Snowmass Village, Colorado Short-Term Rental Market
Snowmass Village requires a $400 STR permit; Aspen-Snowmass averaged $945 nightly, 49.8% occupancy, $12,430 monthly in August 2026.
Quick Answer: Snowmass Village, Colorado is an active short-term rental market. average occupancy is 44%. average monthly revenue is $7,896. average daily rate is $702. the top operator in Snowmass Village is Frias vacation rental with 189 listings. market score is 40/100 (grade D).
Market data reflects the Aspen/Snowmass regional market, which includes Snowmass Village. Regulations, taxes, and permit details below are specific to Snowmass Village.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Snowmass Village is a ski resort town in Pitkin County, Colorado, next to Aspen. The area profile covers Aspen and Snowmass Village together, with a population of 6,718. STR operators in Snowmass Village need a separate STR permit and a business license. Performance data for Snowmass Village is reported as one series for the Aspen and Snowmass Village area, so the figures below describe the Aspen and Snowmass Village STR market. In August 2026 that market averaged $945 per night at 49.8% occupancy. Average revenue per listing was $12,430 for the month. Compared with August 2025, average daily rate rose 1.5%, occupancy fell 7.7% and revenue fell 4.0%. The market has two seasons. Winter, from December through March, and July are the strong periods. Average occupancy was 53.5% in 2025, and average daily rate was $979, down from $1,403 in 2023. Average revenue per listing was $12,961 a month in 2025 against a high of $18,350 in 2023, so income swings widely from year to year. The area profile describes a high-income, repeat-visitor base. About 81% of visitors stay overnight and 11% are second homeowners visiting their own property. Aspen Skiing Co. recorded about 1.49 million skier visits in the 2023-24 winter season, and Maroon Bells draws reservation-required visitors each summer. Listing mix, channel mix and top-operator data are tracked at a shared regional level rather than uniquely for Snowmass Village, so this profile omits it. The airport recorded 179,525 arriving and departing passengers in January and February 2025, up 5.5% from the same period in 2024.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 55% |
| Feb | 65% |
| Mar | 61% |
| Apr | 24% |
| May | 41% |
| Jun | 55% |
| Jul | 65% |
| Aug | 52% |
| Sep | 43% |
| Oct | 35% |
| Nov | 32% |
| Dec | 60% |
Month-by-month nightly rates and revenue figures for Snowmass Village are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Snowmass Village
Ranked by total active listings. Useful for understanding the competitive landscape.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Frias vacation rental | 189 | 1,030 | ★ 4.61 |
| 2 | The Aspen By East West | 172 | 35 | ★ 5.00 |
| 3 | CoralTree Residences | 159 | 4,777 | ★ 4.81 |
| 4 | East West Hospitality | 130 | 346 | ★ 4.71 |
| 5 | ITrip Vacations | 121 | 5,906 | ★ 4.89 |
What Kind of STR Should I Buy in Snowmass Village?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Snowmass Village are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 16.7% |
| vrbo | 14.8% |
| both | 68.5% |
Home Value Trends (Snowmass Village)
Typical home values, median sale prices, and the 10-year price trend for Snowmass Village are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Snowmass Village — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
The area profile rates enforcement as strict and covers several jurisdictions. In Snowmass Village, operators need a separate STR permit and a business license. The permit costs $400 per year effective January 2026, and the business license costs $85 per year. Snowmass Village revised its regulations effective December 30, 2025. All permits now expire on April 30 each year, and trespassing is classified as a major violation. The profile lists no zone caps for Snowmass Village. The City of Aspen has a three-tier system. The Owner-Occupied permit allows 120 nights per year, requires a primary residence and costs $394 per year. The Classic permit has no night cap but is capped in 14 residential zone districts, with waitlists in most capped zones as of 2025. The Lodging-Exempt permit costs $148 per unit per year. Aspen permits do not transfer on sale, and LLCs without a verifiable natural person as owner are not accepted. The total tax burden on an Aspen Classic STR is 22.35% of gross revenue as of 2026. Pitkin County unincorporated areas cap rentals at 120 nights and require a 4-night minimum stay. The profile gives tax rates for the City of Aspen but not for Snowmass Village. Confirm the rules for your parcel with the town.
Market Comparison
Against US figures of about 55% occupancy and about $220 average daily rate, the Aspen and Snowmass Village market is far above on rate and below on occupancy. August 2026 occupancy of 49.8% is about 5 points below the national figure. The $945 average daily rate is about 4.3 times it. The 2025 average occupancy of 53.5% is also slightly below the national figure, while the $979 average daily rate is far above it. High rates carry the revenue, so a small change in occupancy moves income a great deal. Average booking lead time was 73 days in August 2026. Snowmass Village adds permit costs and rules, and nearby Aspen has zone caps that limit new supply. Top-operator data is tracked at a shared regional level rather than uniquely for Snowmass Village, so this profile omits it. Average revenue per listing was $12,961 a month in 2025, but 2023 reached $18,350, so the level has been volatile.
Frequently Asked Questions About Snowmass Village, Colorado
What is the average Airbnb rate in Snowmass Village?
What is the STR occupancy rate in Snowmass Village?
How much do Snowmass Village short-term rentals earn?
Do I need a permit for a short-term rental in Snowmass Village?
What are the busiest months for Snowmass Village rentals?
Are Aspen STR rules the same as Snowmass Village rules?
Analyze Snowmass Village Rentals
Use our free calculator to estimate Airbnb revenue for any property in Snowmass Village.
Free Snowmass Village STR Calculator →
