Georgetown, Colorado Short-Term Rental Market
Georgetown, CO STRs reached $280/night ADR in April 2026, a shoulder-season trough; peak winter months average over $340/night at 59% occupancy.
Quick Answer: Georgetown, Colorado is an active short-term rental market. average occupancy is 57%. average monthly revenue is $3,584. average daily rate is $310. the top operator is Evolve with 240 listings. market score is 42/100 (grade D).
Market data reflects the Winter Park/Idaho Springs regional market, which includes Georgetown. Regulations, taxes, and permit details below are specific to Georgetown.
Market Score Breakdown
Five dimensions Apivex evaluates per market.
Market Overview
Georgetown, Colorado is a small Victorian-era silver-mining town in Clear Creek County, roughly 45 miles west of Denver on I-70. As a short-term rental market it operates on a dual-peak pattern: a winter ski/mountain season (December through March) and a summer recreation season (June through August), separated by two shoulder troughs in spring (April to May) and early fall (September to October).
April 2026 data reflects the spring trough: occupancy was 21.1% and ADR was $280, producing average monthly revenue of $2,209. Year-over-year in April, occupancy declined 26.5% and revenue fell 17.4%, though ADR held flat at +1.0%. These April figures should be read in the context of the annual pattern; the 2025 full-year average was 48.6% occupancy, $328 ADR, and $4,421 monthly revenue. March typically reaches 59.2% occupancy at $344 ADR and $5,758 average monthly revenue. The supply is almost entirely entire-place units: 3,212 of the approximately 3,254 active listings. By bedroom count, 2-bedroom units lead with 1,104, followed by 3-bedroom (925), 1-bedroom (649), 4-bedroom (401), and 5-bedroom (173). The majority of listings appear on both Airbnb and VRBO (2,293 multi-channel), with 733 Airbnb-only and 228 VRBO-only.
Seasonal Patterns
| Month | Occupancy | ADR | Revenue |
|---|---|---|---|
| Jan | 52% | $331 | $4,765 |
| Feb | 59% | $340 | $5,154 |
| Mar | 59% | $344 | $5,752 |
| Apr | 27% | $252 | $2,328 |
| May | 37% | $246 | $2,515 |
| Jun | 58% | $270 | $3,173 |
| Jul | 61% | $273 | $4,183 |
| Aug | 45% | $255 | $3,315 |
| Sep | 40% | $246 | $2,683 |
| Oct | 34% | $245 | $2,494 |
| Nov | 39% | $264 | $2,307 |
| Dec | 56% | $356 | $4,493 |
Top Short-Term Rental Operators in Georgetown
Ranked by total active listings. Useful for understanding the competitive landscape.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Evolve | 240 | 12,993 | ★ 4.80 |
| 2 | Winter Park Escapes | 239 | 8,687 | ★ 4.83 |
| 3 | StayWinterPark | 217 | 3,890 | ★ 4.68 |
| 4 | Vacasa | 136 | 4,989 | ★ 4.53 |
| 5 | RedAwning | 119 | 250 | ★ 4.64 |
What Kind of STR Should I Buy in Georgetown?
Revenue and pricing by property type, tier, and bedroom count.
Revenue by Bedroom Count
| 1 bed | 649 |
| 2 bed | 1,104 |
| 3 bed | 925 |
| 4 bed | 401 |
| 5 bed | 173 |
ADR by Property Tier
| Entire Home | $313 |
| Luxury | $597 |
| Professionally Managed | $340 |
Revenue by Dwelling Type
| Apartment | $1,933 |
| Entire Place | $3,590 |
| House | $5,319 |
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 22.5% |
| vrbo | 7% |
| both | 70.5% |
Investment Analysis
Georgetown, CO presents a mixed investment picture. Entry costs are moderate for a Colorado mountain market: the typical home value was $482,901 in April 2026, with a median list price of $431,667. At 2025 annual average revenue of approximately $4,421/month, a full-year gross projection of roughly $53,052 implies a gross yield of approximately 11.0% against typical home value. That figure reflects a strong high season offsetting a weak shoulder.
Rate tiers show meaningful segmentation: all-listings April ADR was $280, entire-home listings averaged $282, professionally managed listings averaged $329, and luxury-tier listings reached $494. Professional management commands a 17.5% premium over the market average ADR in this month. Revenue by property type in April showed houses at $2,867 versus entire-place at $2,218 and apartments at $1,628, confirming that larger standalone properties outperform in this market.
The key risk is Georgetown’s strict permitting framework (described in Regulatory Summary), including a 2-year ownership requirement before applying and ward-based permit caps. Investors should verify current ward availability before purchasing. The market’s composite score of 41.70 reflects these regulatory and seasonality constraints.
Revenue Trend (5 yr)
ADR & Occupancy Trends (5 yr)
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Booking Insights
Georgetown, CO bookings arrive an average of 49 days in advance (lead time: 49.4 days) and average stays run 3.5 nights. The nearly 7-week advance booking window is consistent with mountain destination travelers who plan ski trips and summer hikes well ahead of arrival, particularly for the peak December through March and July windows.
At 3.5 nights average stay, Georgetown sits in a shorter-stay range for a mountain market, reflecting its role as a day-trip and long-weekend destination rather than a true vacation-week anchor. This stay length supports approximately 8-9 stays per active month at peak occupancy. Operators should consider 2-night minimums on winter and summer peak weekends while allowing 3-5 night blocks on weekdays to improve average stay length and reduce per-stay turnover costs. The advance booking window also supports the case for early-season pricing discipline: rates set in October for February ski weekends should not be discounted before the 30-day window.
Short-Term Rental Regulations
Georgetown, CO actively regulates short-term rentals under Municipal Code Chapter 5.28, with a framework substantially tightened by new ordinances effective July 1, 2024 (Ordinances No. 1 and No. 4). STRs are legal but subject to significant barriers for new investors.
The most material restriction for buyers: applicants must demonstrate ownership of the property for at least two years before applying for a permit. This waiting period effectively delays STR operation for new purchasers. Permits must be renewed annually. The number of permits is capped by ward: Ward 1 is limited to 13 total permits, Ward 2 to 15, and Ward 3 to 19. Permits are only issued when a ward is under its cap, so availability is limited. Applications require maximum guest occupancy, a parking plan, evidence of insurance, HOA approval if applicable, a trash-management plan, and payment of a fee whose specific amount was not confirmed from primary sources. Owner-occupied STRs face additional limits: the owner must occupy the home more than half the year and rent no more than 20 days per month. Non-compliance carries fines of at least $999 for a first conviction and $2,650 per subsequent conviction. The specific permit fee and Georgetown’s lodging tax rate were not confirmed from primary sources and should be verified directly with Town Hall.
Market Comparison
Compared to national STR benchmarks (US median occupancy approximately 55%, median ADR approximately $220), Georgetown, CO runs above average on ADR ($280 in the April trough, $328 annual average in 2025) and well below national median on occupancy in shoulder months (21.1% in April). Peak-season occupancy (59-61% in February, March, July) aligns closer to national norms.
The operator landscape is dominated by regionally-focused mountain managers. Evolve leads with 240 listings and 12,993 reviews (rating 4.80). Winter Park Escapes, with 239 listings and a 4.83 rating across 8,687 reviews, is the highest-rated major operator and signals strong demand for operators specializing in the I-70 mountain corridor. StayWinterPark manages 217 listings (rating 4.68). Vacasa holds 136 listings (rating 4.53), and RedAwning rounds out the top 5 with 119 listings. The concentration of Winter Park-branded operators reflects that this market pulls from a broader mountain corridor stretching along the I-70 corridor, not Georgetown town alone. All five top operators combined represent approximately 951 managed listings.
Frequently Asked Questions About Georgetown, Colorado
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