Coeur D Alene, Idaho Short-Term Rental Market
Lake Coeur d'Alene area STRs averaged $287 ADR, 49.5% occupancy and $3,943 monthly revenue in September 2026
Quick Answer: Coeur D Alene, Idaho is an active short-term rental market. average occupancy in the Coeur d'Alene market area is 49%. average monthly revenue in the Coeur d'Alene market area is $3,943. average daily rate in the Coeur d'Alene market area is $287. the top operator in the Coeur d'Alene market area is Evolve with 66 listings. market score is 43/100 (grade D).
Market data reflects the Coeur d'Alene regional market, which includes Coeur D Alene. Regulations, taxes, and permit details below are specific to Coeur D Alene.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
This profile covers the Lake Coeur d’Alene area STR market, a North Idaho resort region that includes Coeur d’Alene, Hayden and Harrison. Performance figures below describe that shared area rather than Coeur d’Alene alone. In September 2026 the average daily rate was $287, occupancy was 49.5%, and average monthly revenue per listing was $3,943. Compared with September 2025, ADR is up 13.7%, occupancy is up 4.3%, and revenue is up 5.2%. Rate is the main driver: guests are paying noticeably more per night, while occupancy has risen at a slower pace.
The longer record shows a market that peaked during the 2020 and 2021 demand surge and then settled. Annual occupancy reached 62.6% in 2021, slid to 54.2% in 2023, and has held near 54% since. ADR has climbed from $224 in 2023 to $245 in 2025, and the first nine months of 2026 average $275 with 55.1% occupancy and $4,169 in monthly revenue. Summing the twelve seasonal months gives annual revenue of about $37,312 per listing.
Coeur d’Alene is a city of 58,555 residents centered on Lake Coeur d’Alene. The visitor base is mostly leisure travelers, golfers and outdoor recreation guests, drawn largely from the Spokane area and the wider Inland Northwest, plus destination resort guests. North Idaho generated roughly $1.25 billion in direct travel spending in 2023 and supported more than 13,000 tourism jobs, about 8% of regional employment. Summer is the core of the market, with near capacity demand reported in the peak season.
Bedroom, channel and listing type counts, and top operator names, are tracked at a shared regional level rather than uniquely for Coeur d’Alene, so this profile omits them.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 37% |
| Feb | 49% |
| Mar | 53% |
| Apr | 53% |
| May | 57% |
| Jun | 68% |
| Jul | 75% |
| Aug | 72% |
| Sep | 50% |
| Oct | 47% |
| Nov | 44% |
| Dec | 46% |
Month-by-month nightly rates and revenue figures for Coeur D Alene are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Coeur d'Alene market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Coeur d'Alene market as a whole, which includes Coeur D Alene, so these counts are not Coeur D Alene-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Evolve | 66 | 3,018 | ★ 4.84 |
| 2 | Vacasa | 64 | 3,552 | ★ 4.57 |
| 3 | CDA Vacation Rentals | 59 | 2,032 | ★ 4.70 |
| 4 | Vacation Rental Authority | 58 | 2,433 | ★ 4.79 |
| 5 | NW Hosting | 49 | 2,158 | ★ 4.84 |
What Kind of STR Should I Buy in Coeur D Alene?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Coeur D Alene are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 33.5% |
| vrbo | 8.2% |
| both | 58.3% |
Booking Insights
Booking-window and length-of-stay analysis for Coeur D Alene — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Short term rentals are legal in Coeur d’Alene. The city adopted its ordinance on December 5, 2017, consistent with Idaho HB 216, which took effect January 1, 2018 and bars cities from banning STRs outright. Any rental of 1 to 29 nights requires a city Short-Term/Vacation Rental Permit, while stays of 30 or more days are treated as standard month to month tenancies and are exempt. The permit applicant must be the property owner.
The permit costs $285 for the first year and $180 for renewals. Permits renew annually, with renewal applications due by March 1 and permits lapsing March 31 if not renewed. There is no owner occupancy or primary residence requirement, and STRs are allowed citywide in residential structures rather than in limited zones. The key limit is one STR unit per owner per parcel, although an owner may hold permitted STRs on multiple separate parcels. An owner or responsible party must be reachable 24 hours a day while the unit is occupied. Operators must give renters a copy of the permit, a safety plan, responsible party contact information, a Good Neighbor Policy and trash day information.
Lodging is subject to Idaho’s 6% state sales tax plus the 2% state Travel and Convention tax, about 8% combined. As a city over 10,000 residents, Coeur d’Alene cannot levy a separate resort city tax.
Enforcement is rated moderate. The city reported roughly 750 registered STRs and just under 700 licenses issued as of early 2024, and Code Enforcement actively searches for unpermitted rentals, with $1,000 fines reported for operating without a license.
Market Comparison
The Lake Coeur d’Alene area looks like a rate led market. September 2026 occupancy was 49.5% and the ADR was $287, while the nine month 2026 figures are 55.1% occupancy and a $275 ADR.
The gap between peak and trough explains much of the softer September reading. July occupancy of 75.5% sits far above January occupancy of 37.5%. The market earns its returns in a short summer window, so annual results depend on how well an operator captures June through August.
Revenue growth is solid, with September revenue up 5.2% year over year. ADR growth of 13.7% outpaced occupancy growth of 4.3%, so the gain came from price rather than volume. Investors who value steady occupancy may prefer markets with flatter seasonality, while those who accept a summer weighted calendar get a strong summer ADR.
Because the series is tracked at a shared regional level rather than uniquely for Coeur d’Alene, this profile omits top operator names.
Frequently Asked Questions About Coeur D Alene, Idaho
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Do I need a permit to run a short term rental in Coeur d'Alene?
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What taxes apply to STR stays in Coeur d'Alene?
How far ahead do guests book and how long do they stay?
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