Greensboro, North Carolina Short-Term Rental Market
The Greensboro, NC area STR market averaged $162/night at 61.5% occupancy in June 2026.
Quick Answer: Greensboro, North Carolina is an active short-term rental market. average occupancy in the Winston-Salem/Greensboro market area is 62%. average monthly revenue in the Winston-Salem/Greensboro market area is $2,703. average daily rate in the Winston-Salem/Greensboro market area is $162. the top operator in the Winston-Salem/Greensboro market area is Evolve with 128 listings. market score is 76/100 (grade B).
Market data reflects the Winston-Salem/Greensboro regional market, which includes Greensboro. Regulations, taxes, and permit details below are specific to Greensboro.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
The Greensboro, North Carolina area STR market posted a $162 average daily rate and 61.5% occupancy in June 2026. All three headline metrics are moving in the same direction year over year: occupancy is up 2.2%, ADR is up 2.3%, and average monthly revenue per listing is up 4.9% to $2,703. Multiplying June’s ADR by occupancy gives an implied RevPAR near $99 per night.
Bedroom mix, channel mix, market-score data, and top-operator data are all tracked at a shared regional level rather than uniquely for Greensboro, so this profile omits them.
Longer term, occupancy climbed from 57.0% in 2019 to a high of 64.86% in 2021 before easing back to 55.94% by 2025, while ADR rose from $100 to $148 over the same period, meaning revenue per listing has kept growing even as occupancy has cooled from its pandemic-era peak.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 47% |
| Feb | 57% |
| Mar | 60% |
| Apr | 63% |
| May | 57% |
| Jun | 63% |
| Jul | 65% |
| Aug | 61% |
| Sep | 58% |
| Oct | 62% |
| Nov | 51% |
| Dec | 52% |
Month-by-month nightly rates and revenue figures for Greensboro are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Winston-Salem/Greensboro market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Winston-Salem/Greensboro market as a whole, which includes Greensboro, so these counts are not Greensboro-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Evolve | 128 | 3,605 | ★ 4.62 |
| 2 | Whatever it Takes Solutions, LLC | 55 | 444 | ★ 4.49 |
| 3 | Morenito | 40 | 1,733 | ★ 4.74 |
| 4 | Blue Skies Property Management | 36 | 1,296 | ★ 4.96 |
| 5 | Bruins Properties | 31 | 1,176 | ★ 4.89 |
What Kind of STR Should I Buy in Greensboro?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Greensboro are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 61.1% |
| vrbo | 3.7% |
| both | 35.2% |
Home Value Trends (Greensboro)
Typical home values, median sale prices, and the 10-year price trend for Greensboro are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Greensboro — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Greensboro, North Carolina requires a zoning permit before operating any short-term rental (a rental of 30 days or less), separate from and unrelated to Greensboro, Georgia’s Greene County ordinance. The permit costs a one-time $200 non-refundable fee, applied for online, and does not require periodic renewal once issued. It is non-transferable, however: a new owner or operator must apply for a fresh $200 permit within 30 days of any ownership or operator change.
There are two permit categories. A Homestay permit covers renting only part of a home’s bedrooms and requires the host to live on-site as their primary residence during the stay. A Whole-House permit covers renting the entire dwelling (with a 2-night minimum stay) and does not require owner-occupancy or primary residence, which makes Greensboro comparatively friendly to non-owner-occupied investment STRs among the markets StaySTRA tracks.
Occupancy is capped at two adults per rented bedroom, large publicly promoted events are prohibited, and in multi-family buildings STRs may not exceed 25% of units. Lodging is taxed at a combined 6% room occupancy tax (3% city plus 3% Guilford County), in addition to standard North Carolina sales tax. Enforcement is complaint-driven: the city can revoke a permit after two or more verified ordinance violations within a 365-day period, or if the operator faces a criminal charge on the premises. No annual night cap was found.
On February 18, 2025, the Greensboro City Council repealed a prior rule requiring 750 feet of separation between STRs, after a North Carolina Court of Appeals ruling struck down a similar distance rule in Wilmington. New permits are now issued regardless of proximity to existing STRs.
Market Comparison
The Greensboro area’s 61.5% June 2026 occupancy runs above the roughly 55% median occupancy across StaySTRA-tracked US STR markets, while its $162 average daily rate sits well below the roughly $220 national median ADR. That combination, higher occupancy paired with a below-average rate, has helped push revenue up 4.9% year over year even without top-tier nightly pricing.
Top-operator data is tracked at a shared regional level rather than uniquely for Greensboro, so this profile omits it.
Frequently Asked Questions About Greensboro, North Carolina
What is the average Airbnb occupancy rate in Greensboro, NC?
What is the average daily rate for a short-term rental in Greensboro, NC?
Is Greensboro, NC the same as Greensboro, Georgia for STR rules?
Do you need a permit to run an Airbnb in Greensboro, NC?
What is the best month for STR revenue in Greensboro, NC?
How much does a typical home cost in Greensboro, NC?
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