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  3. Idaho
  4. Island Park

Island Park, Idaho

Short-Term Rental Market Data & Investment Analysis

Island Park, Idaho Short-Term Rental Market

Island Park STRs posted $156/night ADR at 50.8% occupancy in April 2026 across roughly 2,749 active listings.

Quick Answer: Island Park, Idaho is an active short-term rental market. average occupancy in the Idaho Falls/Rexburg market area is 62%. average monthly revenue in the Idaho Falls/Rexburg market area is $6,488. average daily rate in the Idaho Falls/Rexburg market area is $359. the top operator in the Idaho Falls/Rexburg market area is Island Park Reservations with 79 listings. market score is 67/100 (grade C).

Avg Monthly Revenue
$6,488
↑ 10.2% YoY
62%
Occupancy
↑ 0.6% YoY
$359
Avg Daily Rate
↑ 8.1% YoY
66.1 days avg lead time3.6 avg length of stay

Market data reflects the Idaho Falls/Rexburg regional market, which includes Island Park. Regulations, taxes, and permit details below are specific to Island Park.

Market Score Breakdown

Five dimensions StaySTRA evaluates per market.

Regulation76
Seasonality45
Investability73
Rental Demand72
Revenue Growth82

Market Overview

Island Park, Idaho sits at the western edge of Yellowstone country with a year-round population of around 193 residents but a short-term rental inventory that dwarfs its permanent population. As of April 2026, the market carried approximately 2,749 active listings, with entire-place rentals accounting for 2,564 of those, a 93% share that reflects the cabin-and-lodge character of this outdoor-recreation corridor. The April 2026 ADR came in at $155.88 and occupancy averaged 50.8%. Revenue per available rental was $79.21 for the month. Year-over-year trends as of the latest data show occupancy up 4.67%, ADR up 7.61%, and average monthly revenue up 7.35%, indicating steady demand recovery after a dip in 2022. The bedroom mix is spread across all sizes: 658 one-bedroom listings, 557 two-bedroom, 633 three-bedroom, 414 four-bedroom, and 486 five-bedroom or larger, showing strong inventory at both the couple-getaway and group-travel ends of the market. Channel distribution leans toward dual-listed properties, with 1,430 units on both Airbnb and VRBO, 1,099 on Airbnb only, and 220 on VRBO only.

Seasonal Patterns

Monthly seasonal data for Island Park, Idaho
MonthOccupancy
Jan35%
Feb43%
Mar41%
Apr48%
May61%
Jun74%
Jul76%
Aug62%
Sep57%
Oct43%
Nov37%
Dec45%

Month-by-month nightly rates and revenue figures for Island Park are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Top Short-Term Rental Operators in Idaho Falls/Rexburg market area

Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Idaho Falls/Rexburg market as a whole, which includes Island Park, so these counts are not Island Park-only figures.

#OperatorListingsReviewsRating
1Island Park Reservations793,841★ 4.71
2Prime Properties671,871★ 4.85
3Evolve592,789★ 4.76
4Kabino492,773★ 4.59
5Vacation Rental Management LLC482,065★ 4.95

What Kind of STR Should I Buy in Island Park?

Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Island Park are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb40%
vrbo8%
both52%

Investment Analysis

The full investment analysis for Island Park — gross-yield math against current home values, plus 5-year monthly revenue, nightly-rate, and occupancy trend charts — is available to StaySTRA Pro members and updates monthly. The figures shown elsewhere on this page are the free market snapshot.

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Home Value Trends (Island Park)

Typical home values, median sale prices, and the 10-year price trend for Island Park are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Insights

Booking-window and length-of-stay analysis for Island Park — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Short-Term Rental Regulations

Short-term rentals are explicitly legal in Island Park and throughout Fremont County. Idaho House Bill 216 (2017) prohibits cities and counties from banning STRs outright, limiting local governments to reasonable health and safety regulations. Permitting is administered by Fremont County’s Planning and Building Department. Any rental of fewer than 30 days requires an annual Transient Lodging Permit. Permits come in two classes based on guest capacity: Class 1 covers up to 15 guests at $200 per year, and Class 2 covers 16 to 30 guests. Both permit classes require septic system and well water inspections every two years. There is no maximum night cap per year, no owner-occupancy requirement, and no primary-residence requirement, making this one of Idaho’s most permissive STR environments. Tax obligations include the 6% Idaho state sales tax plus the 2% statewide Travel and Convention tax, for a combined 8% on stays under 30 days. Island Park has no local-option or resort-city lodging tax. Enforcement is described as minimal: Fremont County has only three planning and zoning staff for the entire county, and the compliance approach favors getting unpermitted owners into compliance following a complaint rather than imposing fines. As of early 2026, Idaho lawmakers were reported to be considering further limits on local control over STRs, which would reinforce the existing state preemption.

Market Comparison

Island Park’s April 2026 occupancy of 50.8% sits just below the U.S. STR median of approximately 55%, which is expected given April falls in the spring shoulder before summer demand peaks. The ADR of $155.88 is well below the national median of roughly $220, reflecting the predominance of cabins and rural lodging rather than urban or coastal premium properties. The revenue growth score of 82.4 out of 100 places Island Park among higher-growth markets nationally despite the below-average ADR. The top property management firm in the market is Island Park Reservations with 79 listings and 3,841 reviews at a 4.71 average rating, followed by Prime Properties with 67 listings and 4.85 rating, and Evolve with 59 listings and a 4.76 rating. These three operators collectively manage approximately 205 of the roughly 2,749 total listings, representing about 7.5% of the market. The remaining majority of the market is operated by individual owners, which is typical of rural cabin destinations. Kabino and Vacation Rental Management LLC round out the top five at 49 and 48 listings respectively.

Frequently Asked Questions About Island Park, Idaho

What is the average daily rate for short-term rentals in Island Park, Idaho?
Island Park short-term rentals average $359 per night across all listing types. Nightly-rate breakdowns by property tier are available with StaySTRA Pro.
What occupancy rate can Island Park Airbnb hosts expect?
The April 2026 all-listings average occupancy was 50.8%. Peak summer months reach 73 to 76% occupancy in June and July, while the winter trough in January averages 34.8%. Year-over-year occupancy was up 4.67% as of the latest data.
Do I need a permit to rent my cabin short-term in Island Park?
Yes. Fremont County requires a Transient Lodging Permit for any rental of fewer than 30 days. Class 1 permits (up to 15 guests) cost $200 per year. Both classes require septic and well inspections every two years. There is no owner-occupancy or primary-residence requirement. Idaho state law prohibits counties from banning STRs outright.
What taxes apply to Island Park short-term rentals?
STR hosts must collect and remit 6% Idaho state sales tax plus the 2% Idaho Travel and Convention tax, for a combined 8% on stays under 30 days. Island Park has no local-option resort lodging tax beyond the state-level rate.
What is the best season for Island Park short-term rentals?
June and July are the strongest months, with average occupancy above 73% and average monthly revenue of $5,384 and $5,944 respectively. A secondary winter peak occurs in December and February driven by snowmobile season. January is the weakest month at 34.8% occupancy and $1,750 average revenue.
How far in advance do Island Park guests typically book?
The average booking lead time is 40 days, and guests stay an average of 3.94 nights. This moderate lead time suggests operators can still capture meaningful revenue through dynamic pricing adjustments in the 30 to 45-day window before arrival.
Who are the largest property managers in the Island Park STR market?
Island Park Reservations leads with 79 listings and a 4.71 rating across 3,841 reviews. Prime Properties manages 67 listings with a 4.85 rating, and Evolve operates 59 listings with a 4.76 rating. These three firms manage roughly 7.5% of the total market.
Island Park, IdahoRev $6,488ADR $359Occ 62%Score C (67)

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Table of Contents

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Quick Facts: Idaho Falls/Rexburg market area

Avg Daily Rate
$359
Occupancy Rate
62%
Avg Revenue/Mo
$6,488
Island Park Population
193

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