Mount Airy, North Carolina Short-Term Rental Market
The Mount Airy, NC area STR market averaged $216 a night at 58.1% occupancy in June 2026.
Quick Answer: Mount Airy, North Carolina is an active short-term rental market. average occupancy in the North Carolina Area market area is 58%. average monthly revenue in the North Carolina Area market area is $3,402. average daily rate in the North Carolina Area market area is $216. the top operator in the North Carolina Area market area is Ocracoke Island Realty with 279 listings. market score is 61/100 (grade C).
Market data reflects the North Carolina Area regional market, which includes Mount Airy. Regulations, taxes, and permit details below are specific to Mount Airy.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Mount Airy, North Carolina is a small Blue Ridge foothills town in Surry County, best known as the boyhood home of Andy Griffith and the real life inspiration for the fictional town of Mayberry. As of June 2026, the Mount Airy area STR market shows an average daily rate of $216.43 with occupancy at 58.13%, down 1.71% year over year and ADR down 5.68%. Revenue per listing was essentially flat year over year, down just 0.31%, at $3,402.10 per month for the average active listing.
Listing count, bedroom mix, and channel split data for this area are tracked at a shared regional level rather than uniquely for Mount Airy, so this profile omits those specific breakdowns.
Entire home rentals average $229.49 a night, above the area wide figure, while listings in the top luxury tier command $408.50 a night and professionally managed listings average $307.23, both well above the $216.43 area wide ADR.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 40% |
| Feb | 50% |
| Mar | 54% |
| Apr | 56% |
| May | 55% |
| Jun | 61% |
| Jul | 66% |
| Aug | 58% |
| Sep | 52% |
| Oct | 54% |
| Nov | 49% |
| Dec | 45% |
Month-by-month nightly rates and revenue figures for Mount Airy are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in North Carolina Area market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the North Carolina Area market as a whole, which includes Mount Airy, so these counts are not Mount Airy-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Ocracoke Island Realty | 279 | 1,456 | ★ 4.67 |
| 2 | Evolve | 238 | 8,471 | ★ 4.71 |
| 3 | Ocracoke's Blue Heron Realty | 69 | 156 | ★ 4.66 |
| 4 | Sandhills Rentals LLC | 54 | 2,896 | ★ 4.80 |
| 5 | Stay Well Vacation Rentals | 40 | 1,225 | ★ 4.87 |
What Kind of STR Should I Buy in Mount Airy?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Mount Airy are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 50.1% |
| vrbo | 9.2% |
| both | 40.7% |
Home Value Trends (Mount Airy)
Typical home values, median sale prices, and the 10-year price trend for Mount Airy are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Mount Airy — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Mount Airy, North Carolina has no clearly published, dedicated short-term rental ordinance. North Carolina state law (Chapter 160D) generally restricts cities from outright banning whole home vacation rentals and limits mandatory rental registration or permit schemes, so STRs are effectively permitted and regulated mainly through the existing zoning ordinance, where tourist home and bed and breakfast uses are defined and may be restricted to, or require special approval in, certain residential districts.
Exact district by district treatment of short-term rentals could not be confirmed from primary sources, since Municode access was blocked during research. Prospective hosts should confirm zoning eligibility directly with the Mount Airy Planning Department.
Some third-party host guides assert that Mount Airy requires property registration, a rental permit, guest count limits, and an annual cap on rental nights, but these claims could not be verified against any city ordinance or primary government source, so this content treats them as unconfirmed rather than stating them as fact. No owner-occupancy or primary-residence requirement was confirmed either.
On taxes, lodging is subject to a local room occupancy tax reported at 6% for the City of Mount Airy, which funds tourism promotion through the Mount Airy Tourism Development Authority and Visitors Center, in addition to state and local sales tax of roughly 7%. Airbnb and Vrbo bookings under 90 nights are taxable accommodations under North Carolina Department of Revenue rules.
Enforcement appears minimal, and no verified 2024 or 2025 city council action creating or tightening a dedicated STR ordinance was found, though the Code of Ordinances was recodified overall via Ordinance No. 2026-016 in October 2025.
Market Comparison
The Mount Airy area’s occupancy of 58.13% sits modestly above the broader US short-term rental median of roughly 55%, while its $216.43 average daily rate runs just below the roughly $220 national median, pointing to a market with solid demand at a rate close to the national norm.
Property manager data for this area is tracked at a shared regional level rather than uniquely for Mount Airy, so this profile omits naming specific operators here.
Frequently Asked Questions About Mount Airy, North Carolina
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What is the occupancy rate for the Mount Airy area STR market?
Are short-term rentals legal in Mount Airy, North Carolina?
Does Mount Airy require a short-term rental permit or cap rental nights?
What is the lodging tax rate for short-term rentals in Mount Airy?
When is peak season for the Mount Airy area STR market?
How much does a typical home cost in Mount Airy, North Carolina?
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