Saint Cloud, Florida Short-Term Rental Market
Saint Cloud STRs averaged $267/night at 62.2% occupancy in June 2026 across 62,271 active listings.
Quick Answer: Saint Cloud, Florida is an active short-term rental market. average occupancy is 62%. average monthly revenue is $4,482. average daily rate is $267. the top operator is Master Vacation Homes with 1,887 listings. market score is 96/100 (grade A).
Market data reflects the Orlando regional market, which includes Saint Cloud. Regulations, taxes, and permit details below are specific to Saint Cloud.
Market Score Breakdown
Five dimensions Apivex evaluates per market.
Market Overview
Saint Cloud, Florida had 62,271 active short-term rental listings as of the latest snapshot, split between Airbnb (22,406), Vrbo (7,862), and 32,003 properties listed on both platforms. The market posted a $266.62 average daily rate (ADR) and 62.24% occupancy in June 2026, generating average monthly revenue of $4,482 per listing. Occupancy is down 6.85% year over year, while ADR is roughly flat (up 0.27%), and average revenue fell 1.88% over the trailing year.
Entire-place listings dominate at 58,288 (93.6% of supply), with 3,905 private-room listings and 78 shared-room listings. By bedroom count, 5-bedroom-plus properties are the single largest category at 21,369 listings, followed by 3-bedroom (11,983), 4-bedroom (11,675), 1-bedroom (10,061), and 2-bedroom (7,078), a mix skewed toward larger group-friendly homes typical of Central Florida’s theme-park-adjacent vacation-home markets.
Saint Cloud sits in Osceola County, part of the Kissimmee/Experience Kissimmee tourism market that drew a record 10.4 million county-wide visitors in 2024. The overwhelming majority of those visitors stay in the Kissimmee/US-192 corridor near Walt Disney World and Universal rather than in Saint Cloud proper; the city itself is a quieter, lakefront residential community on East Lake Tohopekaliga that captures overflow leisure travelers, freshwater anglers, and value-seeking visitors roughly 35-45 minutes from the major parks. The 10.4 million figure is county-wide and materially overstates Saint Cloud-specific visitation.
StaySTRA’s overall market score for Saint Cloud is 95.65, among the highest tracked, driven by strong revenue-growth (93.34) and seasonality (85.47) scores, with rental demand the relative laggard at 74.71.
Seasonal Patterns
| Month | Occupancy | ADR | Revenue |
|---|---|---|---|
| Jan | 54% | $210 | $3,075 |
| Feb | 70% | $219 | $3,688 |
| Mar | 71% | $244 | $4,494 |
| Apr | 60% | $232 | $3,550 |
| May | 55% | $209 | $3,033 |
| Jun | 65% | $244 | $3,953 |
| Jul | 66% | $238 | $4,126 |
| Aug | 56% | $216 | $3,321 |
| Sep | 46% | $190 | $2,402 |
| Oct | 56% | $198 | $2,845 |
| Nov | 55% | $213 | $2,960 |
| Dec | 56% | $230 | $3,273 |
Top Short-Term Rental Operators in Saint Cloud
Ranked by total active listings. Useful for understanding the competitive landscape.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Master Vacation Homes | 1,887 | 73,406 | ★ 4.75 |
| 2 | Top Villas | 1,310 | 6,401 | ★ 3.81 |
| 3 | Ohana Vacation | 802 | 3,631 | ★ 4.26 |
| 4 | Vacasa | 762 | 13,367 | ★ 4.38 |
| 5 | RedAwning | 641 | 4,500 | ★ 4.13 |
What Kind of STR Should I Buy in Saint Cloud?
Revenue and pricing by property type, tier, and bedroom count.
Revenue by Bedroom Count
| 1 bed | 10,061 |
| 2 bed | 7,078 |
| 3 bed | 11,983 |
| 4 bed | 11,675 |
| 5 bed | 21,369 |
ADR by Property Tier
| Entire Home | $276 |
| Luxury | $494 |
| Professionally Managed | $311 |
Revenue by Dwelling Type
| Apartment | $3,332 |
| Entire Place | $4,636 |
| House | $5,175 |
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 36% |
| vrbo | 12.6% |
| both | 51.4% |
Investment Analysis
Saint Cloud’s ADR tiers show clear separation: the market-wide average of $266.62 sits below the entire-home tier at $275.54, professionally managed listings at $311.24, and the luxury tier at $493.64, roughly an 85.2% premium over the market average. That spread signals significant upside for owners who can position a property in the luxury or professionally-managed tiers.
On the acquisition side, the typical home value in Saint Cloud is $395,814, with a median sale price of $396,667 and homes selling at 93.7% of list price with a median 42 days to pending, a fairly balanced market. Annualizing the average monthly revenue of $4,482 produces roughly $53,782 in gross annual revenue per listing, a gross yield of about 13.6% against the typical home value, before accounting for mortgage, management fees, taxes, insurance, and operating costs.
Revenue by property type favors larger homes: houses average $5,175 per month, well ahead of entire-place listings overall at $4,636 and apartments at $3,332, a 55.3% spread between apartment and house revenue, consistent with the market’s group-home-heavy bedroom mix.
The trailing-year trend shows occupancy softening (down 6.85%) while ADR holds roughly flat (up 0.27%), netting a 1.88% revenue decline, worth watching given the market’s still-strong 93.34 revenue-growth score reflects a longer-run trend rather than the most recent year.
Revenue Trend (5 yr)
ADR & Occupancy Trends (5 yr)
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Booking Insights
Saint Cloud guests book an average of 60.69 days in advance, one of the longer lead times in StaySTRA’s tracked markets, reflecting the planned nature of Central Florida theme-park vacations booked well ahead of travel dates. This gives operators roughly two months of runway to adjust pricing as a stay date approaches, supporting a dynamic pricing strategy that raises rates as popular weeks fill in rather than relying on last-minute demand.
Average length of stay is 5.05 nights, consistent with a full theme-park-vacation stay length rather than a weekend getaway. Combined with the market’s group-home-heavy bedroom mix (5-bedroom-plus is the largest single category), this points toward a market built around week-long, multi-family or multi-generational group trips, which supports 4 to 5-night minimum-stay policies without materially restricting bookable inventory. Operators should weight marketing and amenities toward larger groups (game rooms, private pools, multiple bedrooms) given both the stay length and bedroom-size data point toward group travel as the dominant use case.
Short-Term Rental Regulations
Short-term rentals are legal in Saint Cloud, but a permit is required: any owner renting property inside city limits must hold a Local Business Tax Receipt (the city’s ‘Landlord BTR’), issued per property after application review and subject to inspection by city officers, renewed annually. Per StaySTRA’s area profile (last updated July 8, 2026), true short-term rentals of under 30 days are generally confined to zoning districts that permit hotels and motels, meaning pure residential-neighborhood STRs face zoning risk in Saint Cloud, unlike cities with blanket residential allowances.
Tax obligations are substantial: guests staying six months or less owe a total transient rental tax of about 13.5%, combining Florida’s 6% state sales tax, Osceola County’s 1.5% discretionary surtax, and the 6% Osceola County Tourist Development Tax. Critically, Osceola County does not have collection agreements with Airbnb or Vrbo, so operators must independently collect and remit the 6% county tourist tax by the 20th of the following month, calculated on a tax base that includes cleaning and resort fees. Operators must also separately register with the Florida DBPR for a vacation rental license and with the Florida Department of Revenue.
There is no owner-occupancy requirement and no primary-residence requirement. Enforcement in Osceola-area cities is described as moderate, with license suspension possible for repeat violations, a stricter posture than markets with minimal enforcement. No Saint Cloud-specific ordinance changes were confirmed in the last 24 months, though investors should verify current zoning and BTR requirements directly given how actively Central Florida STR rules continue to evolve.
Market Comparison
Saint Cloud’s 62.24% occupancy runs well above the roughly 55% national STR median, and its $266.62 ADR is about 21% higher than the national median of approximately $220. Both above-median occupancy and above-median rate point to strong demand fundamentals, consistent with the market’s position inside the high-demand Kissimmee/Orlando theme-park corridor.
The market is led by large, established vacation-rental managers rather than boutique operators. Master Vacation Homes leads by a wide margin with 1,887 listings and 73,406 reviews (4.746 rating), followed by Top Villas (1,310 listings, 6,401 reviews, 3.807 rating, the lowest-rated of the top five), Ohana Vacation (802 listings, 3,631 reviews, 4.264 rating), Vacasa (762 listings, 13,367 reviews, 4.382 rating), and RedAwning (641 listings, 4,500 reviews, 4.125 rating). Together these five operators manage 5,402 listings, about 8.7% of the market’s 62,271 total active listings, a meaningfully larger institutional footprint than smaller Florida markets, reflecting the scale of the Disney-area vacation-home industry.
Frequently Asked Questions About Saint Cloud, Florida
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