Glenwood Springs, Colorado Short-Term Rental Market
Glenwood Springs STRs averaged $267/night at 35.6% occupancy in April 2026, the seasonal shoulder between ski and summer seasons.
Quick Answer: Glenwood Springs, Colorado is an active short-term rental market. average occupancy is 67%. average monthly revenue is $5,815. average daily rate is $352. the top operator is KEYLINK with 61 listings. market score is 45/100 (grade D).
Market Score Breakdown
Five dimensions Apivex evaluates per market.
Market Overview
Glenwood Springs is a year-round Colorado Rockies resort town with a population of approximately 10,311, drawing an estimated 1.3 million visitors annually according to a 2022 city profile. The market benefits from a dual-season demand profile: winter ski-area proximity (Aspen, Snowmass, Sunlight) and summer hot springs and outdoor recreation. The town anchors the Historic Hot Springs Loop and sits on the I-70 corridor.
In April 2026, the market recorded an average daily rate of $267 and occupancy of 35.6%, generating average monthly revenue of $2,948 per active listing. April is historically the weakest shoulder month in this market (ski season ending, summer not started), and is not representative of annual performance. The 2025 full-year average of $326 ADR and 55.4% occupancy is more indicative of annual operating conditions. Year over year for April, occupancy improved 5.2 points, ADR rose 2.6%, and revenue grew 2.1%.
Active listings total approximately 1,074. Entire-place rentals account for 1,016 listings (95%), with 58 private-room listings. Bedroom distribution spans 1BR (359), 2BR (253), 3BR (235), 4BR (144), and 5BR (79). Channel data shows 540 listings on both Airbnb and VRBO, 433 Airbnb-only, and 101 VRBO-only.
Seasonal Patterns
| Month | Occupancy | ADR | Revenue |
|---|---|---|---|
| Jan | 51% | $280 | $3,885 |
| Feb | 55% | $279 | $3,996 |
| Mar | 57% | $272 | $4,369 |
| Apr | 37% | $222 | $2,545 |
| May | 53% | $238 | $2,903 |
| Jun | 69% | $284 | $4,769 |
| Jul | 76% | $276 | $5,476 |
| Aug | 65% | $270 | $4,749 |
| Sep | 60% | $251 | $3,954 |
| Oct | 50% | $235 | $3,378 |
| Nov | 40% | $220 | $2,372 |
| Dec | 55% | $279 | $3,543 |
Top Short-Term Rental Operators in Glenwood Springs
Ranked by total active listings. Useful for understanding the competitive landscape.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | KEYLINK | 61 | 5,745 | ★ 4.76 |
| 2 | Boutique Mountain Homes | 28 | 2,594 | ★ 4.85 |
| 3 | PONDEROSA LODGE | 25 | 4,986 | ★ 4.84 |
| 4 | Evolve | 22 | 1,983 | ★ 4.74 |
| 5 | Tina W. | 16 | 1,365 | ★ 4.91 |
What Kind of STR Should I Buy in Glenwood Springs?
Revenue and pricing by property type, tier, and bedroom count.
Revenue by Bedroom Count
| 1 bed | 359 |
| 2 bed | 253 |
| 3 bed | 235 |
| 4 bed | 144 |
| 5 bed | 79 |
ADR by Property Tier
| Entire Home | $365 |
| Luxury | $607 |
| Professionally Managed | $395 |
Revenue by Dwelling Type
| Apartment | $4,146 |
| Entire Place | $6,010 |
| House | $6,473 |
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 40.3% |
| vrbo | 9.4% |
| both | 50.3% |
Investment Analysis
Glenwood Springs presents a high-entry-cost, dual-season investment profile. The Zillow typical home value was $871,222 as of April 2026, with a median list price of $1,016,833. At 2025 annual average monthly revenue of $4,895, annualized revenue projects to approximately $58,740, implying a gross revenue yield of approximately 6.7% on the Zillow typical home value. This is gross, before operating costs and management fees.
Houses generate $3,178 per month (April 2026) and entire-place listings average $3,004, both above the all-listings average of $2,948. Professionally managed listings average $290 ADR, an 9% premium over the market-wide $267. Luxury-tier properties reach $426 ADR, roughly 1.6x the market average.
The rental demand score of 80.2 out of 100 reflects the market’s strong underlying visitor draw. The total market score of 45.1 and investability score of 60.2 are more modest, reflecting the combination of high home values, supply caps, and a 250-foot buffer rule that limits new permit issuance in already-dense areas. Revenue has grown steadily from $2,226 annually in 2017 to $4,895 in 2025, an encouraging long-run trend despite the post-2021 normalization seen in most STR markets.
Revenue Trend (5 yr)
ADR & Occupancy Trends (5 yr)
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Booking Insights
The average booking lead time in Glenwood Springs is 39.1 days, meaning guests typically book about five and a half weeks in advance. This mid-range lead window is consistent with the market serving a mix of regional Front Range Colorado travelers (shorter planning horizon) and national destination visitors (longer planning horizon). Operators should manage pricing actively within a 30-to-60-day window to capture both segments.
Average length of stay is 3.20 nights. This short-stay profile suggests a weekend-and-extended-weekend guest mix, consistent with a destination within driving distance of Denver and the Front Range. The 3-night average means approximately 8-10 guest cycles per month, supporting a turnover-based revenue model and allowing mid-week pricing differentiation.
Short-Term Rental Regulations
Glenwood Springs permits whole-home short-term vacation rentals but requires a city STR Permit, a city business license, and a sales-tax license, plus a building and life-safety inspection. The permit fee is $500 for a two-year term (renewal approximately $300), with permits expiring at the end of odd-numbered years.
Key constraints: (1) A 250-foot buffer is enforced between permitted rentals. If a target parcel is already fully covered by an existing permit’s buffer zone, a new permit will be denied. (2) Citywide caps limit STRs to a set share of free-market residential units, with a lower cap outside the downtown General Improvement District and a higher cap within it, plus per-building limits on multifamily properties. (3) Operators must designate a local contact reachable 24 hours a day within approximately 30 minutes and must notify neighbors within 250 feet when applying. Owner-occupancy is not required for a standard vacation-rental permit.
Guests pay approximately 14.1% in combined lodging and sales taxes: a 5% city lodging tax plus city, county, and state sales taxes. Violations carry escalating fines from approximately $250 for a first offense to $1,000 or more for repeat violations, with permit revocation possible.
Market Comparison
Glenwood Springs’ April 2026 metrics of $267 ADR and 35.6% occupancy reflect the seasonal trough, not annual performance. On a 2025 annual basis, $326 ADR and 55.4% occupancy place the market meaningfully above the U.S. STR median ADR of approximately $220 and near the national median occupancy of around 55%. RevPAR of $95 in the April shoulder is below national norms but the annual performance is stronger.
The professional management landscape is smaller-scale and locally concentrated. KEYLINK leads with 61 listings and 5,745 reviews (4.76 average rating). Boutique Mountain Homes manages 28 listings (4.85 rating) and PONDEROSA LODGE operates 25 listings (4.84 rating). Evolve holds 22 listings (4.74 rating) and Tina W. manages 16 listings (4.91 rating). These five operators account for approximately 152 listings, about 14% of total supply, indicating a market where independent operators predominate but several strong local managers have established meaningful review portfolios.
Frequently Asked Questions About Glenwood Springs, Colorado
What is the average daily rate for short-term rentals in Glenwood Springs?
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How does the 250-foot buffer rule affect new STR permits in Glenwood Springs?
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What makes Glenwood Springs a dual-season STR market?
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