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  4. Central City

Central City, Colorado

Short-Term Rental Market Data & Investment Analysis

Central City, Colorado Short-Term Rental Market

Central City/Winter Park area STRs averaged $280/night at 21.1% occupancy in April 2026, with peak ski months reaching 59-61% occupancy at $340-$356/night.

Quick Answer: Central City, Colorado is an active short-term rental market. average occupancy in the Winter Park/Idaho Springs market area is 57%. average monthly revenue in the Winter Park/Idaho Springs market area is $3,584. average daily rate in the Winter Park/Idaho Springs market area is $310. the top operator in the Winter Park/Idaho Springs market area is Evolve with 240 listings. market score is 42/100 (grade D).

Avg Monthly Revenue
$3,584
↓ 5.1% YoY
57%
Occupancy
↓ 3.5% YoY
$310
Avg Daily Rate
↓ 0.5% YoY
62.6 days avg lead time3.7 avg length of stay

Market data reflects the Winter Park/Idaho Springs regional market, which includes Central City. Regulations, taxes, and permit details below are specific to Central City.

Market Score Breakdown

Five dimensions StaySTRA evaluates per market.

Regulation72
Seasonality56
Investability65
Rental Demand56
Revenue Growth41

Market Overview

This market area encompasses the Central City and Winter Park corridor in Gilpin and Grand Counties, approximately 37-70 miles west of Denver. Central City (population 779) is a historic casino and opera town; the Winter Park area is a four-season ski and mountain recreation destination. The combined STR market counts 3,254 active listings. Entire-place rentals make up 3,212 (98.7%), with just 42 private rooms. Two-bedroom units lead at 1,104 listings, followed by 3-bedroom (925), 1-bedroom (649), and larger properties: 401 four-bedroom and 173 five-bedroom units. Channel distribution shows strong dual-listing: 2,293 properties list on both Airbnb and VRBO, versus 733 Airbnb-only and 228 VRBO-only.

April 2026 is a shoulder-season month for this ski market: occupancy was 21.1%, ADR was $280, and RevPAR was $59. These figures are not representative of full-year performance. The 2025 annual average tells a more complete story: 48.6% occupancy and $328 ADR, with average monthly revenue of $4,421. The total market score is 41.7 out of 100, weighted down by high seasonality (55.9) and modest revenue growth (41.5), but with the strongest investability score (65.2) and regulatory clarity score (71.6) in this Colorado batch.

Seasonal Patterns

Monthly seasonal data for Central City, Colorado
MonthOccupancy
Jan52%
Feb59%
Mar59%
Apr27%
May37%
Jun58%
Jul61%
Aug45%
Sep40%
Oct34%
Nov39%
Dec56%

Month-by-month nightly rates and revenue figures for Central City are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Top Short-Term Rental Operators in Winter Park/Idaho Springs market area

Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Winter Park/Idaho Springs market as a whole, which includes Central City, so these counts are not Central City-only figures.

#OperatorListingsReviewsRating
1Evolve24012,993★ 4.80
2Winter Park Escapes2398,687★ 4.83
3StayWinterPark2173,890★ 4.68
4Vacasa1364,989★ 4.53
5RedAwning119250★ 4.64

What Kind of STR Should I Buy in Central City?

Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Central City are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb22.5%
vrbo7%
both70.5%

Investment Analysis

The full investment analysis for Central City — gross-yield math against current home values, plus 5-year monthly revenue, nightly-rate, and occupancy trend charts — is available to StaySTRA Pro members and updates monthly. The figures shown elsewhere on this page are the free market snapshot.

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Home Value Trends (Central City)

Typical home values, median sale prices, and the 10-year price trend for Central City are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Insights

Booking-window and length-of-stay analysis for Central City — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Short-Term Rental Regulations

Central City permits short-term rentals and requires operators to obtain a city-issued permit. The city administers STR permitting through its Planning and Community Services and Finance departments. A Short-Term Rental Checklist is published at centralcity.colorado.gov/business/short-term-rentals.

Specific permit fees are not published in accessible city documents as of the most recent data update (May 2026). Operators should confirm current fees directly with City Hall at 141 Nevada St, Central City, CO 80427 or via the Planning department before listing.

The combined sales tax rate is 8.9%: 2.9% Colorado state sales tax plus 6.0% city sales tax, applicable to stays of 29 nights or fewer. Whether Central City imposes an additional city lodging tax above the 8.9% combined rate is not confirmed in publicly accessible documents. Gilpin County’s 2022 lodging tax increase explicitly excluded Central City from the county rate change.

Owner-occupancy and primary residence requirements are not confirmed in city documents. No maximum annual nights cap has been documented. The city lies within a National Historic Landmark district; exterior modifications require historic preservation review. HOAs may impose independent restrictions. Enforcement is rated moderate.

Market Comparison

The 2025 annual average ADR of $328 is above the U.S. STR median of roughly $220, reflecting the mountain resort premium. Annual occupancy of 48.6% runs below the national median of approximately 55%, typical for extreme-seasonal mountain markets. The RevPAR of $59 in April 2026 reflects the depth of the spring shoulder, not annual performance.

With 3,254 total listings, this is the smallest market by inventory in this Colorado batch. That limited supply concentration, combined with Winter Park Resort demand, supports the stronger investability score (65.2) relative to the larger urban Denver metro markets.

The professional management market is the most concentrated of these five areas. Evolve leads with 240 listings (4.80 rating, 12,993 reviews), followed closely by Winter Park Escapes with 239 listings (4.83 rating, 8,687 reviews) and StayWinterPark with 217 listings (4.68 rating, 3,890 reviews). Together, the top three manage 696 listings, or 21.4% of the 3,254-listing market, nearly 5 times the concentration rate of the Aurora/Castle Rock markets.

Frequently Asked Questions About Central City, Colorado

What is the average ADR for Central City and Winter Park short-term rentals?
Central City short-term rentals average $310 per night across all listing types. Nightly-rate breakdowns by property tier are available with StaySTRA Pro.
When is peak season for Winter Park and Central City short-term rentals?
Occupancy in Central City peaks in Jul (61%) and is softest in Apr (27%). Month-by-month rate and revenue figures are available with StaySTRA Pro.
What permits are required for a short-term rental in Central City, Colorado?
A city-issued STR permit is required. The city publishes a Short-Term Rental Checklist at centralcity.colorado.gov/business/short-term-rentals. Specific fees are not published in city documents; contact City Hall directly at 141 Nevada St to confirm current requirements before listing.
What taxes apply to Central City short-term rentals?
The confirmed tax rate is 8.9% combined: 6.0% city sales tax plus 2.9% Colorado state sales tax on stays of 29 nights or fewer. Whether an additional city lodging tax applies is not confirmed in public documents; verify with the city’s Finance department.
How does this market compare to investing in Avon or Aurora?
Central City/Winter Park has lower home values ($408,077 typical) and a higher estimated gross yield (13.0% using 2025 annual revenue) than Avon ($1,224,330 typical) but higher seasonality swings than Aurora. Investability scores 65.2 out of 100, highest in this Colorado batch.
What is the average booking lead time and length of stay?
Guests book an average of 49.4 days in advance and stay 3.50 nights on average. The 3.5-night stay is the shortest among these Colorado markets, meaning more turnovers per month. Strong peak-season demand management is essential given the compressed December-March revenue window.
Who are the top property managers in the Winter Park and Central City STR market?
Evolve leads with 240 listings (4.80 rating, 12,993 reviews), Winter Park Escapes is close behind with 239 listings (4.83 rating), and StayWinterPark manages 217 listings (4.68 rating). The top three control about 21.4% of the 3,254-listing market.
Central City, ColoradoRev $3,584ADR $310Occ 57%Score D (42)

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Table of Contents

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Quick Facts: Winter Park/Idaho Springs market area

Avg Daily Rate
$310
Occupancy Rate
57%
Avg Revenue/Mo
$3,584
Central City Population
779

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