 7 points, and the 2025 ADR is about 3% above the national figure. Summer ADR falls well below it, at $153 in July and August, while March reaches $274. The market earns its premium in the cool months.
Price has been rising. Annual average ADR grew from $156 in 2019 to $226 in 2025, and January through August 2026 averaged $237. Occupancy has been softer than its 2021 high of 68.73%, so recent gains have come mainly from price.
Top operators are tracked at a shared regional level rather than uniquely for Peoria, so this profile omits them.
Frequently Asked Questions About Peoria, Arizona
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How far ahead do guests book, and how long do they stay?
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