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  4. Homosassa

Homosassa, Florida

Short-Term Rental Market Data & Investment Analysis

Homosassa, Florida Short-Term Rental Market

Homosassa STRs averaged $179/night at 55.8% occupancy in April 2026 across roughly 8,067 active listings.

Quick Answer: Homosassa, Florida is an active short-term rental market. average occupancy in the Florida Central Area market area is 55%. average monthly revenue in the Florida Central Area market area is $2,878. average daily rate in the Florida Central Area market area is $189. the top operator in the Florida Central Area market area is Evolve with 358 listings. market score is 60/100 (grade C).

Avg Monthly Revenue
$2,878
↓ 0.4% YoY
55%
Occupancy
↓ 2.4% YoY
$189
Avg Daily Rate
↑ 1.5% YoY
43.8 days avg lead time5.2 avg length of stay

Market data reflects the Florida Central Area regional market, which includes Homosassa. Regulations, taxes, and permit details below are specific to Homosassa.

Market Score Breakdown

Five dimensions StaySTRA evaluates per market.

Regulation51
Seasonality82
Investability84
Rental Demand75
Revenue Growth47

Market Overview

Homosassa, Florida sits in unincorporated Citrus County on the Nature Coast, drawing travelers primarily for manatee encounters, fishing, and spring-fed river recreation rather than beaches or theme parks. The short-term rental market here is substantial, with approximately 8,067 active listings tracked as of the latest snapshot. In April 2026, the market posted an average daily rate of $179 and occupancy of 55.8%, generating $100 in revenue per available room (RevPAR). Year-over-year, occupancy slipped 4.1% while ADR grew 3.0%, leaving overall revenue down 1.2% compared to April 2025, reflecting a market that is repricing upward even as raw demand compresses slightly.

The listing mix skews heavily toward entire-place rentals, which account for roughly 7,621 of the 8,067 total listings, or about 94%. Private rooms add another 468 listings. On the channel side, 4,046 listings are distributed across both Airbnb and VRBO, while 3,067 list exclusively on Airbnb and 977 on VRBO alone. By bedroom count, the market is well-distributed: 1-bedroom units total 1,799, 2-bedroom units 2,787, 3-bedroom units 2,801, 4-bedroom units 551, and 5-bedroom-plus units 129. The balanced presence of 2- and 3-bedroom properties reflects Homosassa’s appeal to groups and visitors seeking multi-night, nature-focused stays.

Seasonal Patterns

Monthly seasonal data for Homosassa, Florida
MonthOccupancy
Jan65%
Feb80%
Mar78%
Apr58%
May53%
Jun60%
Jul64%
Aug52%
Sep48%
Oct54%
Nov58%
Dec57%

Month-by-month nightly rates and revenue figures for Homosassa are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Top Short-Term Rental Operators in Florida Central Area market area

Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Florida Central Area market as a whole, which includes Homosassa, so these counts are not Homosassa-only figures.

#OperatorListingsReviewsRating
1Evolve35813,225★ 4.74
2A&J Home Concierge160633★ 4.74
3McCormick Management Vacation Rental1063,510★ 4.84
4Village Valet Property Management, LLC1021,251★ 4.68
5Down Home Properties871,128★ 4.69

What Kind of STR Should I Buy in Homosassa?

Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Homosassa are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb37.9%
vrbo12.1%
both50%

Investment Analysis

The full investment analysis for Homosassa — gross-yield math against current home values, plus 5-year monthly revenue, nightly-rate, and occupancy trend charts — is available to StaySTRA Pro members and updates monthly. The figures shown elsewhere on this page are the free market snapshot.

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Home Value Trends (Homosassa)

Typical home values, median sale prices, and the 10-year price trend for Homosassa are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Insights

Booking-window and length-of-stay analysis for Homosassa — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Short-Term Rental Regulations

Homosassa is an unincorporated community in Citrus County, so Florida state law and Citrus County regulations govern short-term rentals rather than any municipal ordinance. Florida Statute 509.032(7)(b) preempts local governments from banning vacation rentals or restricting their frequency and duration unless an ordinance predated June 1, 2011. Citrus County has no such grandfathered ban, so STRs are legal in residential zones subject to county land development standards and state licensing requirements.

Operators must obtain a Florida DBPR Vacation Rental Dwelling license, renewed annually. State fees typically include application, inspection, and per-unit charges. There is no countywide owner-occupancy requirement, no primary-residence restriction, and no annual night cap.

On the tax side, guests staying six months or less owe an 11% total transient rental tax: 6% Florida state sales tax plus Citrus County’s 5% Tourist Development Tax. The county TDT is self-administered, meaning operators must register with Citrus County and remit the local portion directly to the county, in addition to handling the state portion through the Florida Department of Revenue. The TDT rose from 3% to 5% effective March 1, 2017, and that combined 11% rate remains in effect for 2026.

Enforcement is rated moderate, focused primarily on licensing compliance and tax remittance rather than aggressive zoning-based restrictions. Local code covers noise, parking, occupancy limits, and safety standards.

Market Comparison

Nationally, the short-term rental market averages roughly 55% occupancy and approximately $220 in ADR. Homosassa’s April 2026 occupancy of 55.8% sits at the national median, while its $179 ADR runs about 19% below the national average, reflecting the market’s nature-tourism positioning rather than luxury beach or urban appeal. That lower price point, combined with the $306,000 typical home value, produces a more favorable gross yield than most coastal Florida markets.

The investability score of 83.9 and rental demand score of 74.9 both rank well above the market’s revenue growth score of 47.5, suggesting current income potential is stronger than near-term growth momentum.

On operator concentration, the top five property managers collectively hold a meaningful portion of the 8,067 listings. Evolve leads with 358 listings and 13,225 reviews at a 4.74 average rating. A&J Home Concierge holds 160 listings at a 4.74 rating. McCormick Management Vacation Rental operates 106 listings with a 4.84 rating and 3,510 reviews, the highest satisfaction score among the top five. Village Valet Property Management holds 102 listings at a 4.68 rating, and Down Home Properties manages 87 listings at a 4.69 rating. The top five operators represent approximately 813 listings, or about 10% of total supply, indicating a fragmented, independent-operator-dominated market.

Frequently Asked Questions About Homosassa, Florida

What is the average daily rate for Airbnb rentals in Homosassa, FL?
Homosassa short-term rentals average $189 per night across all listing types. Nightly-rate breakdowns by property tier are available with StaySTRA Pro.
What is the typical occupancy rate for Homosassa vacation rentals?
Homosassa STRs averaged 55.8% occupancy in April 2026. Occupancy peaks in February at around 80.4% driven by manatee season, and reaches its annual low in September at roughly 48.2%.
How much revenue can a short-term rental generate in Homosassa per month?
Across all listing types, Homosassa short-term rentals average $2,878 per month. Breakdowns by property type, bedroom count, and season are available with StaySTRA Pro, or run a free address-level estimate with the StaySTRA Analyzer.
Do I need a license or permit to operate a short-term rental in Homosassa?
Yes. Operators must obtain a Florida DBPR Vacation Rental Dwelling license, renewed annually, and register for Citrus County’s Tourist Development Tax account. There is no owner-occupancy requirement and no night cap. Citrus County cannot ban STRs under Florida’s state preemption law.
What taxes apply to short-term rentals in Homosassa?
Guests staying six months or less pay an 11% total transient rental tax: 6% Florida state sales tax plus a 5% Citrus County Tourist Development Tax. Operators must register with Citrus County to remit the local 5% portion directly.
When is peak season for Homosassa vacation rentals?
Occupancy in Homosassa peaks in Feb (80%) and is softest in Sep (48%). Month-by-month rate and revenue figures are available with StaySTRA Pro.
How competitive is the Homosassa short-term rental market?
The market had approximately 8,067 active listings as of the latest snapshot. The top operator, Evolve, holds 358 listings. The five largest operators together account for roughly 813 listings, or about 10% of total supply, indicating a fragmented, independent-operator-dominated market.
Homosassa, FloridaRev $2,878ADR $189Occ 55%Score C (60)

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Table of Contents

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Quick Facts: Florida Central Area market area

Avg Daily Rate
$189
Occupancy Rate
55%
Avg Revenue/Mo
$2,878
Homosassa Population
2,299

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