Wimauma, Florida Short-Term Rental Market
Wimauma, FL bars true nightly rentals in most residential zones (7-night minimum); June 2026 ADR was $167.
Quick Answer: Wimauma, Florida is an active short-term rental market. average occupancy in the Tampa market area is 58%. average monthly revenue in the Tampa market area is $2,645. average daily rate in the Tampa market area is $167. the top operator in the Tampa market area is Evolve with 140 listings. market score is 55/100 (grade C).
Market data reflects the Tampa regional market, which includes Wimauma. Regulations, taxes, and permit details below are specific to Wimauma.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Wimauma’s short-term rental market is shaped by a real zoning constraint: Hillsborough County (Wimauma is unincorporated) generally bars rentals under seven consecutive nights in residential zoning districts, which rules out true nightly Airbnb-style operation on most residential parcels. Nightly rentals are only clearly allowed on parcels specifically zoned for transient or vacation-rental use; HOA covenants can further restrict or prohibit rentals entirely. Florida’s state preemption law bars the county from banning STRs outright, but the seven-night minimum functions as the county’s main lever instead.
Wimauma is a small, rural, unincorporated agricultural community in southeastern Hillsborough County, population 9,467, not itself a tourism destination; Hillsborough County (Tampa Bay) as a whole hosted roughly 28.2 million visitors in 2024 and set a record $1.16 billion in taxable hotel revenue.
StaySTRA tracks Wimauma’s ADR, occupancy, and revenue at a shared regional level with nearby Brandon and Valrico, both Hillsborough County suburbs, so the figures below describe the Tampa Bay area STR market rather than Wimauma specifically, and in any case reflect whatever mix of transient-zoned parcels and grandfathered listings the data captures. In June 2026, the Tampa Bay area STR market posted a blended ADR of $166.52 and 58.4% occupancy, with average monthly revenue of $2,645/listing. Revenue is down 7.44% year over year, while occupancy and ADR are both roughly flat (up 0.07 and 1.30 percentage points respectively).
Bedroom mix, listing-type breakdown, and the top-property-manager list are tracked at the same shared regional level rather than uniquely for Wimauma, so this profile omits those breakdowns.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 65% |
| Feb | 75% |
| Mar | 76% |
| Apr | 61% |
| May | 59% |
| Jun | 62% |
| Jul | 64% |
| Aug | 59% |
| Sep | 56% |
| Oct | 61% |
| Nov | 61% |
| Dec | 65% |
Month-by-month nightly rates and revenue figures for Wimauma are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Tampa market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Tampa market as a whole, which includes Wimauma, so these counts are not Wimauma-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Evolve | 140 | 4,591 | ★ 4.55 |
| 2 | Sailport Waterfront Suites | 92 | 234 | ★ 4.25 |
| 3 | Emperor Rentals | 68 | 5,061 | ★ 4.83 |
| 4 | One Stone Property Group | 67 | 4,477 | ★ 4.61 |
| 5 | Bojano Stays | 61 | 129 | ★ 4.04 |
What Kind of STR Should I Buy in Wimauma?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Wimauma are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 54.2% |
| vrbo | 5.3% |
| both | 40.5% |
Home Value Trends (Wimauma)
Typical home values, median sale prices, and the 10-year price trend for Wimauma are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Wimauma — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Wimauma is unincorporated, so short-term rentals are governed by Hillsborough County and Florida state rules rather than a city code. Florida preempts local governments from banning STRs outright or regulating rental frequency or duration, but counties can and do enforce zoning. In unincorporated Hillsborough County, homes in residential zoning districts generally cannot be rented for fewer than seven consecutive nights, so true nightly Airbnb/VRBO-style rentals are only clearly allowed on parcels zoned for transient or vacation-rental use.
Operators need a Florida DBPR vacation rental license (form DR-1, roughly $150-$350 depending on unit count and term) plus a Hillsborough County business tax receipt, both renewed annually. A DBPR license isn’t required if renting a room while still living in the home (owner-occupied), though the county business tax receipt and taxes still apply.
Taxes include the county’s 6% Tourist Development Tax on stays of six months or less, on top of Florida’s 6% state sales tax and a local discretionary surtax; Airbnb collects and remits some of this automatically. Enforcement is largely complaint-driven, but operating without proper zoning approval can bring significant fines. Enforcement is rated moderate. HOA restrictions are common in the area and may prohibit STRs entirely, independent of county rules.
Market Comparison
The Tampa Bay area STR market’s June 2026 occupancy of 58.4% runs slightly above the commonly cited US STR median of roughly 55%, while its $166.52 blended ADR sits below the roughly $220 US median, a higher-occupancy, value-rate profile.
Top-property-manager data is not currently published uniquely for Wimauma in this snapshot (tracked at a shared regional level with Brandon and Valrico instead), so this profile omits a named-operator comparison.
Frequently Asked Questions About Wimauma, Florida
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Do HOAs affect short-term rentals in Wimauma?
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