Overgaard, Arizona Short-Term Rental Market
The Overgaard, AZ area STR market averaged $239 a night at 58.5% occupancy in June 2026, roughly flat yearly.
Quick Answer: Overgaard, Arizona is an active short-term rental market. average occupancy in the Pinetop-Lakeside market area is 59%. average monthly revenue in the Pinetop-Lakeside market area is $3,799. average daily rate in the Pinetop-Lakeside market area is $239. the top operator in the Pinetop-Lakeside market area is Evolve with 229 listings. market score is 49/100 (grade D).
Market data reflects the Pinetop-Lakeside regional market, which includes Overgaard. Regulations, taxes, and permit details below are specific to Overgaard.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Overgaard, AZ is part of the Heber-Overgaard census-designated place atop the Mogollon Rim in Navajo County, at roughly 6,600 feet elevation and about 144 miles north of Phoenix. It is a seasonal mountain getaway and retirement or second-home community: nearly 66% of homes are second homes, and the summertime population swells to an estimated 12,000 as heat-fleeing Phoenix-area residents arrive, up from a year-round population of 2,898. Visitors come primarily for outdoor recreation in the adjacent Apache-Sitgreaves National Forest, including fishing, hiking, and kayaking at Rim lakes such as Woods Canyon, Willow Springs, and Black Canyon, along with scenic drives on the Mogollon Rim and winter cross-country skiing.
Listing-level inventory counts, bedroom mix, and market-score benchmarks are tracked at a shared regional level across the White Mountains rather than uniquely for Overgaard, so this profile omits those figures rather than present regional numbers as community-specific. All occupancy, rate, and revenue figures below describe the Overgaard, AZ area STR market rather than the community in strict isolation.
In the most recent month of data (June 2026), the Overgaard area STR market posted an average daily rate of $239.49 and average occupancy of 58.50%. Average monthly revenue per listing was $3,799, with standalone houses averaging $3,985 a month, close to entire-place listings at $3,804 and well ahead of the $2,955 average for apartment-style listings.
Year over year, occupancy fell 3.8 percentage points, average daily rate slipped 2.1%, and revenue per listing dipped 2.8%, a broadly softer year across most metrics. That said, the market’s status as a summer heat-escape destination for Phoenix-area residents gives it a demand base that is less tied to broader national travel trends than many purely tourist-driven markets.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 34% |
| Feb | 37% |
| Mar | 39% |
| Apr | 33% |
| May | 47% |
| Jun | 63% |
| Jul | 70% |
| Aug | 59% |
| Sep | 45% |
| Oct | 44% |
| Nov | 37% |
| Dec | 48% |
Month-by-month nightly rates and revenue figures for Overgaard are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Pinetop-Lakeside market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Pinetop-Lakeside market as a whole, which includes Overgaard, so these counts are not Overgaard-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Evolve | 229 | 11,437 | ★ 4.81 |
| 2 | Vacasa | 92 | 985 | ★ 4.79 |
| 3 | CoolVacay | 47 | 48 | ★ 4.65 |
| 4 | Greer Cabin Keepers | 44 | 327 | ★ 4.59 |
| 5 | Rim Lakes Vacation Rentals | 31 | 1,346 | ★ 4.79 |
What Kind of STR Should I Buy in Overgaard?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Overgaard are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 24.7% |
| vrbo | 11.7% |
| both | 63.5% |
Home Value Trends (Overgaard)
Typical home values, median sale prices, and the 10-year price trend for Overgaard are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Overgaard — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Overgaard is unincorporated and governed by Navajo County rather than a town code. Arizona is a strongly STR-friendly, state-preempted market: under ARS 11-269.17, counties may not prohibit or restrict short-term rentals based on their use, classification, or occupancy. Navajo County has not adopted a dedicated STR permit or registration ordinance, so there is currently no county-level permit, registration fee, night cap, or owner-occupancy requirement.
Operators must obtain an Arizona Transaction Privilege Tax license from the Arizona Department of Revenue and remit transient lodging tax, roughly 5.5% state plus 0.88% Navajo County, about 6.38% combined in unincorporated areas, since no city tax applies where Overgaard is not incorporated. If the county were to adopt a permit ordinance in the future, state law caps the permit fee at the actual cost of issuance or $250, whichever is less, and requires issuance or denial within 7 business days.
Private HOA and CC&R restrictions may apply in specific subdivisions and can be more restrictive than county rules, so owners should verify their subdivision’s covenants independently. Enforcement is rated minimal at the county level; the main compliance obligations are the state TPT license and accurate lodging-tax remittance.
Market Comparison
The Overgaard area’s 58.50% average occupancy in the latest month runs above the roughly 55% median occupancy typically seen across the broader US short-term rental market, while its $239.49 average daily rate sits close to the roughly $220 national median, reflecting a market with modestly above-average demand at a near-typical nightly rate.
Property manager rankings and total listing counts for this market are tracked at a shared regional level across the White Mountains rather than distinctly for Overgaard, so this profile omits a market-specific operator breakdown rather than present shared data as community-specific. Investors evaluating an Overgaard-area property should request current, address-specific management proposals rather than rely on any regional operator ranking, especially given how many area homes function as second homes rather than dedicated rental properties. That second-home concentration also means the pool of properties actively competing for nightly bookings may be smaller than the raw housing stock would suggest, a factor worth weighing against any regional competitive analysis.
Frequently Asked Questions About Overgaard, Arizona
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