Wellington, Florida Short-Term Rental Market
Palm Beach County STR averaged a $191 ADR, 52.1% occupancy and $2,768 monthly revenue in September 2026.
Quick Answer: Wellington, Florida is an active short-term rental market. average occupancy in the West Palm Beach market area is 52%. average monthly revenue in the West Palm Beach market area is $2,768. average daily rate in the West Palm Beach market area is $191. the top operator in the West Palm Beach market area is Evolve with 113 listings. market score is 77/100 (grade B).
Market data reflects the West Palm Beach regional market, which includes Wellington. Regulations, taxes, and permit details below are specific to Wellington.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Wellington, Florida (population 62,146) is covered here through the Palm Beach County STR market, the region whose short-term rental performance Wellington shares. Every performance number in this profile describes that Palm Beach County market rather than Wellington alone, while permit rules and home values are specific to Wellington. In September 2026, the Palm Beach County STR market averaged an average daily rate (ADR) of $191 at 52.1% occupancy, producing average monthly revenue of $2,768 per listing. Compared with September 2025, occupancy is up 7.7%, ADR is up 10.7%, and revenue is up 8.5%. September is the slowest month of the year in this market, so these figures sit below the annual average. Across the first nine months of 2026 the market ran at 65.1% occupancy with a $263 ADR and $4,722 in average monthly revenue, ahead of 2025’s full-year 62.6% occupancy, $241 ADR and $4,169 in monthly revenue. Over the longer run, average monthly revenue has risen from $1,698 in 2017 to $4,169 in 2025. Summing the twelve typical months gives annual revenue of $40,016 per listing. Wellington’s own demand is tied closely to horse sport. Wellington International hosts the Winter Equestrian Festival, 13 weeks of FEI show jumping with more than $16M in prize money, and the Adequan Global Dressage Festival runs 10 weeks, drawing athletes, trainers and owners from 34+ countries. Visitors also use the 365-acre Wellington Environmental Preserve and the Wellington Amphitheater. Bedroom, channel and listing-type counts are tracked at a shared regional level rather than uniquely for Wellington, so this profile omits them. Wellington requires a vacation rental permit, covered in the regulatory section below.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 68% |
| Feb | 81% |
| Mar | 77% |
| Apr | 56% |
| May | 56% |
| Jun | 60% |
| Jul | 62% |
| Aug | 54% |
| Sep | 51% |
| Oct | 57% |
| Nov | 60% |
| Dec | 64% |
Month-by-month nightly rates and revenue figures for Wellington are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in West Palm Beach market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the West Palm Beach market as a whole, which includes Wellington, so these counts are not Wellington-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Evolve | 113 | 3,744 | ★ 4.61 |
| 2 | Brampton Park | 63 | 1,378 | ★ 4.95 |
| 3 | Easy Air Rentals | 59 | 3,315 | ★ 4.86 |
| 4 | Palm Beach Vacation Rentals | 54 | 805 | ★ 4.84 |
| 5 | Five Star Vacation Rentals | 50 | 1,644 | ★ 4.67 |
What Kind of STR Should I Buy in Wellington?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Wellington are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 40.1% |
| vrbo | 7.7% |
| both | 52.1% |
Home Value Trends (Wellington)
Typical home values, median sale prices, and the 10-year price trend for Wellington are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Wellington — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Wellington permits short-term rentals, but it regulates them strictly. The town launched its vacation rental permit program on March 1, 2024 under Ordinance No. 2023-13. Article 6 of the Land Development Regulations applies to any dwelling rented more than 3 times per calendar year for stays of less than 30 days. Those owners need a Vacation Rental Special Use Permit at $600 per unit. The permit is obtained once, is not renewed annually, and is not transferable, so a new owner must apply for a new permit. Owners must also hold a Business Tax Receipt, which renews annually. Overnight occupancy is capped at 2 persons per bedroom, excluding children under 3, with up to 4 additional persons allowed during the day. Operators must install non-invasive noise and wi-fi monitoring systems and complete human-trafficking prevention training. There is no owner-occupancy or primary-residence requirement for whole-home rentals. Renting individual sleeping rooms is only allowed on a homesteaded, owner-occupied property. Enforcement is active, with a 24/7 complaint hotline at 561-486-9022 and code-compliance oversight. On the tax side, hosts must collect and remit Palm Beach County’s 6% Tourist Development tax monthly, collect Florida sales tax of 6.5% in Palm Beach County, and register with the state DBPR. These rules cover stays under 30 days only. Longer leases fall outside the program.
Market Comparison
The Palm Beach County STR market ran at 52.1% occupancy with a $191 ADR in September 2026, a soft reading because September is its weakest month. Over the first nine months of 2026, the market ran at 65.1% occupancy with a $263 ADR, against 62.6% occupancy and a $241 ADR for full-year 2025. The luxury tier, at $399 per night, is about 2.1 times the all-listings ADR, and professionally managed listings at $250 are roughly 31% above it. Revenue is rising, with year-over-year gains of 8.5% in revenue, 10.7% in ADR and 7.7% in occupancy. The trade-off is seasonality, since the market depends heavily on winter demand. Top operators are tracked at a shared regional level rather than uniquely for Wellington, so this profile omits them.
Frequently Asked Questions About Wellington, Florida
How much do short-term rentals earn in the Wellington, FL area?
Is Airbnb legal in Wellington, Florida?
What is the best time of year for STR demand in Wellington?
What is the weakest month for short-term rentals here?
How much does a home cost in Wellington?
Does Wellington require the owner to live in the home?
What taxes apply to STR guests in Wellington?
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