Goodyear, Arizona Short-Term Rental Market
Goodyear, AZ STRs averaged $273/night at 59.4% occupancy in April 2026, with the spring training peak reaching 76.3% in March.
Quick Answer: Goodyear, Arizona is an active short-term rental market. average occupancy in the Phoenix/Scottsdale market area is 57%. average monthly revenue in the Phoenix/Scottsdale market area is $2,947. average daily rate in the Phoenix/Scottsdale market area is $188. the top operator in the Phoenix/Scottsdale market area is Evolve with 981 listings. market score is 50/100 (grade D).
Market data reflects the Phoenix/Scottsdale regional market, which includes Goodyear. Regulations, taxes, and permit details below are specific to Goodyear.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Goodyear is a fast-growing suburb in the southwest Phoenix metro with a population of 118,175, anchored as an STR market by Cactus League spring training at Goodyear Ballpark, the spring home of the Cleveland Guardians and Cincinnati Reds. The overall STR inventory is large, with approximately 33,966 active listings tracked across all channels. Of those, 30,445 (89.6%) are entire-place listings, 3,444 are private rooms, and 77 are shared rooms. By bedroom count, 1-bedroom units are the largest segment at 10,425 listings, followed by 2-bedroom (7,644), 3-bedroom (7,322), 4-bedroom (5,503), and 5-bedroom (3,019).
By booking channel, 16,256 listings appear on both Airbnb and VRBO, 14,575 are Airbnb-only, and 3,135 are VRBO-only. In April 2026, the market-wide average daily rate was $273, occupancy was 59.4%, and RevPAR was $162. Year-over-year, revenue grew 3.1%, ADR rose 2.9%, and occupancy improved 1.2 percentage points. The total market score is 50.3 out of 100, with investability at 65.1, rental demand at 68.2, and revenue growth at 68.9. The regulation score of 57.6 reflects Arizona’s permissive statewide STR preemption law, under which Goodyear cannot ban STRs outright.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 65% |
| Feb | 74% |
| Mar | 76% |
| Apr | 57% |
| May | 56% |
| Jun | 58% |
| Jul | 60% |
| Aug | 60% |
| Sep | 59% |
| Oct | 63% |
| Nov | 63% |
| Dec | 58% |
Month-by-month nightly rates and revenue figures for Goodyear are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Phoenix/Scottsdale market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Phoenix/Scottsdale market as a whole, which includes Goodyear, so these counts are not Goodyear-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Evolve | 981 | 34,553 | ★ 4.74 |
| 2 | Vacasa | 505 | 9,989 | ★ 4.56 |
| 3 | CozySuites | 332 | 4,498 | ★ 4.00 |
| 4 | Zona Multifamily | 297 | 1,788 | ★ 2.67 |
| 5 | Park Royal | 229 | 17 | ★ 4.65 |
What Kind of STR Should I Buy in Goodyear?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Goodyear are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 42.9% |
| vrbo | 9.2% |
| both | 47.9% |
Home Value Trends (Goodyear)
Typical home values, median sale prices, and the 10-year price trend for Goodyear are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Goodyear — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Short-term rentals are legal throughout Goodyear. Arizona state law (A.R.S. 9-500.39, originating with SB 1350 in 2016) preempts cities from banning STRs outright or imposing owner-occupancy or primary-residence requirements. Goodyear cannot restrict STRs solely on the basis of their short-term nature.
Effective January 1, 2023, Goodyear adopted an STR ordinance (City Code Chapter 8, Article 8-2) under authority granted by SB 1168. Every STR operator must obtain a City of Goodyear Short-Term Rental License for $250 per year. Licenses expire December 31 annually and must be renewed with no proration for partial years. The license number must appear in all advertisements and listings.
Operators must also hold a State of Arizona Transaction Privilege Tax (TPT) license and remit lodging taxes. The city levies a 5.0% combined transient and real-property rental tax (2.5% each), on top of state TPT of 5.5% and Maricopa County taxes. Additional compliance requirements include: a minimum $500,000 liability insurance policy or equivalent platform coverage; sex-offender background checks on guests; an emergency contact who responds within 1 hour and complaint response within 24 hours; and written notification to adjacent and across-the-street single-family neighbors before the first rental. There is no cap on nights per year. Violations can result in fines of roughly $500 to $3,500 and license suspension. Enforcement is rated moderate.
Market Comparison
Nationally, the median STR market runs approximately 55% occupancy and $220 ADR. Goodyear’s April 2026 occupancy of 59.4% slightly exceeds the national median, while its ADR of $273 is 24% above the national level. RevPAR of $162 compares favorably to the implied national median of roughly $121.
Within the Phoenix metro, Goodyear competes with Scottsdale and Tempe for spring-training visitors, but its Cactus League anchor (Guardians and Reds) gives it a distinct demand driver that other West Valley suburbs lack. The market’s revenue growth of 3.1% year-over-year is below the pace of stronger destination markets but reflects ongoing expansion in a maturing Phoenix suburb.
Among the top property managers in this market, Evolve leads with 981 listings and 34,553 reviews at a 4.74 average rating, making it the dominant platform-model operator here. Vacasa operates 505 listings with 9,989 reviews at a 4.56 rating. CozySuites holds 332 listings with 4,498 reviews at a 4.00 rating. Zona Multifamily manages 297 listings with 1,788 reviews at a 2.67 rating. Park Royal rounds out the top 5 with 229 listings. The top 5 operators collectively account for approximately 2,344 managed listings.
Frequently Asked Questions About Goodyear, Arizona
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